How to choose the right text analysis software


What you can do and the benefits of a text analysis software. Find out what you need to think about when deciding on a text analysis software to invest in. Feed generated with FetchRSS

The Best Competitor Analysis Tools

Brandwatch CX

For brands, the growth of online activity has seen competitor analysis methods , metrics and tools blossom. There is now no shortage of competitor analysis tools on the market, and each can offer insights relevant to its own particular niche and contribute to competitive benchmarking.

Mastering Competitive Analysis Reporting


Our Social Media Reporting Series continues with a look at how to use competitor analysis reporting to stay alive and thriving. What Can You Do with Competitive Analysis? What does competitive analysis reporting do for your brand? Through competitive analysis reporting.

Customer Experience Management starts with Effective Customer Data Analysis


Successful Customer Experience Management (CEM) is data-led, and customer data analysis is its foundational activity. Customer Experience

6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

Here’s a digital insurance business example: Who: Analysis of past purchases by demographic groups shows. If Artificial Intelligence (AI) for the overall business is a red hot. topic in C-suites, AI for customer engagement is white hot.

Powering Sentiment Analysis with Machine and Deep Learning


The insights derived from the multi-level theme analysis can also empower employees with a prioritized list of actions they need to take in order to deliver outcomes , in addition to helping shape brand experiences. Customer Experience Sentiment Analysis

How Customer Sentiment Analysis Can Boost Sales and Grow Your Business


The Value of Customer Sentiment Analysis Tools. Customer sentiment analysis breaks down what your customer says and feels about the brand experience. Customer sentiment analysis tools can determine if each customer’s feedback was a positive, negative or neutral reaction to your brand. For companies that engage with large customer segments, they can save time and effort by using sentiment analysis software to automate the segregation and analysis process as well.

The complete guide to sentiment analysis


What is sentiment analysis? Let’s define sentiment analysis as a start. If we take your customer feedback as an example, sentiment analysis (a form of text analytics) measures the attitude of the customer towards the aspects of a service or product which they describe in text.

Analysis of the Top 100 eCommerce Help Centers


Digging into this deeper — and to be clear on our analysis — we were looking for an option on the page to translate only. Design standards are not top of mind for you as a customer support professional but they are critical to your customers’ experiences.

Best Thematic Analysis Software: How It Works & Why You Need It


Or you could spend hundreds of thousands of dollars to buy expensive text analysis software that requires a lot of specialist work on the backend — without much actionable output. Enter thematic analysis software. What is thematic analysis? What is thematic analysis software?

Executive Report: The Customer Data Too Often Overlooked by the C-Suite

dashboards that take the analysis burden off the. New Study Reveals Reliance on Too Few. Data Sources; Organizations Likely Missing. Opportunities to Meet the Real Needs of.

Understanding IRL Purchases with Sentiment Analysis


And you can get on Amazon’s level by understanding in real life (IRL) purchases with the help of sentiment analysis. Would Sentiment Analysis Have Predicted Amazon Go Stores? And how much better you can become at IRL sentiment analysis sleuthing when it comes to audience understanding.

{Guest Post} Emotional Analysis Of Customer Feedback: The Missing Link

Michelli Experience

Not surprisingly, emotion analysis is receiving a lot of buzz. What is the missing link of emotional analysis? The missing link of emotional analysis are the actions that trigger certain feelings in customers. Emotion analysis for actionable insights.

Advanced AI Sentiment Analysis: Conversational Context


When it comes to sentiment analysis , AI technology is a powerful advantage. What makes sentiment analysis so valuable is the way it contextualizes social conversations. The post Advanced AI Sentiment Analysis: Conversational Context appeared first on NetBase. Sentiment Analysi

Mastering Influencer Analysis Reporting


Our Social Media Reporting Series continues with a look at how to perform influencer analysis reporting – and why you must. Agencies like Intermark Group use this type of reporting to understand influencer activity in the context of converged media analysis for their clients.

AI Series: Demystifying AI in Sentiment Analysis


Sentiment analysis is the foundation of social analytics – and of understanding your target audience. Advanced AI Sentiment Analysis Considerations to Plan Ahead For. Demystifying AI in Sentiment Analysis (Currently viewing). Sentiment Analysis

A new era of experience branding: The KPMG Nunwood Customer Experience Excellence Centre 2015 UK Analysis


Last year, Nunwood’s UK analysis concluded that ‘Customer Excellence is here: it’s just not evenly distributed yet’. This 2015 analysis of the UK shows we are moving rapidly into the second great age of branding: the era of experience branding.

How to Use Social Media Audience Analysis for Marketing Success


But social media audience analysis levels the playing field, capturing key consumer insights that makes messaging resonate and helps elevate your brand. A brand analysis will show what you don’t know, and offers ideas around ways to approach these elusive online inhabitants.

Linkage Analysis: Connecting the Voice of the Customer (VoC) to Positive Business Outcomes (ROI)


In today’s industry, there’s a constant demand for corporations to deliver a positive ROI (Return of Investment) from their business initiatives.

How Retently Automated Customer Feedback Analysis Using MonkeyLearn


Moreover, a manual analysis would imply multiple errors caused by distractions and fatigue. Emotions, experiences, and knowledge are all influencers of a human being’s perception and are the root cause of inconsistencies in feedback analysis. Automated Text Analysis with MonkeyLearn.

Customer Analysis: How about creating a customer room?

Customer Bliss

Customer analysis is no doubt an important topic in CX. We talked a lot about creating a customer room — they call it a CPX studio — which can be a really valuable tool for customer analysis. Customer analysis: The power of regularly engaging leaders in the customer room.

National Donut Day Analysis: Sentiment is a Slam ‘Dunk’


The post National Donut Day Analysis: Sentiment is a Slam ‘Dunk’ appeared first on NetBase. Sentiment AnalysisSocial engagement doesn’t have to be – and shouldn’t be – limited to your own brand campaigns, or interactions initiated by customer service issues.

Smart Home Market Analysis – Expectations vs. Reality


The post Smart Home Market Analysis – Expectations vs. Reality appeared first on Techsee. All eyes were on the smart home market in 2017. After all, industry experts such as MarketsandMarkets predicted that the industry would be valued at to$137.91B by 2023, growing at a CAGR of 13.61%.

Here’s why Thematic analysis beats sentiment analysis


Have you heard of Thematic analysis ? If you are working in insights or data analysis, you will have heard of Sentiment Analysis. Sentiment analysis is important because companies want their brand being perceived positively, or at least more positively than the brands of competitors. Sentiment analysis, if accurate, can be a valuable tool for this specific use case. But what about Thematic analysis? Thematic analysis is more nuanced.

Avoiding the Seven Deadly Sins of Linkage Analysis


We certainly do not set out in marketing research endeavors to make mortal mistakes with design and analysis, but the complexity involved in linkage analysis is susceptible to errors both of omission and commission.

How to Do an Effective Competitive Analysis

Brandwatch CX

Marketing Uncategorized

Competitive Analysis in the Banking Industry: 6 Tips



3 Reporting Hacks for Your Next Competitive Analysis


The purpose of a solid competitive analysis should be obtaining an overview of your space and exploring what competitors are doing so you can learn from them. The post 3 Reporting Hacks for Your Next Competitive Analysis appeared first on NetBase. Competitor Analysis

How to Conduct a Social Media Competitive Analysis


It might be obvious that competitive analysis should be part of brand operations, but what’s not always so obvious is what exactly that means – especially with regard to the social realm. Here are some guidelines to ensure your competitive analysis gets you immediate, actionable intel.

7 Easy Steps to Conduct a 30 Minute Social Analysis


And these indicators that can be sorted out quickly, in 30 minutes or less, using social analysis. Step 1: Preparing for the Social Analysis. There are a number of widgets, filters, and analysis techniques you use and whatever you select depends largely on your goals.

The Key to Customer Satisfaction Analysis


You have more customer data than ever before, and customer satisfaction analysis is one of the most important things that you can do with it. But what exactly is customer satisfaction analysis? The post The Key to Customer Satisfaction Analysis appeared first on Clarabridge.

Ensure High Quality Products By Outsourcing Structural Analysis Services

Magellan Solutions

In the field of engineering, structural analysis is one of the services being offered by BPOs to assist structural engineers in fulfilling their work. . The post Ensure High Quality Products By Outsourcing Structural Analysis Services appeared first on Magellan Solutions.

Basic Linkage Analysis

Middlesex Consulting

Combining different types of data (Linkage analysis)

. We all collect lots of data. We all have financial and operational data and many of us also conduct satisfaction and loyalty surveys.

What Is a Competitive Analysis & Why Is it Important?


It takes constant competitor analysis to ensure your place in the market – but what exactly does that mean? It’s a tall order – which is why competitive analysis is so important. But what exactly is competitor analysis, to answer our earlier question? What Is Audience Analysis?

Why should you use the Cross Tabulation survey analysis


As mentioned, Cross Tab is the most preferred choice for statistical data analysis. Benefits of Cross Tabulation Survey Analysis. Little or no understanding of concepts necessary for analysis.

Social Sentiment Analysis: National Coffee Day Generates Major ‘Buzz’


Here are some insights to keep in mind as you apply sentiment analysis to the next commemorative day that matters to your brand. What else is noteworthy in our social analysis? The post Social Sentiment Analysis: National Coffee Day Generates Major ‘Buzz’ appeared first on NetBase.

Digital Business: Bosch Connected World 2019 Analysis

Forrester's Customer Insights

Bosch Connected World – Bosch’s premier customer and partner event held annually in Berlin – has become a destination event for European IoT professionals.