How Customer Sentiment Analysis Can Boost Sales and Grow Your Business
SEPTEMBER 2, 2018
The Value of Customer Sentiment Analysis Tools. Customer sentiment analysis breaks down what your customer says and feels about the brand experience. Customer sentiment analysis tools can determine if each customer’s feedback was a positive, negative or neutral reaction to your brand. For companies that engage with large customer segments, they can save time and effort by using sentiment analysis software to automate the segregation and analysis process as well.