AEGON – NPS Measurements in Realtime

MaritzCX

Real-time NPS measures enable Aegon to establish operational processes to close the feedback loop across multiple touchpoints MOVING TO REALTIME NPS FEEDBACK Aegon’s purpose is to enable their customers to achieve a lifetime of financial security, by offering tailored products and services meeting the needs of their wide customer base.

NPS 232

Lesson #2: CX Measurement Is Hot, But It's Not What You Think It Is

PeopleMetrics

As noted previously, the term VoC is frequently used to describe the measurement of the customer experience; so is the term customer experience management (CEM). So, what is CX measurement or VoC? Okay, so CX measurement (VoC) is not market research. Sean has over 20 years of experience helping companies measure and improve the customer experience. Voice of the Customer Customer Experience Measurement Listen or Die

How smart brands measure customer intelligence ROI

Vision Critical

This raises the question: What is the ROI of customer intelligence and how do you measure it? Innovative companies use customer feedback to complement other measures of CX, including the Net Promoter Score , share of wallet and customer satisfaction surveys.

ROI 276

AEGON – NPS Measurements in Realtime

MaritzCX

Real-time NPS measures enable Aegon to establish operational processes to close the feedback loop across multiple touchpoints MOVING TO REALTIME NPS FEEDBACK Aegon’s purpose is to enable their customers to achieve a lifetime of financial security, by offering tailored products and services meeting the needs of their wide customer base.

NPS 200

Customer Experience Strategy: How to Measure the Immeasurable

Take a second to reflect on the brands you love. How do you go about creating an awesome customer experience strategy that works for your own customers

Measures of Success of Service Culture Transformation

Up Your Service

Your Service “Measures of Success” is a sequence of progressive indicators. Each in turn helps measure if your service culture is getting stronger and your efforts and investments are working. Your Service “Measures of Success” PDF Download.

Measuring Customer Loyalty Shouldn’t Be Difficult

Kayako

Which survey will measure customer loyalty and show us who our best customers are and those at risk of churn? Customer surveys that measure advocacy, satisfaction, and effort don’t give us the insights we need. How do you measure customer loyalty with metrics?

Limitations of Using Social Media Exclusively to Measure CX

MaritzCX

I read recently about a senior manager at a prominent organization who was considering stopping their CX programme because he believed he could get everything he needed to know about the voice of the customer solely from social media.

Making Journey Maps Useful: CX Measurement Edition

Forrester's Customer Insights

Measure the right CX drivers. how you measure delivery times). Of course you should use journey maps to define CX metrics — it’s the only way to define outside-in CX metrics that: Capture important pain or peak points.

You’re Probably Measuring Customer Satisfaction Incorrectly

Kayako

Clearly, satisfaction isn’t great for measuring loyalty either. Customer satisfaction measures whether your product/service meets or exceeds buyers’ expectations. Neither NPS nor CSAT are an indicator of future loyalty when measured individually.

How to Measure Guest Satisfaction

ReviewTrackers

And how can businesses measure guest satisfaction to understand how guests feel about their experiences? Businesses can use information about them that is already online to measure guest satisfaction because of today’s widespread online review culture.

How Do You Measure #CX Success?

CX Journey

Image courtesy of Unsplash How do you measure success of your customer experience initiatives? For any type of project or initiative that you undertake, it's important to be able to track progress and measure success. Just because you can measure it doesn't mean you should.

11 Customer Service Metrics to Start Measuring

GetFeedback

But when it comes to service quality, how do you measure where you really stand with customers? Here’s a look at the top 11 customer service metrics you should start measuring today. To measure customer happiness, turn to CSAT, CES, and NPS. How do you measure it?

How To Measure CX Profit Contribution

CX University

Part of the Series: Financial Measurement is Critical for the Future of CX. Measuring Incremental Profit for CX Programs. This “incremental profit” is the “Return” in the “Return on Investment” measure. A critical question is what measure or calculation of profit to use?

Customer Experience Strategy: How to Measure the Immeasurable

BlueOcean

We measure, measure, measure until we’re sure our agents are delivering the best call center outsourcing service for our clients’ requirements – and we have the data to back it up. The post Customer Experience Strategy: How to Measure the Immeasurable appeared first on.

Limitations of Using Social Media Exclusively to Measure CX

MaritzCX

I read recently about a senior manager at a prominent organization who was considering stopping their CX programme because he believed he could get everything he needed to know about the voice of the customer solely from social media. I have some concerns here and in this Café post, we talk about some of the. View Article. Automotive

Limitations of Using Social Media Exclusively to Measure CX

MaritzCX

I read recently about a senior manager at a prominent organization who was considering stopping their CX programme because he believed he could get everything he needed to know about the voice of the customer solely from social media. I have some concerns here and in this Café post, we talk about some of the. View Article. General

How to Measure Customer Experience: CSat, NPS and More

Comm100

In order to provide high-level customer service while monitoring return on investment, companies need to use some metrics to measure success. It is important to measure customer experience, not only to avoid wasting resources but also to ensure you’re truly improving the experience.

NPS 144

Why You Need To Measure Journeys—Not Just Touchpoints

Kerry Bodine

One of the most exciting developments of the past few years is the recognition, in the words of McKinsey , that “end-to-end customer journeys, not individual touchpoints, are the unit to measure when setting priorities for your customer-experience investments.”.

Moving the CX Needle – Moving Beyond Measuring Just One Metric

MaritzCX

I like NPS. It’s simple. People understand it. They know what it means (maybe). And it helps Fred Reichheld pay his mortgage. But like an Adam Sandler movie, there needs to be more. In this week’s blog I try and make the case for going beyond a single metric like NPS. It certainly has benefits, View Article. General

Measuring Loyalty ROI

SuiteCX

For this reason, it is critically important that we measure the profit returned from customer loyalty and retention marketing investments before potentially spending more good money after bad. Is your program performing? Investments in customer loyalty are booming… but do program managers and partners really know the true ROI from these investments? Marketing teams are spending big on rewards, partnerships, agencies, data capabilities and marketing technology.

ROI 100

Measuring Loyalty ROI

SuiteCX

For this reason, it is critically important that we measure the profit returned from customer loyalty and retention marketing investments before potentially spending more good money after bad. Is your program performing? Investments in customer loyalty are booming… but do program managers and partners really know the true ROI from these investments? Marketing teams are spending big on rewards, partnerships, agencies, data capabilities and marketing technology.

ROI 100

Customer Experience Measurement – Why it is Vitally Important BUT Badly Done!

ijgolding

When it comes to the profession that Customer Experience has now become, one of the most important and significant competencies required by all organisations is that of measurement. Failure to measure sufficient ‘voices’! Failure to measure the true ‘end to end’ customer journey.

How Your Customers Measure You

Clarabridge

Are you measuring for your benefit or are you genuinely looking for ways to stay ahead by improving the customer experience? Do you understand how your customers measure you? Measurement Motivation. Robust and routine measurement of the customer experience is to be applauded.

Moving the CX Needle – Moving Beyond Measuring Just One Metric

MaritzCX

I like NPS. It’s simple. People understand it. They know what it means (maybe). And it helps Fred Reichheld pay his mortgage. But like an Adam Sandler movie, there needs to be more. In this week’s blog I try and make the case for going beyond a single metric like NPS. It certainly has benefits, View Article. General

Exposed: How To Measure Your Customer’s Loyalty and CX

Beyond Philosophy

Many organizations measure their Customer Experience (CX) in the wrong way. It is how you measure it and it’s one of the fundamental failures of many CX programs. Measuring is a critical part of any effort to quantify progress (or failures) when you have a goal of improving your CX.

Why the Best Measure of Customer Value is the Value You Provide to Your Customers

Storyminers

The best way to start is to include your customers’ measures in your own measures. The post Why the Best Measure of Customer Value is the Value You Provide to Your Customers appeared first on Storyminers. It’s not easy trying to grow a business.

Measure Twice, Cut Once

CX Journey

I''ve used this quote, i.e., Pearson''s Law with my addition in bold below, in posts and presentations several times in the past, but it''s one worth repeating: When performance is measured, performance improves. Well, measure twice, cut once reminds us of a few things.

How Your Customers Measure You

Clarabridge

Are you measuring for your benefit or are you genuinely looking for ways to stay ahead by improving the customer experience? Do you understand how your customers measure you? Measurement Motivation. Robust and routine measurement of the customer experience is to be applauded.

Measuring customer experience in less invasive ways

Jacada

Intruder alert! While it is crucial to find out exactly how your customer feels, in order to deliver better service, intrusive methods like surveys and callbacks can easily end up shooting your efforts in the foot. Read More. Jacada Blog

The Transparent Customer Experience: how measurement can benefit both company & customer

ijgolding

It is impossible to go online these days without seeing some form of ‘customer driven measurement’. For me, this measurement system is of tremendous benefit to both the company and the customer.

Beware! Don’t Make These Mistakes When Measuring Success

Beyond Philosophy

When you are improving your Customer Experience (CX), measuring your progress is crucial. Measurement tells you what you are doing right and, perhaps more importantly, what you are doing wrong. We find that many organizations measure performance in sales growth or stock price.

Measuring the Customer Experience

Service Strategies

Measuring customer experience based on the services your company provides requires that several types of survey instruments be used. The post Measuring the Customer Experience appeared first on Service Strategies.

Gratitude – Important for Independence Day and A True Measure of your Service Warmth

Wired and Dangerous

It is great to provide a sincere “thank you” but a true measure of the warmth of your service comes from a thank you laced with generosity. “Thank you” are the two most important words in the English language.

Measuring What Matters: Choosing Metrics That Drive Performance

MaritzCX

In business, we frequently say, “you can’t control what you can’t measure;” or, better yet, “you get what you measure.” We thus invest in sophisticated (read expensive) business intelligence (BI) programs run by professional teams of analysts.

Measuring What Matters: Choosing Metrics That Drive Performance

MaritzCX

In business, we frequently say, “you can’t control what you can’t measure;” or, better yet, “you get what you measure.” We thus invest in sophisticated (read expensive) business intelligence (BI) programs run by professional teams of analysts.

Measuring What Matters: Choosing Metrics That Drive Performance

MaritzCX

In business, we frequently say, “you can’t control what you can’t measure;” or, better yet, “you get what you measure.” We thus invest in sophisticated (read expensive) business intelligence (BI) programs run by professional teams of analysts.

We’re Measuring Everything and Learning Nothing

MaritzCX

I’m having one of those moments. I’m on line, answering emails and I received a request for feedback on a recent transaction I did with one of the financial institutions I do business with (and that we all revere as one of the best.) Because the rep was so good, I jumped at the opportunity. View Article

Why the Best Measure of Customer Value is the Value You Provide to Your Customers

Storyminers

The best way to start is to include your customers’ measures in your own measures. The post Why the Best Measure of Customer Value is the Value You Provide to Your Customers appeared first on Storyminers. It’s not easy trying to grow a business.

Why great CX measurement is invaluable to retailers — BloomReach (video)

ForeSee

The post Why great CX measurement is invaluable to retailers — BloomReach (video) appeared first on ForeSee. Analytics & Measurement Insights Retail BloomReach CX measurement Dan Chester ForeSee in the news Interview video