How to Scale Your Customer Insights like Twitter and PokerStars

Alida

Now that you’ve been gathering valuable customer insights with your insight community and your CX strategy is yielding impactful results, you might be wondering how to take this program to the next level.

How To Create a Customer Insight Strategy

Lumoa

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Expert Tips to Effectively Generate and Utilize Actionable Customer Insights

Alida

And a lot of that data could be used by businesses to create better products and provide a better overall customer experience for their audience In 2020, every person generated 1.7 megabytes per second.

How to Use Customer Insight to Drive Business Growth

Alida

But before you can grow, you need to keep a pulse on your customers. It’s the only real way to future-proof your business, writes Scott Miller , CEO of Vision Critical: “In this landscape, the voice of the customer has never been more critical. Companies need the ‘authentic human insight’ of their customers to make better business decisions.”. When you merge those insights with proven growth strategies, you have a winning formula for a thriving business.

Why Organizations Looking to Deliver Extraordinary, Customer-Centric Experiences Must Continuously Improve their Customer Insights

Speaker: Tyler Andre, Michelle Buretta, Megan Burns, and Ron Dutta

Join our esteemed panelists for their discussion on how customer insights can fuel a successful CX program and why organizations looking to deliver extraordinary, customer-centric experiences must continuously improve and strengthen this partnership.

Ventura Foods Cooks up Deep Customer Insights

Alida

Whether selling directly to consumers or supplying restaurants with salad dressings, condiments, and other foodstuffs, Ventura Foods is committed to delighting customers with delicious products made from the best ingredients available. Customer Insights

Predictions 2022: Customer Insights Pros Must Act Decisively, Or They’ll Get Lost In The Fog

Forrester Digital Transformation

A subset of bold, creative, and collaborative customer insights pros will be up to the task at hand in the coming year – their jobs is all the more important as they must now react to and anticipate vacillating consumer behavior.

What is voice feedback and how can you generate customer insights from it?

Lumoa

With modern technologies available today, such as speech-to-text and artificial intelligence it’s possible to automatically generate insights from calls. In this article, we'll explain what voice feedback is and how to generate customer insights from it. What is voice feedback?

Use Customer Insights To Close Four Loops

Experience Matters

Companies that have voice of the customer (VoC) programs (including NPS) often put in place a closed-loop process. Those efforts often focus on closing a single loop, immediately responding to a customer after they respond to a survey. CCXP2 Voice of the Customer, Customer Insight, and Understanding Customer Connectedness Customer experience Net Promoter Voice of the customer

To Unlock Customer Insights, Speak No Evil

Kerry Bodine

Imagine you’re in the midst of a journey mapping workshop and your customers are bombarding you—in a good way—with insights about their needs and expectations. And sure, explaining or contradicting your customers isn’t truly evil, but it’s certainly counterproductive to unlocking customer insights. You’ll make the most of precious workshop time if the flow of information is primarily from customers to you.

7 Questions Every Company Must Ask When Building an NPS Program

As technology has matured to connect feedback with action and get deeper customer insights—NPS programs find themselves in the midst of a renaissance. Get the NPS checklist to access the 7 questions you should consider when building your NPS program.

How to Use Customer Insights to Drive Revenue

Alida

In most organizations, the market research or customer insight department is seen as a support pillar for multiple divisions and as a cost center. Customer Centricity

How VMware, Stitch Fix, and Red Bull Effectively Leverage Customer Insights

Alida

At our very own Insights Day event in San Francisco, some of our most successful customers—VMware, Stitch Fix, and Red Bull—all took to the stage to discuss how they each effectively leverage customer insights to establish strong relationships with stakeholders , create personalized customer experiences, and fuel product innovation. Customer Insights

Predictions 2021: Customer Insights Practices Continue To Evolve

Forrester's Customer Insights

Firms have gotten better at acting on customer insights. So, what will customer insights leaders do in 2021 to ensure that this improved understanding moves the needle on CX? Learn why in our customer insights predictions for 2021.

How “T-Rex Arms” Help Uncover Rich Customer Insights

Kerry Bodine

Half an hour after the first round of introductions and ice breakers, our customer journey mapping workshop was in full swing. The five customers in my group were in the midst of a warm-up activity we often use to precede journey mapping proper—brainstorming and prioritizing the ways in which they interact with an organization, in this case a major retailer. When the customer tries to hand me the sticky note he’s written, I say “Awesome!

The Health of the Contact Center: Are You Ready for 2019?

1The Health of the Contact Center: Agent Well-Being in a Customer-Centric Era 2New study reveals heightened complexity of. customer experience increases pressure on the. 500 million to revamp the in-flight experience for its customers and improve customer relations in the contact.

Video Brings Customer Insights to Life

InMoment XI

Bringing Insight to Life: Enhancing CX with Video In 1981, MTV changed the music industry forever by offering a new perspective with music videos. In this day and age, video is continuing to revolutionize, only this time with CX programs; by offering a new perspective on how organizations see, hear, and respond to their customers.

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Customer Data Shows the “What,” While Customer Insights Reveal the “Why”

Alida

But executives are realizing that this type of transactional customer data isn’t enough. Customer Centricity Customer InsightsBig data is big business. Enterprises are spending billions on big data. They’ve been using it to drive decision making for years now.

Report: Unlocking Customer Insights From Contact Centers

Experience Matters

We just published a Temkin Group report, Unlocking Customer Insights From Contact Centers: From Agent Productivity to Enterprise Intelligence. However, companies are now beginning to realize that contact centers actually contain a wealth of deep, untapped information about customers. In the report, we describe these best practices for shifting the focus of customer insights in the contact center from agent effectiveness to enterprise insights: Download report for $195.

Consumer Insights PDF: Downloadable Custom Insights

DemandJump

Consumer insights are critical for agencies and marketing teams seeking better opportunities to speak to their audiences and provide a better journey to conversion. Consumer Insights Organic Search

Keeping Up with Customer Insight

Wired and Dangerous

Shifting away from politics — what do you do with customer complaint magnification? How do you ferret out certainty from behind the customer’s emotional camouflage and keep up with your rapidly changing customers? Several years ago, we were conducting a customer focus group for a large utility. With zero defensiveness, he asked the irate customer for more specifics on her situation. Oh, that was fifteen years ago,” the customer said.

Discover Hidden Customer Insights in New Places

MyCustomer Experience

DCustomer Science is an exciting new variant of Customer Experience. One of the crucial ways that the science is more powerful is the. 12th May 2022. By Colin Shaw Founder & CEO

How to Gather Customer Insights with CS Software

Totango

Customer Success software helps your enterprise understand what matters to your customers. Being able to use your customer success data will enable you to better connect with your customers. Understanding Customer Success Data. Data-Driven Customer Success.

The Breadth of Customer Insight

CX Journey

Different businesses continue to use the term “Customer Insight” to mean different things. In our poll of over 100 customer insight leaders, only half considered data management or database marketing to be part of Customer Insight. In June, I shared a definition of Customer Insight that I find useful: A non-obvious understanding about your customers, which if acted upon, has the potential to change their behaviour for mutual benefit.

How Global Brands use Trust and Transparency to Unlock Valuable Customer Insights

Alida

On September 24, over 100 insights, marketing, product and CX professionals gathered in New York to discuss the current state of customer insights, data privacy and trust and transparency

How Haggar Overcame the Challenges of Wear Testing with Customer Insights

Alida

Best Practices Customer Centricity Customer Insights InnovationWear testing, also commonly referred to as a home usage test (HUT) or in-home user test (IHUT), is a method many consumer goods and retail brands use to get direct feedback on their products. The brands ship their products to select consumers to use in their homes. The users then test the products and offer their feedback in a post-use survey or interview.

Discovering Hidden Customer Insights in New Places is Critical for Future Success!

Beyond Philosophy

Customer Science is an exciting new variant of Customer Experience. One of the crucial ways that the science is more powerful is the quality of the customer data you feed into the process. I came to this realization in a discussion I had recently with a voice of customer expert.

Discovering Hidden Customer Insights in New Places is Critical for Future Success!

Beyond Philosophy

Customer Science is a vital part of any organization’s future success with their customer experience. The combination of AI, behavioral sciences, and data is a powerful way to gain insight into your customers behavior so you can provide a proactive and perfect experience for them.

How SMUD Uses Customer Insights to Accelerate Product Innovation

Alida

That’s why the organization is constantly innovating and exploring ways to encourage its customers to convert their current energy systems from gas to electricity. For SMUD , a community-owned, not-for-profit electric service provider in Sacramento, California, supporting carbon emission reduction in the environment is a priority.

Uncover New Customer Insights with Customer AI

Playvox

Customers have flocked to service and support channels for all sorts of reasons, and the pandemic has only exacerbated fluctuations in volume, the need for accurate forecasting, and the competition for highly qualified agents. We call it Customer AI. How to Use AI in Customer Service.

Unlocking Customer Insight With Technology

Eptica

2019 Yale Customer Insights Conference

Chadwick Martin Bailey

Last week I joined insights leaders at the 2019 Yale Insights Conference and WOW did I learn a lot! As a newcomer to both the conference and the industry, I was inspired as speakers tackled some of the biggest trends, challenges, and opportunities shaping the future of insights. Market research professionals must learn to leverage these sources to deliver sensible and actionable insights to their stakeholders. Did you attend Yale Insights this year?

Shhh! (The Secret Ingredient to Customer Insights)

InMoment XI

Insights. Every time I hear a cry for insights, I think of the movie “Monty Python’s Holy Grail” when The Knights Who Say Ni give Sir Lancelot and his boys an ultimatum: “You must return here with a shrubbery or else… you will never pass. That mystical, magical, overused buzzword that clients demand and suppliers promise.

Shhh! (The Secret Ingredient to Customer Insights)

InMoment XI

Insights. Every time I hear a cry for insights, I think of the movie “Monty Python’s Holy Grail” when The Knights Who Say Ni give Sir Lancelot and his boys an ultimatum: “You must return here with a shrubbery or else… you will never pass. That mystical, magical, overused buzzword that clients demand and suppliers promise.

Shhh! (The Secret Ingredient to Customer Insights)

InMoment XI

Insights. Every time I hear a cry for insights, I think of the movie “Monty Python’s Holy Grail” when The Knights Who Say Ni give Sir Lancelot and his boys an ultimatum: “You must return here with a shrubbery or else… you will never pass. That mystical, magical, overused buzzword that clients demand and suppliers promise.

Meet The Analyst Covering Data Storytelling, Data Literacy And Data Leadership: Kim Herrington

Forrester Digital Transformation

I can help data, technology, and business leaders influence culture change and ignite insight-driven decision making at their organizations. Age of the Customer Big Data Business Intelligence customer analytics and insights Customer Insights Data Analysis Data Governance Data Insights

Data 83

Smiley Terminal: How to Use It to Gain Customer Insights Onsite

SurveySparrow

Customer feedback is the holy grail of customer experience. And, it will become much harder to change your customer’s minds if they had a bad experience. Freestanding terminal : A self-service customer feedback machine.