InMoment XI

MAY 18, 2022

The open-ended nature of an interview allows us to ask all of the right questions and follow the conversation wherever the respondent takes it. This owner then forms a “tiger team” to research and tackle the project—and reports on progress each month! Now, I bet you’re wondering how we efficiently scale this largely manual process!

B2B 493

B2B Company Roadmap Sales 493

Lumoa

JANUARY 3, 2023

Here we’ll discuss some best practices for designing effective surveys – everything from creating questions that elicit actionable responses, to logic-checking your data to ensure accuracy. Designing surveys is an important part of market research, and it requires a great deal of thought and care.

Survey 394

Survey Metrics NPS Effort Score 394

Calabrio

NOVEMBER 25, 2020

This guest post is authored by Steven Kaish , SVP, Product Marketing & Technical Partners at Glia. Since many try to resolve issues on their own through self-service, live agent interactions often go beyond the routine, standard questions. The Research Team – To become more efficient, contact centers need to be data-driven.

Contact Center 130

Contact Center Self Service Analytics Banking 130

Lumoa

JANUARY 8, 2024

Key Features and Benefits of Text Analysis Software When you’re in the market for text analytics software, it’s not just about slick interfaces (UI) or smooth user experiences (UX). The market reacts, and reviews pour in. Real-time Analysis: In a fast-paced market, staying updated is key.

Analysis 394

Analysis Software Comparison Social Media 394

Ascribe

JULY 27, 2020

You can have the most advanced market research solution in the world, but it won’t be effective if you fail to ask the right questions. The example market research questions featured below will give you a starting point when determining what you should ask your audience and internal stakeholders.

Examples 40

Examples Marketing Consumers 40

InMoment XI

JULY 18, 2022

In our last blog about creating an excellent food service customer experience (CX), we talked about how vital customer reviews are to growing your business (and how your customer experience plays a pivotal role in making sure your reviews are positive). . Research shows that 3% of CX-fueled revenue is from word of mouth. #4:

Feedback 492

Feedback Culture eBook Training 492

InMoment XI

MARCH 27, 2024

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. According to research: 95% of automotive shoppers rely on online resources to gather information, bypassing dealerships as their starting point.

Automotive 260

Automotive Management Social Media Feedback 260

Comm100

JULY 20, 2020

Guest blog – Nahla Davies is a software developer and tech writer. Mobile Marketer research found out that nearly 40% of millennials interact with chatbots regularly. Mobile Marketer research found out that nearly 40% of millennials interact with chatbots regularly. You can find her on LinkedIn.

Social Media 132

Social Media Chatbots ROI Brands 132

Fox Metrics

AUGUST 14, 2020

However, maximizing your investment in analytics requires being up to date with industry trends and acquiring new tools to grow your market share. Google Marketing Platform (previously Google Analytics Solutions) 4. FoxMetrics Blog 5. Moz Blog – Analytics 10. The Forrester Research Blog 11. Analytic talk 3.

Analytics 93

Analytics Data Social Media Analysis 93

ShepHyken

APRIL 5, 2019

When used correctly, chatbots have the power to enhance marketing, sales, customer retention and more. In the age of customer experience, chatbots could be a powerful new way for businesses to differentiate themselves and capture the attention of their target market. Irina Kirnos is a Product Marketing Manager at RingCentral in EMEA.

Chatbots 114

Chatbots Customer Experience Contact Center Ecommerce 114

CustomerSuccessBox

MAY 18, 2022

Searching for blogs in the arena is getting accessible slowly and it’s time you leverage the essential knowledge these blogs have to offer, to flourish! Here is the list of 10 Customer Success blogs to follow and save in your digital library in 2022! Suggested blog : Account Expansion: If You Want To Grow Fast, Do This….

Customer Success 52

Customer Success Case Study Resources Customers 52

Experience Investigators by 360Connext

MARCH 11, 2015

Blogs are at the center of many content strategies. It’s challenging to write frequently around similar topics, but when I’m stuck for blog ideas I’ve found some invaluable resources. I hope these blogging tips will help you, too. It’s great to start tracking the questions. What keeps you going?

Tips 110

Tips Social Media Leadership Exercises 110

ShepHyken

SEPTEMBER 13, 2019

You could be answering a prospect who has questions about a product, or a customer requiring technical support. You’re not going to have answers to every question all the time. In the event you’re lacking the knowledge required to respond to a query, take the time to research the topic and find the best possible answer. .

Customer Experience 108

Customer Experience Self Service Knowledge Base Communication 108

QuestionPro Audience

JULY 11, 2017

This year, we would like to highlight some common mistakes that research practitioners should avoid, to ensure their data collection effort is not wasted. They certainly work in market research, specifically when it comes to designing online survey questionnaires. Click To Tweet. You are passionate about your project.

Survey 344

Survey Study Data Culture 344

2020 Research

MARCH 14, 2023

Qualitative market research is a critical component of business strategy, as it provides deep insights into consumer behavior, attitudes, and preferences. In recent years, digital research tools have revolutionized the field of qualitative research, making it faster, more cost-effective, and more efficient.

Groups 98

Groups Consumers Consulting Tools 98

SmartMessage Blog

DECEMBER 11, 2020

As our reflection of these attempts, we would like to share with you our top 5 blog posts from 2020. Especially for those who missed the posts, we believe it will be a helpful exercise to remember some practical tips for digital marketing. 2) Our research on the pandemic’s impact on communication in the business world.

Omni-Channel 40

Omni-Channel Tips Exercises Communication 40

ShepHyken

NOVEMBER 16, 2018

With technological advancements, the market has seen a tremendous shift in consumer behavior. This implies we blossom with being dynamic and educated on the web, and ExactTarget Marketing content confirmed this from a research they did, whereby 91% of purchasers demonstrated that access to content across all gadgets was imperative.

Consumers 95

Consumers Technology Chief Customer Officer Social Media 95

PeopleMetrics

JULY 17, 2018

As I mentioned in Lesson 1 and will dive into deeply in Lesson 8, VoC is not market research. Market research provides answers to a specific question and provides those answers in the aggregate. Market Research vs. VoC. In fact, customers who provide feedback for market research are anonymous.

Measurement 210

Measurement CEM Telecommunications Wireless 210

Beyond Philosophy

FEBRUARY 1, 2024

Listen to the podcast: Customer research is an essential part of managing their experiences to foster customer loyalty. However, many firms look at customer research as a one-and-done project. Then, I get to tell them that their research is out of date, and they need to update it. It’s also easy to use.

Consumers 78

Consumers Self Service Survey System 78

2020 Research

APRIL 18, 2024

Key Takeaways The future of healthcare research is exciting due to the ability to use data to swiftly find solutions and bring treatments to patients in need. Healthcare research teams are actively testing and validating AI-generated information while considering compliance and regulatory concerns.

Healthcare 52

Healthcare Industry Trends Innovation 52

DemandJump

JUNE 13, 2022

So you’ve heard about Pillar-Based Marketing (PBM)and are curious how much it will cost you to implement this new style of content marketing. Does PBM cost money? Here’s the great news: you can get started with $0.

Marketing 95

Marketing Strategy 95

BirdEye

SEPTEMBER 6, 2023

And that information comes from various sources, especially market research surveys, marketing surveys, and other customer surveys. This blog post explores how local businesses can leverage marketing surveys to gain a strategic advantage in the industry. Table of contents What is a market survey?

Survey 59

Survey Marketing Comparison NPS 59

BirdEye

APRIL 28, 2023

If so, then effective insurance marketing strategies are the way to go. In this blog post, we’ll be discussing seven different strategies that can help you boost your business’s profits and get the most out of every client interaction. In fact, 75% of online users take to social media to research a brand or product.

Insurance 98

Insurance Strategy Marketing Social Media 98

2020 Research

FEBRUARY 29, 2024

Key Takeaways While AI technology has the potential to enhance the research process, it’s unlikely to replace human respondents entirely. The researcher skillset is expected to undergo significant changes by 2024, with a focus on strategic thinking, creative development, and data quality management.

Trends 59

Trends Innovation Leadership Data 59

SurveySensum

MARCH 15, 2024

This is because before launching Company B decided to market research into its target audience, created customer personas, and launched their product only after understanding their audience and market dynamics. I know I know market research can be tedious and it can take a lot of time and effort from you and your team.

Tools 52

Tools Software Marketing Analytics 52

2020 Research

FEBRUARY 27, 2023

We began as a focus group facilitation provider, connecting business questions to real human answers. But over the past 57 years and through several acquisitions, we’ve expanded to become much more — today, we lead qualitative, quantitative and tech-enabled research around the globe. Fortunately, all we need are the right questions.

Brands 98

Brands Groups Connections Innovation 98

Gainsight

NOVEMBER 20, 2019

In the spirit of “Staying Thirsty” we’ve compiled this list of books, blogs, Slack communities, and podcasts for product-obsessed people that want to develop themselves in and out of the office. Blogs for Product Managers. An approachable best-seller that will expand the way you think about applications of research.

Resources 80

Resources Management Conference Groups 80

ShepHyken

MAY 5, 2017

This week on our Friends on Friday guest blog post my colleague, Dan Rood, writes about the precious commodity of time and why we must use the latest technologies to help customers save time and have amazing customer experiences. Dan Rood is the Senior Director, Product and Content Marketing at Genesys. Shep Hyken.

Self Service 79

Self Service Omni-Channel Social Media Retail 79

Chadwick Martin Bailey

DECEMBER 30, 2015

We run this blog a little differently than other corporate blogs. This means you get a variety of perspectives, experiences, and opinions on all aspects of market research, analytics, and strategy consulting from insights professionals doing some pretty cool work. Heidi Hitchen did just that in her blog post this year.

Analytics 52

Analytics Consumers Analysis Consulting 52

AWS Machine Learning

MARCH 4, 2024

Haiku is the fastest and most cost-effective model on the market. For instance, pharmaceutical companies can query drug research papers alongside protein structure diagrams to accelerate discovery. on difficult open-ended questions, reducing the likelihood of faulty responses. with higher levels of intelligence.

Innovation 135

Innovation Travel Financial Exercises 135

2020 Research

DECEMBER 5, 2023

[link] In the latest episode of Sago’s Eye on Innovation Series , we dive into the captivating world of technology and artificial intelligence and how it’s shaping the future of the market research industry. Some of the questions discussed include: How will the market research industry use synthetic/artificial respondents?

Innovation 59

Innovation Industry Video Consulting 59

2020 Research

SEPTEMBER 4, 2023

Traditional research methods may fall short when it comes to understanding the deeper nuances of consumer behavior. Through techniques such as eye tracking, usability/UX testing , and emotional measurements, Sago Research Labs empowers businesses to uncover the unsaid and gain invaluable insights.

Tools 98

Tools Measurement Consumers User Experience 98

ShepHyken

MARCH 10, 2017

This week on our Friends on Friday guest blog post my colleague, Steven Macdonald, shares the results of a study examining how companies around the world respond to customer service requests. To keep the study simple, one email was sent to each company containing two simple questions: Do you have a phone number I can call you on?

Omni-Channel 88

Omni-Channel Customer Service Study Social Media 88

2020 Research

FEBRUARY 7, 2024

At Sago, we understand the critical role played by screeners in participant recruitment, which is one of the most essential steps to achieving the results you want in your research. It’s time to take a good, hard look at what we put our respondents through to even get into research in the first place.

Tips 59

Tips Conference Industry Survey 59

BirdEye

FEBRUARY 13, 2024

With nearly 50% of people being unclear about the benefits of chiropractic care, the importance of chiropractor marketing cannot be overstated. As more healthcare seekers go online first, chiropractors need to get their digital marketing strategy right. Table of contents Why do chiropractors need marketing?

Marketing 59

Marketing Social Media How To Healthcare 59

ShepHyken

NOVEMBER 10, 2017

After multiple visits, the live chat can be triggered to proactively greet and ask questions regarding the visit’s purpose. 2. The live chat asks the shopper a few questions to get an idea about their fashion taste, likes, and dislikes, then provides the most appropriate shopping suggestions using analytics.

Customer Journeys 74

Customer Journeys Fashion e-support Travel 74

Confirmit

JULY 9, 2018

This post originally appeared on the Kadence International’s blog. Confirmit is evolving their survey technology to lead the field offerings of marketing research. Confirmit provides a separate testing link (with useful question navigation) that can be used before pushing changes into the field.

Travel 40

Travel Survey System Analytics 40