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5 Ways Retail Banks Can Leverage Customer Data Effectively

InMoment XI

Collecting data with no way to use it is like learning to drive without a car; it just doesn’t make sense. For retail banks, and most organizations, collecting data is only half the battle in the world of customer experience. That data is there to help you understand their behavior, their needs, and even predict their future behavior.

Banking 493
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Optimizing Employee Insights from Structured and Unstructured Data

InMoment XI

Employee data streams come from two principal frameworks: People Analytics and Voice of Employee (VoE). People Analytics aka Workforce Analytics, are the data sets HR uses to make recruitment more effective, increase retention and longevity, and improve fit, alignment, and productivity. Workforce Analytics and Voice of Employee.

Data 491
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What is Voice of the Customer? [+ how to get data analysis]?

Lumoa

How do you collect VoC data? Rather than simply addressing the most pressing issues or complaints, VoC enables businesses to make data-driven, customer-centric decisions that result in meaningful and sustainable improvements in the customer experience. Here are just a few examples of data that could be included in VoC.

Analysis 423
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3 Tips for Insurance CX Programs Looking to Collect Valuable CX Data

InMoment XI

Insurance brands have a unique set of challenges to overcome in order to find the valuable customer experience (CX) data they need to improve experiences. And for insurance CX programs, customer data is a key source of information that can help insurance companies cultivate a growing trust with their consumers.

Insurance 493
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Leveraging Data Analytics to Optimize the Customer Experience

Speaker: Nathan Hart, Mary Kane & Imran Mohammed

In the upcoming webinar, “Leveraging Data Analytics to Optimize the Customer Experience,” The Northridge Group’s Nathan Hart, Mary Kane, and Imran Mohammed will share an in-depth look into how The Northridge Group empowers clients with visibility into Contact Center data to promote a consistent Customer Experience.

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Four Tips for Using Customer Data to Improve the E-Commerce Experience

InMoment XI

The key is to dive into your customer data. InMoment’s Digital Intercept solution has the ability to capture rich data from logged in users when they’re taking a survey. Tip #4: Collect All Pieces of Data Possible: Explicit + Implicit + Operational. But have you considered layering implicit data over the top of it?

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InMoment’s Modern Market Research and Data Analytics Approach Ranks in Top 50

InMoment XI

In the latest 2021 Insights Association Top 50 Market Research and Data Analytics report, InMoment ranks in the top 20 established industry reports and market research or market experience (MX) brands, alongside other powerhouse brands such as JD Power, Gartner Research, and Forrester Research Services.

Data 493
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Stay Ahead of the Game

From introducing a fresh approach to capturing insights to outlining new ways to humanize data, these CX predictions are sure to give you lots to think about. Check out our 7 key predictions on how CX will evolve over the coming year and beyond. Download your copy now!

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CMSWire CONNECT - Elevate Your Customer Experiences | May 10-12, 2023, Austin, TX

Speaker: Scott Galloway, Professor of Marketing at NYU Stern; Tope Sadiku, Strategic Planning Lead - Strategy, Transformation, Agile and Digital Revolution at The Kraft Heinz Company

Attend a wide range of sessions, master classes, and keynotes, covering topics such as customer journey mapping, personalization, data analytics, digital experience management and more. Get ready to tap into the cutting-edge technologies and strategies that are being used to improve customer engagement.

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The 2023 Customer Experience Management Value Index

Building a successful CX program requires teams to share data seamlessly across multiple functions, including support services, contact center, marketing, and sales. The Value Index is an assessment of how well vendors address buyers’ requirements for CX software and incorporates all criteria.

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5 Ways to Supercharge Your CX Strategy

From tips on how to maximize feedback opportunity and target improvement efforts, to ways that you can enhance your CX program with supplementary data, this resource covers it all. In our latest whitepaper, we look at 5 tactics that will help you get the most out of your customer experience program. Download your copy now!

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ABCs of Data Normalization for B2B Marketers

Data normalization. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. At its core, data normalization is the process of creating context within your marketing database by grouping similar values into one common value. Why is this so essential?

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Digitizing Logistics: Harness the Power of Data in 4 Steps

That’s where your data comes in. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects — when they’re most receptive to hearing your message — using different types of data. Leveraging intent data.

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The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. reporting that technographic data is either somewhat important or very important to their organization. In fact, the majority of respondents agree—with 72.3%

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How Great Organizations Empower Customer Experience Teams

Speaker: Conference Speakers

Customer Data Management for Employee Empowerment & Intelligent Experiences. Topics will include: Cultivating Operational Agility: Leadership, Culture, and How New Tech Like Headless, Composable/MACH and Low Code Change the Game. Modern Customer Journey Tools & Practices for Deep Empathy and Team Alignment.