Brandwatch’s Summer of Data: TV Data, LinkedIn, and More

Brandwatch CX

Announcement Brandwatch Updates News Product blended data data data source social media data tv

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Six Types Of Experience Data (X-Data)

Experience Matters

One of the key building blocks of Experience Management (XM) is X-data, which helps establish an understanding of how people think, feel, and behave. In almost all circumstances, organizations lack the X-data they truly need.

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You’ve Got Data? Well Don’t Start There!

C3Centricity

Did the title about data make you curious? Of course, in today’s data-rich environment I’m not really suggesting that you actually ignore it! If so, then just follow the steps I detail below and you will soon be doubling, quadrupling, if not 10x the ROI of your data. The Current Situation with Data. Data is everywhere and most organisations are drowning in it! And this can only be done by asking the right questions of your data and information.

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Brandwatch’s Summer of Data: TV Data, LinkedIn, and More

Brandwatch CX

Announcement Brandwatch Updates News Product blended data data data source social media data tv

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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Given data’s direct impact on marketing campaigns, reporting, and sales follow up, maintaining an accurate and consistent database is a top priority for B2B organizations. This latest eBook aims to help marketing leaders understand the impact of data management on their company’s ROI.

Introducing: Data Visualization in Action

Dapresy

Presenting data as a story can fuel your organization’s success, keeping it ahead of the game. However, there is so much data – interpreting all of it correctly and turning it into the right story can be an intimidating task that many organizations struggle with. The Power of Data Visualization. Data visualization is an incredibly effective tool for addressing this challenge. Data visualization allows us to present data in creative ways.

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Live Chat Benchmark Data 2020

Comm100

At the close of every year our data team puts their heads together to bring you our annual Live Chat Benchmark Report. Key Takeaways for 2019: Mobile shows no sign of slowing down: Our data showed that chats on mobile devices continue to experience torrid growth.

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Four Ways to Find New Insights With TV Data in Brandwatch

Brandwatch CX

Announcement Brandwatch Updates Product blended data data data source tv

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Data Activation: Data In, ROI Out

Blueshift

Over the last couple of months, we’ve been taken you on a data activation journey with our 7-part series. The post Data Activation: Data In, ROI Out appeared first on Blueshift. Customer Data & CDPs

ROI 67

Data Activation: Data In, ROI Out

Blueshift

Over the last couple of months, we’ve been taken you on a data activation journey with our 7-part series. The post Data Activation: Data In, ROI Out appeared first on Blueshift. Customer Data & CDPs

ROI 67

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

Data Governance for 2020 and Beyond

Forrester's Customer Insights

Companies have short attention spans when it comes to data governance. Even for organizations with sustained programs, the continuous push and pull of new regulations, projects, or data and analytics investments create constant disruption. To address these expansions, data owners either search for the simple approach or re-educate on data governance 101. big data data insights data security data data culture data governance data ops data strategy

More Than Just Data: Why Actionable Insights Matter

CloudCherry

There’s no question that customer experience (CX) is a data-driven discipline. Instead, you need to use predictive analytics to clarify expected returns before you take every step—and to ensure you have clean data to power your CX metrics program. Only then can you take meaningful action based on your customer data. . As you can see, descriptive analytics focus on the past; they provide interesting data points but don’t provide a clear path for action.

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Guest Post: The Power of Visualizing and Sharing Customer Service Feedback Data

ShepHyken

You don’t want to inundate team members with survey data. Data visualization isn’t a new concept, but it very well could be a new way for you to share customer feedback with your internal teams. And seeing the actual data can be a big motivator.

Six Categories Of X&O Data Insights

Experience Matters

One of the cornerstones of XM is the combination of operational data (“O-data”) and experience data (“X-data”). While each type of data can provide valuable insights on its own, Read More. The post Six Categories Of X&O Data Insights appeared first on Experience Matters. Last week I attended SAP’s SAPPHIRE and CX Live events in Orlando. It was great to see 35,000 or so of my new friends.

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The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

Why Technology Won’t Help You Understand Your Customers

C3Centricity

In today’s data-rich environment I’m not really suggesting that you actually ignore data nor technology! In fact it seems to drown out their reasoning of what to do with all the data and they remain frozen in indecision. If so, then just follow the steps I detail below and you will soon be doubling, quadrupling, if not getting 10x the ROI from your data. The Current Situation with Data. Data is everywhere and most organisations are drowning in it!

Personas, Interviews, Data & More: How to Know Your Customer

Experience Investigators by 360Connext

What does the data tell us? Growing companies struggle with their lack of data. Large companies struggle with having too much data they have to sort through for real insights. They help everyone in your organization identify who this person is, instead of relying on collective data that dehumanizes the customer. What data and qualitative insights have customers shared? Lean into the data you have. Individual customer data like… Purchase histories.

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10 Surveys for Actionable Data

GetFeedback

In doing so, you gain a more holistic view of your audience and get access to more data to drive your business forward. Measuring key support metrics like Customer Effort or Customer Satisfaction can give you the data you need to improve service quality.

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Data Security, Privacy, and Trust

MaritzCX

Heightened Stance on Enterprise Data Protection–ISO 27001 Information Security Management Certification Rich Burgi Named Chief Information Security Officer In demonstrating our continued commitment to maintaining the highest standards in security for our customers, we, the customer experience (CX) company for big business, have attained a heightened level of information management security certification, ISO 27001.

Data 200

Straight Talk about Security, Compliance and Reliability in Cloud Communications

The risk is real - every organization recognizes the consequences of inadequate security, compliance and reliability in communications systems. Data breaches make headlines and privacy violations put companies at legal risk, not to mention the very real revenue costs of downtime. In this report, 8x8 shares how they secure data across every step of their communications system - and how you can easily comply with tightening regulations.

COVID-19 Didn?t Break Your Business ? Data Did

Forrester's Customer Insights

AI Insights architecture & technology strategy big data data analysis data insights data management data strategyIf you really want to see the health of your business, watch what happens when a market shuts down. What did you wish you knew?

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More Than Just Data: Why Actionable Insights Matter

CloudCherry

There’s no question that customer experience (CX) is a data-driven discipline. Instead, you need to use predictive analytics to clarify expected returns before you take every step—and to ensure you have clean data to power your CX metrics program. Only then can you take meaningful action based on your customer data. . As you can see, descriptive analytics focus on the past; they provide interesting data points but don’t provide a clear path for action.

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Big Data – Breaking the Silos

MaritzCX

Experts anticipate the amount of data collected globally to break the 40-zettabyte mark by the year 2020 at the latest. Editor’s note: This was originally posted on Document Strategy’s website here.

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3 Ways Data Improves the Customer Experience

UJET

With more data and systems available than ever before, improving the customer experience shouldn’t be a guessing game. The most effective customer service organizations are extremely data-driven, analyzing every aspect of its interactions and outcomes holistically, right down to the individual agent and customer level. They take this data and continually analyze what works, what doesn’t, and how to improve results for both their customers and their stakeholders.

Data-Driven Marketing 101

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics.

5 Tips to Improve Your Data Quality

QuestionPro Audience

The only thing worse than no data is bad data, because bad data will lead to bad business decisions. We’ve compiled a list of 5 best practices to improve the data quality of your research. By always giving respondents an option to choose “not applicable”, “other”, or “prefer not to answer”, you can control the quality of your data. Audience Mobile Uncategorized data quality Market Research Tips online survey writing tips tips to design survey

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Data for the Sake of Data? Never!

CX Journey

Image courtesy of Pixabay "Data is just data until you do something with it," right? That statement has plagued companies for a long time and for a variety of reasons - not the least of which is that they just don’t know what to do with the data: how to analyze it, how to use the outputs, what the outputs mean, etc. Today, on a webinar with Logi Analytics , I am sharing tips on moving beyond data for the sake of data (and dashboards for the sake of dashboards).

Data 101

5 Ways to Mobilize Your Customer Data

Blueshift

The twenty-teens were all about collecting data — from CRMs to CDPs countless companies invested in the gathering of data and effective organization solutions. The post 5 Ways to Mobilize Your Customer Data appeared first on Blueshift. Customer Data & CDPs

Data 72

5 Steps to Understanding Customer Needs Through Mindset Data

Smarter CX

If you can tap into this type of data, you can adapt your experiences accordingly to make sure you’re catering for mindsets as well as what your customers actually want. Step 1: Set up a cross-functional data team. Step 2: Capture data in minute detail and at scale.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

Types of Data Management Tasks That Every Business Needs

Magellan Solutions

Effective data management is essential in achieving business growth. If you manage your data poorly, your business will be vulnerable to damage, and your business decisions will be more likely to fail. However, this does not mean that you should spend all your resources to have all types of data management. Data management involves several operations, and all of them are vital in implementing an exceptional data management system. Data Cleansing.

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Customer Data Insights: Best Practices for Tracking and Taking Action

Totango

As the economy continues to become more digitally-based, customer data becomes more valuable and accessible than ever. The evidence is clear —companies that use customer data insights to arm their operations teams outperform their competitors by as much as 85%.

Data 73

Data Cleansing and Migration For Small Businesses

Magellan Solutions

Nowadays, businesses of all kinds are generating various types of data rapidly. With too much data, businesses are exposed to the risks of data explosion. But for small businesses who are on a tight budget, data cleansing and migration might come in handy. Data cleansing and migration allow you to select, prepare, and transform data to permanently transfer it from one system storage to another. Data Cleansing Before Data Migration.

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The problem of real-time data in CX

Customer Bliss

Real-time data is a problem for customer experience. Here’s a relevant pull quote: “We live in a right-now economy, and deriving real-time insights and acting on customer data has never been more important for organizations to succeed,” said Billy Bosworth, CEO at DataStax. “We By offering a complete CX data platform, DataStax provides critical technology to power the CX movement.”.

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Get More Value from Contact Center Performance

This whitepaper has provided some suggestions for KPIs that you may want to use. Once you’ve chosen your KPIs, make sure that you’ve communicated the importance of these metrics to all employees in your contact center, as well as how you expect them to be achieved.

Why Do You Need Data Management In Healthcare?

Magellan Solutions

At its core, however, healthcare is still a business industry, and data is a valuable asset in every business. Moreover, data management in healthcare is, perhaps, even more important than in any other industry. What is data management? Why Does Healthcare Need Data Management?