Customer Satisfaction Versus Customer Loyalty


Building loyalty in your customers should be your ultimate goal every time you make a sale or connect with a potential buyer. Measuring Loyalty and Satisfaction. The post Customer Satisfaction Versus Customer Loyalty appeared first on Comm100 Blog.

Measuring Customer Loyalty Shouldn’t Be Difficult


Which survey will measure customer loyalty and show us who our best customers are and those at risk of churn? Even though the Net Promoter Score (NPS) was designed to measure customer loyalty, it’s limited by capturing overall trends in customer loyalty not why that trend is happening.

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Customer Loyalty Depends on the Word “WHY”

Kristina Evey

Many people assume that customer loyalty and customer satisfaction is based on asking one very important question – What is the likelihood of you referring others to do business with us? Customer loyalty good customer service Understand WHY Customers Remain Loyal to Your Company.

Organizational decision-making drives customer loyalty

Customer Bliss

Organizational decision-making is a crucial topic in the modern business environment, and it’s absolutely essential to driving customer growth and customer loyalty. The company is driven forward by customer growth and loyalty, and that applies in B2B and B2C.

The Money Value of Loyalty


Given the lengthy purchase cycle for new cars and the intense competitiveness of the market, car dealers have a special challenge in creating loyal customers. Is it worth it? A linkage study funded by MaritzCX “showed them the money.”

Loyalty Programs Don’t Drive Loyalty; Customer Experience Does

Customer Input

Recent studies show loyalty programs are not effective at creating customer loyalty, but customer experience improvements are. Articles Customer input Journal Featured Customer Experience Loyalty Loyalty Programs

Customer Service Trends 2017: An Effortless Customer Experience is Vital for Loyalty


Customers expect top-notch service, with no patience or loyalty for companies that don’t provide it. Live chat benefits brands by reducing expenses, increasing sales, boosting customer loyalty, and by offering a quick resolution and proactive approach.

Revealed: How To Make Loyalty Easy

Beyond Philosophy

Loyalty programs are one of many ways you can do this for these top priority people. When it comes to loyalty programs, you cannot forget certain vital features, and according to a recent report, one of them is easier than you think. Per the 2017 Colloquy Loyalty Census, there are 3.8

How Do You Define Loyalty in YOUR Organization?


Loyalty is often the holy grail of customer experience. But how do you define loyalty among your customers? The post How Do You Define Loyalty in YOUR Organization? Blog Customer Engagement Customer Experience Featured customer service linkedin loyalty

Winning Customer Loyalty with Empathy

CX Journey

Image courtesy of InMoment Today I'm pleased to share a guest post by Brooke Cade of InMoment. With social media taking over, it is no surprise to see more companies turning toward these digital platforms to connect with customers.

Customer Loyalty is Dead


It’s a bold statement, I know, but I’ve been struggling with the idea that true loyalty can’t really exist in today’s digital world. So much for loyalty! If we acknowledge that customer loyalty is a thing of the past, then what are we left with?

So, What Exactly is Customer Loyalty?

CX Journey

Image courtesy of m.muneeb381 Do you know what customer loyalty is? When people at your company think about "customer loyalty," are they thinking about your customers' likelihood to recommend? How does your company define customer loyalty ? Where's the "loyalty" in that?

Revolutionary Thinking On Customer Loyalty

Beyond Philosophy

It is important to get these memorable bits right, or your customer loyalty will certainly go to pieces. Understanding how memories form is important to fostering customer loyalty and retention. The memory your experience creates inspires customer loyalty.

National Customer Service Week Blog: Twenty Five Ways to Show Your Loyalty to Your Customers

Wired and Dangerous

Nurturing the bounty of customer loyalty requires more than proper cultivation and seeding. Below are twenty-five ways to show your loyalty to your customers. Greetings, Welcome to this special blog marking National Customer Service Week – October 3 – 7.

15 Customer Retention Strategies for Long-Term Customer Loyalty


Your customer retention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. With stakes this high, it’s essential that you build a solid customer retention plan that can lead to long-term customer loyalty.

Personalizing customer interactions builds loyalty


If you are able to treat customers as individuals by personalizing their experiences, they will reward your dedication with loyalty of their own. Read More. Jacada Blog

NPS: Achieving Brand Loyalty by Closing the Feedback Loop


Loyalty takes time. The Net Promoter Score measures customer (and staff) loyalty by asking two simple questions: The first question is this: On a scale of 1-10, how likely are you to recommend [your product/service/company] to another person?

3 Inspired Ways to Increase Customer Loyalty


Check out these simple ways to increase customer loyalty. Randomly rewarding customers with small surprises can go a long way towards loyalty. Loyalty is not about punch cards. Blog Customer Experience Featured Domino''s ING Direct linkedin loyalty Warby Parker

The Tipping Point for Loyalty Is Exceeding Customer Needs


What do my customers want? This question is on the minds of most CEOs and managers who think about innovating and growing their companies. But sometimes this question makes us get ahead of ourselves.

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Five Ways to Create Customer Loyalty


It’s been a while since I approached the topic of customer loyalty. All of the tips, ideas, tactics, and techniques I write about are about driving a better customer service experience, which can (and hopefully will) lead to customer loyalty. Loyalty is an emotion.

Wired Together: Building Customer Loyalty And Word of Mouth


How can we increase loyalty? You like being loyal to these businesses because they earn your loyalty. They earn your loyalty because of how they make you feel. All loyalty and authentic word-of-mouth marketing results are based on emotion.

Engagement and Loyalty: How Employees Can Be Your Best Customer Advocates


Editor’s note: This is a chapter from the ebook, Unlock the Value of CX. You can download the entire book here. Forward Our understanding that there is a connection between employee satisfaction and customer satisfaction goes back at least to the Service Profit Chain Model.

How CX Influences Retail Banking Loyalty


Retail banks score a 53% on the Temkin Loyalty Index, which is near the average for all industries. CX influences retail banking loyalty in several ways. The post How CX Influences Retail Banking Loyalty appeared first on Clarabridge. Customer Experience banking customer loyalt

Surprisingly Easy: The Path To Customer Loyalty

Beyond Philosophy

A few years ago, Harvard Business Review told us all that excellent customer service was not the foundation of customer loyalty, as we once thought, but instead a minor influence. The authors argued bad customer service had the most impact on loyalty—by destroying it.

Super Customer Experience: Loyalty not Imprisonment! | #cx #custserv

Kate Nasser

In design, service, & delivery -- fix these & build loyalty. The post Super Customer Experience: Loyalty not Imprisonment! | #cx #custserv appeared first on

CX now trumps brand loyalty, suggests a new study

Vision Critical

In an age when customers expect a lot from brands, CX is starting to trump loyalty. Customer Experience brand loyaltyEven your most loyal customers will not tolerate mediocre experiences.

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In Celebration of Customer Loyalty Month, Here’s Some “Anti-United Airlines” Stories

Steve DiGioia

April is Customer Loyalty Month. The post In Celebration of Customer Loyalty Month, Here’s Some “Anti-United Airlines” Stories appeared first on Steve DiGioia and was written by Steve DiGioia.

How Sustainable Businesses Drive Customer Loyalty


Jeff Siegel, editor at Wealth Daily , says that being an environment-friendly company can help drive customer loyalty. Driving Loyalty Through Education. Not all consumers are passionate about the environment.

2016 Automotive Dealership Loyalty Study


Automotive Dealership Loyalty Study Background Purpose of the Study: To determine the relationship between dealership satisfaction, dealership customer loyalty and dealership revenues.

Never Under Estimate the Power of a Thank You Note to Boost Customer Loyalty

Kristina Evey

And, when customers feel valued, they’ll repay you with their loyalty. Customer Experience Management Customer loyalty Uncategorized Thank You Notes Show You Care About Your Customers. Remember Thank You notes?

Exposed: How To Measure Your Customer’s Loyalty and CX

Beyond Philosophy

What does customer loyalty , customer satisfaction , customer experience or even “Happiness” look like on a chart or in an Excel sheet? If you liked this article, you might also enjoy these: Revolutionary Thinking on Customer Loyalty.

Intrepid in the Pursuit of Customer Loyalty

Customer Interactions

Whether Driving a Taxi or Defending the Free World, Service and Loyalty Go Hand in Hand

Using Feedback to Drive Customer Loyalty

CallidusCloud CX

I love the loyalty program. That is called customer loyalty. Establish clear and direct ways to honor their loyalty—not just through points and coupons, but by tagging their customer profiles so customer support teams can proactively acknowledge their tenure.

Tesco reduce Clubcard loyalty offer?

Helen Dewdney

Tesco’s clubcard as it currently runs is probably the best loyalty programme out there and if Tesco wants to remain that way it needs to ensure that it stays the leader in the field and not go backwards and lessen the offer as Sainsbury’s has.

Building Customer Loyalty: 3 Habits That Create Strong Customer Connections

Who's Your Gladys?

It takes more than quality products and services to gain customer loyalty. The post Building Customer Loyalty: 3 Habits That Create Strong Customer Connections appeared first on Who's Your Gladys? It’s the “customer experience” that makes or breaks client ties.

To boost customer loyalty, telecom companies need to go beyond NPS

Vision Critical

At the time, it offered decision makers an easy and effective way to measure loyalty. Winning the battle for customer loyalty. “It’s Research Business Strategy Customer Experience customer experience Market Research customer loyalty Net Promoter Score telecom telecommunications

Create Fierce Customer Loyalty with “Taming Gladys!”

Who's Your Gladys?

with six companies and they had a lot to say about its effectiveness for creating customer loyalty. The post Create Fierce Customer Loyalty with “Taming Gladys!” We're excited about the proven transformative results that service teams will get from using this book. We piloted the program in Taming Gladys! ” appeared first on Who's Your Gladys? Customer Service Taming Gladys