GetFeedback

JANUARY 13, 2021

20 essential customer loyalty survey questions and surveying best practices. Guides

Loyalty 270

Loyalty Survey Customers 270

ShepHyken

NOVEMBER 18, 2020

If you have been following my work, you may remember something I refer to as The Loyalty Question. Most people think customer loyalty is about a lifetime. As you ask yourself the loyalty question, think about the next time every time. So, The Loyalty Question 2.0

Loyalty 89

Loyalty Customer Service Training Tips Interaction 89

Experience Matters

NOVEMBER 15, 2016

We published a Temkin Group report, Temkin Loyalty Index, 2016. This is the second year of this study that examines the loyalty of U.S. Here’s the executive summary: The 2016 Temkin Loyalty Index (TLi) evaluates how loyal 10,000 U.S. Benchmarks Customer experience Temkin Group Research loyaltyconsumers to 294 companies across 20 industries. consumers feel towards 294 companies across 20 industries. To determine companies’ TLi, we […].

Report 220

Report Loyalty Study Groups 220

Lenati

MARCH 31, 2021

The post Loyalty in digital banking: A generational approach appeared first on PK. Articles Banking, Financial Services, and Insurance Improve Customer Loyalty Strategy and Design Brand Loyalty Customer Loyalty Loyalty

Banking 52

Banking Loyalty Marketing Insurance 52

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A great customer experience drives customer loyalty. Learn how to keep your customers happy this holiday season by helping them through their channel of choice with seasonal support experts.

How To

Experience Matters

NOVEMBER 15, 2016

We published a Temkin Group report, Temkin Loyalty Index, 2016. This is the second year of this study that examines the loyalty of U.S. Here’s the executive summary: The 2016 Temkin Loyalty Index (TLi) evaluates how loyal 10,000 U.S. Benchmarks Customer experience Temkin Group Research loyaltyconsumers to 294 companies across 20 industries. consumers feel towards 294 companies across 20 industries. To determine companies’ TLi, we […].

Report 195

Report Loyalty Study Consumers 195

Doing CX Right

MARCH 28, 2021

CMS Wire features Stacy Sherman about how to achieve customer loyalty and ongoing satisfaction to achieve retention & revenue goals. The post Are Your Customer Experiences Driving Customer Loyalty? Retention & Loyalty CMS Wire Customer Experience loyalty

Loyalty 52

Loyalty How To Customer Experience Customers 52

GetFeedback

MARCH 17, 2020

How to measure customer loyalty across your customer experience program. Articles

Metrics 195

Metrics Loyalty Measurement Customer Experience 195

SurveyGizmo

FEBRUARY 4, 2021

Loyalty and retention are not the same, but they are definitely related. If loyalty and retention are not the same, how they are inextricably connected? Customer loyalty is about the emotional relationship a customer has with a brand.

Loyalty 67

Loyalty Net Promoter Score Airlines Metrics 67

Lenati

OCTOBER 29, 2020

Achieving consumer loyalty on-demand was difficult even before the pandemic hit, but now many brands need to get creative about how they retain customers. The post Webinar recap: Loyalty on-demand appeared first on PK. Articles Improve Customer Loyalty Strategy and Design Brand Loyalty consumer loyalty Customer Loyalty Strategy Loyalty Streaming

Loyalty 46

Loyalty Consumers Brands Strategy 46

Speaker: Adrian Speyer, Head of Community for Vanilla

Communicating in your native language is very powerful and can make customers feel welcome and heard. However, creating multilingual communities online is not just important - it’s complicated. Successfully supporting customers in their own language goes much further than just translation; there are many things to consider. Join us on March 9th, 2021 at 12:00 PM ET, as Adrian Speyer, Head of Community for Vanilla, shares his years of experience in creating and working with companies looking to create global communities. He will unveil his secrets for your success and the things to watch out for when you decide to dip your toes into creating multilingual communities.

Customer Experience

GetFeedback

FEBRUARY 2, 2020

5 easy ways you can increase loyalty, boost engagement and optimize your customer experience program. Articles

Loyalty 195

Loyalty Customer Experience Engagement Customers 195

Lenati

JANUARY 12, 2021

As customers have increasingly gone digital during the COVID-19 pandemic, loyalty has gained prominence as a powerful strategy to increase stickiness, grow revenue, and deepen relationships with customers. Loyalty stands […].

Loyalty 65

Loyalty Strategy Consumers Retail 65

NICE inContact

MARCH 28, 2021

As you initiate your call center software selection process, keep in mind that many new loyalty-enhancing capabilities are within your budgetary reach.

Lifetime Customer 156

Lifetime Customer Call Center Software Loyalty 156

Experience Matters

OCTOBER 24, 2017

We published a Temkin Group report, Temkin Loyalty Index, 2017. This is the third year of this study that examines the loyalty of 10,000 U.S. To determine companies’ Temkin Loyalty Index (TLi), we asked respondents to rate how likely they are to exhibit five loyalty-related behaviors: repurchasing from the company, recommending the company to others, forgiving the company if it makes a mistake, trusting the company, and trying the company’s new offerings.

Report 129

Report Loyalty Study Consumers 129

Speaker: Vicki Brackett, Author and COO of Sinousia

Author of the new book The Leadership Toolbox and Chief Operating Officer of Sinousia, Vicki Brackett shares creative and proven ways to engage your employees in either work at home environment or traditional brick and mortar. These strategies have been vetted by thousands of employees and have a track record of making immediate impact to customer service satisfaction scores, sales conversion, absenteeism and employee retention. When it comes to employee performance, you must be proactive on the front-end, or you are forced to be reactive on the back end!

Engagement

Lenati

MAY 12, 2020

Those brands who invest in their mobile technology and focus on the digital consumer experience differentiate themselves in the marketplace and endear themselves to their consumers – especially their loyalty members. Its loyalty-building aspects don’t end there, though.

Loyalty 52

Loyalty Apparel Guidelines Sports 52

Lenati

FEBRUARY 17, 2021

When we think of bank customer loyalty, we think of rewards programs. The post Five bank customer loyalty strategies to avoid appeared first on PK. Articles Banking, Financial Services, and Insurance Improve Customer Loyalty Strategy and Design Loyalty Programs

Banking 52

Banking Rewards Programs Loyalty Strategy 52

Lenati

DECEMBER 16, 2020

The PK Integrated Loyalty Solutions team was recently included in Forrester’s Now Tech: Loyalty Marketing, Q4 2020 report. Our recognition as a mid-size loyalty service vendor with global reach and […].

Loyalty 52

Loyalty Marketing Report Strategy 52

Lenati

MARCH 8, 2021

The post Loyalty in tech: How customer communities drive long-term engagement appeared first on PK. Articles Improve Customer Loyalty Strategy and Design Technology and Software Brand Loyalty communities

Loyalty 63

Loyalty Engagement Consumers Company 63

Speaker: Kristina Evey, Customer Experience Strategist, The Customer Experience Podcast for Business Leaders

The psychology behind consumer behavior and experiences will be addressed as a foundation leading to the methods to build connection with customers to drive loyalty. This webinar will do a deep dive into the mindset, processes and methods of building a successful Customer Experience.

Customer Experience

Lenati

FEBRUARY 10, 2021

Recently, Authentic Brands Group, which owns Forever 21, Brooks Brothers and Lucky Brand, announced its plans to introduce an umbrella loyalty program across a large number of brands within its […]. The post Managing loyalty in a multi-brand organization appeared first on PK.

Loyalty 52

Loyalty Loyalty Programs Groups Brands 52

GetFeedback

NOVEMBER 19, 2018

Although there are newer versions of the conversion funnel that track the Retention stage at the end, there’s an even better method of measuring and maintaining customer retention: the loyalty loop. Unlike the classic funnel that reflects a time when consumers were less connected to businesses and to each other, the loyalty loop acknowledges the impact that technology and social media have had on most consumers. How the loyalty loop works. Measure customer loyalty with NPS.

Loyalty 197

Loyalty Customer Experience Net Promoter Score NPS 197

ijgolding

DECEMBER 22, 2014

These pieces of plastic are all to do with loyalty schemes – coffee shops; retailers; hotels – and this is not all of them!!! The lovely Mrs Golding is in desperate need of a new purse this year (I hope you are reading this Santa) due to the excessive bulging being caused by cards from loyalty schemes. For a while now I have pondered over the genuine success of loyalty schemes. Joining loyalty schemes and then redeeming the benefits is not always that simple.

Loyalty 218

Loyalty Hotels Consumers Customer Retention 218

Kristina Evey

APRIL 14, 2015

Many people assume that customer loyalty and customer satisfaction is based on asking one very important question – What is the likelihood of you referring others to do business with us? Customer loyalty good customer service Understand WHY Customers Remain Loyal to Your Company. This is commonly known as Net Promoter Score, or NPS.

Loyalty 252

Loyalty Customer Experience Net Promoter Score NPS 252

Advertiser: TTEC

Consumers may want contactless and convenient shopping experiences, but they value immediate, receptive service more. Successful retailers use messaging and chatbots to respond to and interact with customers in real-time to maintain loyalty and trust.

Retail

Lenati

JULY 1, 2020

Recently, a major retailer asked PK to assess its loyalty program, which had first launched in the late 1990s. The post Mine your data before you change your loyalty program appeared first on PK.

Loyalty Programs 71

Loyalty Programs Loyalty Retail Metrics 71

ShepHyken

APRIL 18, 2018

Lately, I’ve been asked about loyalty programs. Any company can create a loyalty program. But, there is some confusion around what exactly a loyalty program is. A Wikipedia definition of a loyalty program summed it up well: Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program. Is one type of loyalty program better than the other?

Loyalty Programs 76

Loyalty Programs Loyalty Airlines Video 76

GetFeedback

SEPTEMBER 18, 2019

Prior to this, we had all read the book, “ The Effortless Experience: Conquering the New Battleground for Customer Loyalty ,” and one question came out of it: Is effortless really enough? . From the title of this article, it shouldn’t be a spoiler if I tell you now that we decided effortless experience is not all that matters when it comes to cultivating customer loyalty. . Rather, customer loyalty depends on how easy you make it for your customers to do business with you.

Loyalty 221

Loyalty Touchpoint Customer Experience Metrics 221

The DiJulius Group

APRIL 15, 2020

The post 6 Ways To Capitalize On Customer Loyalty appeared first on The DiJulius Group. Service Aptitude State Of Service customers loyalty quarantineNow is the time to take your customer experience to a completely different level.

Loyalty 92

Loyalty Customer Experience Groups Customers 92

In today's business world we know that customer experience management has a huge impact on satisfaction levels, customer loyalty, and even profit. But there's more to it than just customer service - learn more about the 3 legs of CEM.

Customer Experience Management

MaritzCX

OCTOBER 28, 2015

Given the lengthy purchase cycle for new cars and the intense competitiveness of the market, car dealers have a special challenge in creating loyal customers. Is it worth it? A linkage study funded by MaritzCX “showed them the money.” While all businesses would likely agree they want customers to leave happy, it can be challenging. View Article

Loyalty 351

Loyalty Study Marketing Customers 351

Lenati

MARCH 22, 2021

Consumer technology companies focus on building great products as their primary loyalty strategy, relying on an “if you build it, they will come” mentality. The post What should consumer technology companies learn from traditional loyalty?

Technology 52

Technology Loyalty Consumers Company 52

Michelli Experience

OCTOBER 24, 2017

“Where Has All The Loyalty Gone? Customer loyalty is at a premium and to the surprise of many that premium is not just for Millennials. Shelagh Daly Miller, VP, Group Publisher for AARP Media Sales recently wrote a provocatively alarming article for Ad Age titled Is Brand Loyalty Dead? The Erosion of Loyalty. Shelagh identifies three factors that have contributed to the loyalty fracture: The disruption of traditional categories. Never Assume Loyalty.

Loyalty 138

Loyalty Consumers Groups Loyalty Programs 138

eglobalis

NOVEMBER 7, 2020

Customer Transformation: Loyalty & Sentiment Are Your Challenges Ahead , People-centric enterprises will certainly have an advantage – not just today, but also down the road – when it comes to the memories they instilled in employees and customers during the COVID-19 pandemic. The post Customer Transformation: Loyalty & Sentiment Are Your Challenges Ahead appeared first on Eglobalis.

Loyalty 82

Loyalty Customer relationships Customers Customer Experience 82

Speaker: Curtis Bingham, CEO, Chief Customer Officer Council

Our research shows that becoming easier to do business is perhaps the single most important thing that organizations need to work on to create value not only for their customers but also for their own business. Reducing customer effort can reduce costs by 37% and induce customers to spend 88% more. Tune in to this webinar and learn about how you can measure the "Ease of Doing Business" and customer effort.

Measurement

MyCustomer

NOVEMBER 13, 2020

Loyalty How has coronavirus impacted customer loyalty

Loyalty 84

Loyalty Customers 84