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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

How to Lead a B2B CX Transformation ProgramAnd Avoid Costly Mistakes Introduction: The Importance of CX Transformation in B2B Todays business customers expect seamless, responsive, and value-rich interactions at every stage of the partnership. Available at: [link] Eglobalis How to Define and Execute a B2B Customer Experience Strategy.

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How to Align Customer Service and Experience to Drive Lasting Business Growth

Experience Investigators by 360Connext

When customers face a challenge and need help, customer service or support representatives are their heroes — and organizations have invested a lot of time to make customer support a breeze in a growing number of channels: Store representatives are trained to empathize with customers and know how to quickly get them tailored solutions in person.

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Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

eglobalis

How to Win Leadership Commitment This article was originally published in part at [link] Introduction Customer Experience (CX) transformation has become a strategic priority for B2B organizations because it directly influences key business outcomes. If you enjoyed this read, connect with me on LinkedIn !

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Survey Fatigue: How to Avoid It to Improve Response Rates

InMoment XI

How to Avoid Survey Fatigue Surveys remain powerful feedback collection tools to this day, but without focusing on their quality, you run the risk of negatively impacting the customer experience instead of collecting actionable insights. What Is Survey Fatigue & How to Avoid It [Research] ([link] ). Accessed 10/07/2024.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

In this exclusive webinar, Carlos Hidalgo, CEO of Digital Exhaust and B2B expert, will show you how to solve your company's alignment troubles to meet organizational growth objectives!

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Call Center Metrics: How To Track & Improve for Better Customer Service

InMoment XI

How to Improve Call Center Metrics? Train your staff with role-playing scenarios so that they can practice how to use their scripts in various scenarios. How to Report Call Center Metrics and KPIs The right call center technology can help you track and report key metrics. Invest in agent training and coaching.

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Churn Prediction: How to Predict It for Customer Retention

InMoment XI

How to Predict Customer Churn? To predict customer churn, you need to know how to model it. How to Choose Churn Prediction Software? InMoment’s churn propensity modeling was crucial to identifying and retaining customers showing signs of dissatisfaction.

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Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Gain insights into the following: 🎯 Understand the essential role of customer data in creating personalized retail experiences 🔍 Master the step-by-step process for collecting and analyzing data for personalization success 🚀 How to apply new found insights to enhance both online and offline shopping experiences 🛒 Learn (..)

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Relevance, Reach, Return: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies. Learn how to refine targeting, personalize outreach at scale, and use automation the right way—without losing authenticity.

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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive.

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How to Find Common Ground: Account-Based Marketing (ABM) for Team Alignment

Speaker: Alex Moore, Co-Founder of Stratagon Marketing & Technology

Ever wondered why sales and marketing teams often struggle to collaborate effectively? Diverging goals, poor communication, and conflicting strategies frequently create silos, leading to a disconnect where marketing efforts fail to translate into substantial sales conversions. Enter Account-Based Marketing (ABM).

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How AI Is Revolutionizing Contact Centers: 2025 Strategy + ROI Playbook

This no-fluff, executive-ready guide shows you how to capitalize on the transformation. In 2025, contact centers aren’t just changing—they’re being rebuilt by AI. Inside: proven ROI calculators, workforce optimization tactics, deflection strategies, and a 90-day AI deployment plan.

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Turn Your Contact Center Into a Profit Machine with AI

Discover how AI slashes costs, scales loyalty, and supercharges your agents, without replacing them. Get our free ebook and learn how to transform your contact center into a revenue powerhouse before your competitors do. Companies like Amazon are already cashing in, and the technology is easier than you think — plug, play, and profit.

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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From Rigid To Resilient: Why Enterprises Need Modular Commerce Now

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

⚠️ Modernization Mistakes to Avoid: Why waiting to modernize could limit growth—and how to navigate change effectively. 💸 Drive Growth & Efficiency: How a flexible commerce stack enhances operations and customer experience.