5 Ways Retail Banks Can Leverage Customer Data Effectively

InMoment XI

Collecting data with no way to use it is like learning to drive without a car; it just doesn’t make sense. For retail banks, and most organizations, collecting data is only half the battle in the world of customer experience. Strategy #1: Capture Meaningful Data.

Meet The New Analyst Focusing On Master Data Management, Data Governance and Data Quality: Jayesh Chaurasia

Forrester Digital Transformation

customer analytics and insights Customer Insights Data Analysis Data Governance Data Insights data science supply chain managementWho am I?


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Optimizing Employee Insights from Structured and Unstructured Data

InMoment XI

Employee data streams come from two principal frameworks: People Analytics and Voice of Employee (VoE). People Analytics aka Workforce Analytics, are the data sets HR uses to make recruitment more effective, increase retention and longevity, and improve fit, alignment, and productivity.

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Seven Rights of Data Storytelling

Forrester Digital Transformation

Get seven actionable tips on how to improve your data storytelling in this preview of the upcoming Data Strategy & Insights event. Age of the Customer Big Data Data Analysis Data Insights Data Strategy

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5 Elements for Building a World-Class Agent Coaching Program

Speaker: Francoise Tourniaire - Founder of FT Works and Omid Razavi - Chief Advocacy Officer at SupportLogic

In this presentation, we will discuss the five elements of building a real-time coaching program using AI-infused workflows that will allow managers and agents to continuously engage and drive more constructive dialogue, resulting in reduced agent burnout and increased employee satisfaction and retention.

Data Into Dollars: Can You Turn Your Data Into Revenue?

Forrester Digital Transformation

Every organization desires a positive return on its investments in data. Forrester data shows that advanced insights-driven businesses (IDBs) are 8.5 Big Data Business Intelligence customer analytics and insights Customer Insights Data Insights data monetization Data Strategy

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2022 AIOps NowTech Data Overview sheds light on current capabilities

Forrester Digital Transformation

The 2022 AIOps NowTech generated a wealth of data that has been captured in the AIOps Data Overview, Q2 2022 report about AIOps software vendor capabilities. Read the full data overview report to learn more about the other capabilities that it covers.

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3 Tips for Insurance CX Programs Looking to Collect Valuable CX Data

InMoment XI

Insurance brands have a unique set of challenges to overcome in order to find the valuable customer experience (CX) data they need to improve experiences. For insurance CX programs, listening to the v oice of customer shouldn’t mean collecting as much data as possible.

Six Types Of Experience Data (X-Data)

Experience Matters

One of the key building blocks of Experience Management (XM) is X-data, which helps establish an understanding of how people think, feel, and behave. In almost all circumstances, organizations lack the X-data they truly need.

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Four Tips for Using Customer Data to Improve the E-Commerce Experience

InMoment XI

The key is to dive into your customer data. InMoment’s Digital Intercept solution has the ability to capture rich data from logged in users when they’re taking a survey. Tip #4: Collect All Pieces of Data Possible: Explicit + Implicit + Operational.

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ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

3 tips for successful customer data management

NICE inContact

Customer data governance is important for ensuring data is useful, standardized, and safeguarded. And to get maximum value from that data, businesses should implement initiatives that use customer data to know their customers better, improve CX, and enhance the customer journey.

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InMoment’s Modern Market Research and Data Analytics Approach Ranks in Top 50

InMoment XI

About InMoment’s Market Research and Data Analytics Approach. With the help of our industry-leading data and research science capabilities, we’re able to help brands go beyond collecting data to reveal actionable intelligence that leads to Experience Improvement (XI).

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A Winning Combination: Unstructured & Structured Data Analytics in Today’s Customer Experience Environment

InMoment XI

In a nutshell, Lexalytics, and Tethr are data analytics platforms focusing on structured and unstructured customer data, as well as solicited and unsolicited feedback. Depending on the data maturity level in your business, you may combine some of your data, but not all of it.

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Take The Confusion Out Of Data Mesh

Forrester Digital Transformation

Confused by data mesh? While the domain-centric and data-governance-by-design principles feel simple and intuitive, the big question is, “How do you execute on data mesh?” Data mesh principles are not new. Data governance artifacts to […].

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The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

Good Data Beats Great Surveys

Heart of the Customer

The post Good Data Beats Great Surveys appeared first on Heart of the Customer. Customer Journey Mapping CX Program Strategy Surveys & Feedback Best practices Customer Experience CX Data data quality journey mapping Surveys

Is Your Data Culture Future Fit Or Foolish?

Forrester Digital Transformation

Learn how to create a scalable data culture in your organization in this sneak peek of our upcoming Technology & Innovation North America event. Age of the Customer Data Insights Data Strategy technology-driven innovation

3 Powerful Ways to Visualize Your Data


The more data you’ve collected the better informed your business decisions will be. Analysis paralysis can be a real problem. But distilling raw numbers or drilling down to the right level to pull out actionable insights is challenging.

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Top Opportunities for Data Labeling in 2022


With artificial intelligence (AI) and machine learning (ML) technology gradually seeping into our daily lives, data and its appropriate use can cause a substantial impact on a company’s bottom line. Machine Learning AI Data Annotation

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Data-Driven Marketing 101

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics.

A Winning Combination: Unstructured & Structured Data Analytics in Today’s Customer Experience Environment

InMoment XI

In a nutshell, Lexalytics, and Tethr are data analytics platforms focusing on structured and unstructured customer data, as well as solicited and unsolicited feedback. Depending on the data maturity level in your business, you may combine some of your data, but not all of it.

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Meet Zeid Khater, Forrester’s Newest Analyst Covering Customer Data and Analytics

Forrester Digital Transformation

How Did You Get Interested in Data and Analytics? Age of the Customer customer analytics and insights customer experience customer experience index (CX Index) Customer Experience Measurement Customer Insights customer obsession Data Analysis Data Insights

Building a Data-driven Utility: Kickstarting Your Data Governance Program

West Monroe

The amount of data stored around the world is growing at a breakneck pace. It’s expected that by 2025 , we will have collectively amassed more than 180 Zettabytes or 167 trillion GB of data (that’s a lot). In 2016, utilities had the lowest data maturity of all industries.

You’ve Got Data? Well Don’t Start There!


Did the title about data make you curious? Of course, in today’s data-rich environment I’m not really suggesting that you actually ignore it! If so, then just follow the steps I detail below and you will soon be doubling, quadrupling, if not 10x the ROI of your data. The Current Situation with Data. Data is everywhere and most organisations are drowning in it! And this can only be done by asking the right questions of your data and information.

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4 Data-Driven Steps To Drive Successful B2B Demand Generation

Fact: Good data lives at the core of every successful B2B demand generation strategy. Without quality data, it’s nearly impossible to identify and segment your target audience and create messaging that speaks to their values and interests. Whether you’re stepping into a new position or you’re new to demand generation, learning the tricks of the trade can be, well, tricky. In this eBook, you’ll discover how to improve your demand generation program—and your bottom line.

Brandwatch’s Summer of Data: TV Data, LinkedIn, and More

Brandwatch CX

Announcement Brandwatch Updates News Product blended data data data source social media data tv

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The Secret to Leveraging Customer Data


Let’s face it: Data is the beating heart of the modern world. There’s even data to be gathered when you walk through the park, meet a friend for dinner, or read a good book.

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Introducing: Data Visualization in Action


Presenting data as a story can fuel your organization’s success, keeping it ahead of the game. However, there is so much data – interpreting all of it correctly and turning it into the right story can be an intimidating task that many organizations struggle with.

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Trends in online panel data quality 2022

QuestionPro Audience

High data quality is vital for the success of any market research project. We know that everybody has a different approach to measuring bad data quality. Over the years, there has been a shift in how survey data is collected, and online panelists have given rise to panel fraudsters.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

Import data from cross-account Amazon Redshift in Amazon SageMaker Data Wrangler for exploratory data analysis and data preparation

AWS Machine Learning

Organizations moving towards a data-driven culture embrace the use of data and machine learning (ML) in decision-making. To make ML-based decisions from data, you need your data available, accessible, clean, and in the right format to train ML models.

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Navigate China’s New Data and AI Regulations

Forrester Digital Transformation

Government-led data privacy and security consultations gave birth to new regulations over the past 6 months in China. While these are starting to be enforced, 2022 will see the launch of even more data-related regulations (Figure 1).

Customer Data Platforms (CDPs) – Buy or Build?

Forrester Digital Transformation

Age of the Customer B2B Marketing Data Governance Marketing Operations Marketing Technology (martech I’m not generally known for my prowess in do-it-yourself, or DIY.

5 data trends for Chief Data Officers

West Monroe

We often talk about data’s critical role in becoming a digital business —because data is the only way to continually grease the wheels of agility. But having data is just the start. That, in a nutshell, is the chief data officer’s job.

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Best Practices for a Marketing Database Cleanse

As frustrating as contact and account data management can be, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.

The Data-Led Growth Program: Use Data to Grow Your SaaS


After several months of hard work and collaboration with the incredible SaaS experts at Market8 and Inturact , we’re excited to bring you: The Data-Led Growth Program. Data-led Company market8 inturact saas startup saas growthSaaS Experts + hours of videos and ?? study materials ??

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