Expert insights. Personalized for you.
Did the title about data make you curious? Of course, in today’s data-rich environment I’m not really suggesting that you actually ignore it! If so, then just follow the steps I detail below and you will soon be doubling, quadrupling, if not 10x the ROI of your data. MORE
Hidden inside customer data, there are many opportunities to grow and improve your brand, but what if you don’t know what to look for? Customer data must be actionable or else it is just a heavy collection of wasted opportunities. What is a Customer Data Platform? MORE
As the economy continues to become more digitally-based, customer data becomes more valuable and accessible than ever. The evidence is clear —companies that use customer data insights to arm their operations teams outperform their competitors by as much as 85%. MORE
The only thing worse than no data is bad data, because bad data will lead to bad business decisions. We’ve compiled a list of 5 best practices to improve the data quality of your research. Every good idea should be supported by extensive research. MORE
Today, to collect the best customer data you must ask the right questions while also providing the ideal customer experience. . The importance of collecting great customer data. Customer data can have an enormous impact on the success of a business. MORE
Recent articles about customer experience (CX) have included statements as grandiose as: “Customer experience is the new brand.”- Forbes. Put customer experience at the heart of your operations.”- McKinsey. Customer experience is the key competitive differentiator.” - Wall Street Journal. MORE
Big data has been a game-changer for marketing. Never before has so much data been available for businesses to use in their decision-making processes. Yet there’s still a looming problem with big data: it’s big. Customer Data & CDPs MORE
Now that Summer is in full swing, many eyes are looking forward to another season of America’s Pastime, BASEBALL! As a baseball fan myself, I follow the team of my childhood, the 1992 and 1993 World Series Champions, the Toronto Blue Jays. MORE
CX thought leader, Annette Franz, discusses the key components required to go from customer experience data to customer experience outcomes MORE
There’s no question that customer experience (CX) is a data-driven discipline. Instead, you need to use predictive analytics to clarify expected returns before you take every step—and to ensure you have clean data to power your CX metrics program. Make Sure You Have Clean Data. MORE
In doing so, you gain a more holistic view of your audience and get access to more data to drive your business forward. Measuring key support metrics like Customer Effort or Customer Satisfaction can give you the data you need to improve service quality. MORE
Big data has been a game-changer for marketing. Never before has so much data been available for businesses to use in their decision-making processes. Yet there’s still a looming problem with big data: it’s big. Customer Data & CDPs MORE
Marketers are starting to wake up to the next data challenge to tackle: marketers today use less than 50% of their data in their marketing. After all, given the volume and ever-changing status of useful data, isn’t utilizing half of it somewhat of an achievement? MORE
Image courtesy of Pixabay "Data is just data until you do something with it," right? Today, on a webinar with Logi Analytics , I am sharing tips on moving beyond data for the sake of data (and dashboards for the sake of dashboards). MORE
Ecommerce brands, or any brand with a digital presence, are uniquely positioned to make a killing with their customer data. The post 4 Ways to Effectively Use Your Ecommerce Data appeared first on Blueshift. Customer Data & CDPs MORE
Becoming customer-centric —putting the customer’s needs and interests at the center of your goals and processes—is impossible without customer data. You need customer data to track progress toward goals, deliver on promises, and continually upgrade your product. MORE
If you can tap into this type of data, you can adapt your experiences accordingly to make sure you’re catering for mindsets as well as what your customers actually want. Step 1: Set up a cross-functional data team. Step 2: Capture data in minute detail and at scale. MORE
It’s not hard to see the signs that the data economy is heating up. They mine their own data, yet increasingly they want incremental insights that drive further differentiation and competitive advantage. Virtually all decision makers want to be insights-driven. MORE
There’s no question that customer experience (CX) is a data-driven discipline. Instead, you need to use predictive analytics to clarify expected returns before you take every step—and to ensure you have clean data to power your CX metrics program. Make Sure You Have Clean Data. MORE
Data explosion. The world has been consuming data at an unprecedented level. Data collection and analytics will even bring them closer to their customers as they analyze behaviors and demographics. What if the business has already collected so much data? MORE
Real-time data is a problem for customer experience. Here’s a relevant pull quote: “We live in a right-now economy, and deriving real-time insights and acting on customer data has never been more important for organizations to succeed,” said Billy Bosworth, CEO at DataStax. “We MORE
It’s vital to use real-life situations and analysis to determine what ACTIONS to take on those data insights if you want to work through your toughest customer experience issues. More Posts - Website Follow Me: The post What’s Missing from your Data Insights? MORE
One of the key building blocks of Experience Management (XM) is X-data, which helps establish an understanding of how people think, feel, and behave. In almost all circumstances, organizations lack the X-data they truly need. MORE
We all know data is the key to better customer engagement; the question is how to best cultivate it? For marketers who have been challenged with delivering increasingly real-time, customized, elaborate customer experiences, data and having a deep customer understanding is essential. MORE
We all know data is the key to better customer engagement; the question is how to best cultivate it? For marketers who have been challenged with delivering increasingly real-time, customized, elaborate customer experiences, data and having a deep customer understanding is essential. MORE
Hollywood is learning what those in the market research world have known for years: follow the data. When they looked at the data, however, they found that 75% of the people who viewed the trailer online bought tickets to “Beauty and the Beast”, “Pitch Perfect”, and “Cinderella”. MORE
Configuring, or even understanding your customer data as a whole can feel a bit like building Ikea furniture. The post Dismantling Data Silos for Great Customer Experiences appeared first on Blueshift. Customer Data & CDPs MORE
One of the cornerstones of XM is the combination of operational data (“O-data”) and experience data (“X-data”). While each type of data can provide valuable insights on its own, Read More. The post Six Categories Of X&O Data Insights appeared first on Experience Matters. Last week I attended SAP’s SAPPHIRE and CX Live events in Orlando. It was great to see 35,000 or so of my new friends. MORE
Facebook’s Cambridge Analytica scandal is the most obvious and public case of a business misusing personal data, which has brought this issue to the forefront. consumers worry about how brands collect and use their personal data, and 34% don’t trust tech companies with their digital privacy. MORE
Data Related Topics Experience Matters
JANUARY 6, 2020
One of the key building blocks of Experience Management (XM) is X-data, which helps establish an understanding of how people think, feel, and behave. In almost all circumstances, organizations lack the X-data they truly need.
C3Centricity
MARCH 15, 2018
Did the title about data make you curious? Of course, in today’s data-rich environment I’m not really suggesting that you actually ignore it! If so, then just follow the steps I detail below and you will soon be doubling, quadrupling, if not 10x the ROI of your data.
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Blueshift
DECEMBER 6, 2019
Over the last couple of months, we’ve been taken you on a data activation journey with our 7-part series. The post Data Activation: Data In, ROI Out appeared first on Blueshift. Customer Data & CDPs
CloudCherry
AUGUST 13, 2019
There’s no question that customer experience (CX) is a data-driven discipline. Instead, you need to use predictive analytics to clarify expected returns before you take every step—and to ensure you have clean data to power your CX metrics program. Make Sure You Have Clean Data.
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And it’s true: the report data also shows that call volume. By asking the right questions and looking for answers in customer interaction data, companies can uncover. CUSTOMER DATA AVAILABLE AT THE TIME OF THE REQUEST. 10 % data-driven.
GetFeedback
SEPTEMBER 19, 2018
In doing so, you gain a more holistic view of your audience and get access to more data to drive your business forward. Measuring key support metrics like Customer Effort or Customer Satisfaction can give you the data you need to improve service quality.
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CX Journey
DECEMBER 13, 2017
Image courtesy of Pixabay "Data is just data until you do something with it," right? Today, on a webinar with Logi Analytics , I am sharing tips on moving beyond data for the sake of data (and dashboards for the sake of dashboards).
Blueshift
DECEMBER 6, 2019
Over the last couple of months, we’ve been taken you on a data activation journey with our 7-part series. The post Data Activation: Data In, ROI Out appeared first on Blueshift. Customer Data & CDPs
Blueshift
OCTOBER 25, 2019
We all know data is the key to better customer engagement; the question is how to best cultivate it? For marketers who have been challenged with delivering increasingly real-time, customized, elaborate customer experiences, data and having a deep customer understanding is essential.
Blueshift
OCTOBER 25, 2019
We all know data is the key to better customer engagement; the question is how to best cultivate it? For marketers who have been challenged with delivering increasingly real-time, customized, elaborate customer experiences, data and having a deep customer understanding is essential.
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Blueshift
JANUARY 23, 2020
Configuring, or even understanding your customer data as a whole can feel a bit like building Ikea furniture. The post Dismantling Data Silos for Great Customer Experiences appeared first on Blueshift. Customer Data & CDPs
QuestionPro Audience
FEBRUARY 7, 2018
The only thing worse than no data is bad data, because bad data will lead to bad business decisions. We’ve compiled a list of 5 best practices to improve the data quality of your research. Every good idea should be supported by extensive research.
Customer Bliss
JUNE 1, 2017
Real-time data is a problem for customer experience. Here’s a relevant pull quote: “We live in a right-now economy, and deriving real-time insights and acting on customer data has never been more important for organizations to succeed,” said Billy Bosworth, CEO at DataStax. “We
Centriam Customer Experience Lab
MARCH 28, 2019
Recent articles about customer experience (CX) have included statements as grandiose as: “Customer experience is the new brand.”- Forbes. Put customer experience at the heart of your operations.”- McKinsey. Customer experience is the key competitive differentiator.” - Wall Street Journal.
Customercount
SEPTEMBER 5, 2019
CustomerCount is mindful of data privacy when collecting and securing data. Continue reading → The post The importance of enforcing data privacy regulations appeared first on CustomerCount. News data privacy data protection data regulations
Totango
JANUARY 2, 2020
As the economy continues to become more digitally-based, customer data becomes more valuable and accessible than ever. The evidence is clear —companies that use customer data insights to arm their operations teams outperform their competitors by as much as 85%.
Experience Matters
MAY 13, 2019
One of the cornerstones of XM is the combination of operational data (“O-data”) and experience data (“X-data”). While each type of data can provide valuable insights on its own, Read More. The post Six Categories Of X&O Data Insights appeared first on Experience Matters. Last week I attended SAP’s SAPPHIRE and CX Live events in Orlando. It was great to see 35,000 or so of my new friends.
Speaker: Nitin Sharma, MBA (Market Research, Management Decision Making), CEO, Gold Research Inc.
IntouchInsight
APRIL 4, 2019
CX thought leader, Annette Franz, discusses the key components required to go from customer experience data to customer experience outcomes
Totango
SEPTEMBER 17, 2019
Hidden inside customer data, there are many opportunities to grow and improve your brand, but what if you don’t know what to look for? Customer data must be actionable or else it is just a heavy collection of wasted opportunities. What is a Customer Data Platform?
Blueshift
JANUARY 8, 2020
Ecommerce brands, or any brand with a digital presence, are uniquely positioned to make a killing with their customer data. The post 4 Ways to Effectively Use Your Ecommerce Data appeared first on Blueshift. Customer Data & CDPs
Vision Critical
MAY 24, 2019
Established to give Europeans more control over their personal data, the regulation has had a much more expansive reach due in part to the open nature of the Internet. Europe’s landmark privacy regulation, GDPR, celebrates its first anniversary on May 25.
Speaker: Laura Sikorski, Contact Center Consultant
QuestionPro Audience
MAY 24, 2018
Facebook’s Cambridge Analytica scandal is the most obvious and public case of a business misusing personal data, which has brought this issue to the forefront. consumers worry about how brands collect and use their personal data, and 34% don’t trust tech companies with their digital privacy.
MaritzCX
MAY 30, 2018
Now that Summer is in full swing, many eyes are looking forward to another season of America’s Pastime, BASEBALL! As a baseball fan myself, I follow the team of my childhood, the 1992 and 1993 World Series Champions, the Toronto Blue Jays.
QuestionPro Audience
MARCH 16, 2018
Hollywood is learning what those in the market research world have known for years: follow the data. When they looked at the data, however, they found that 75% of the people who viewed the trailer online bought tickets to “Beauty and the Beast”, “Pitch Perfect”, and “Cinderella”.
Totango
SEPTEMBER 19, 2019
Becoming customer-centric —putting the customer’s needs and interests at the center of your goals and processes—is impossible without customer data. You need customer data to track progress toward goals, deliver on promises, and continually upgrade your product.
Speaker: Rosetta Carrington Lue, CEO, RCL Customer Experience Solutions, LLC
Experience Investigators by 360Connext
DECEMBER 22, 2014
It’s vital to use real-life situations and analysis to determine what ACTIONS to take on those data insights if you want to work through your toughest customer experience issues. More Posts - Website Follow Me: The post What’s Missing from your Data Insights?
Smarter CX
OCTOBER 15, 2018
If you can tap into this type of data, you can adapt your experiences accordingly to make sure you’re catering for mindsets as well as what your customers actually want. Step 1: Set up a cross-functional data team. Step 2: Capture data in minute detail and at scale.
Forrester's Customer Insights
JUNE 21, 2019
It’s not hard to see the signs that the data economy is heating up. They mine their own data, yet increasingly they want incremental insights that drive further differentiation and competitive advantage. Virtually all decision makers want to be insights-driven.
Magellan Solutions
JANUARY 10, 2019
Data explosion. The world has been consuming data at an unprecedented level. Data collection and analytics will even bring them closer to their customers as they analyze behaviors and demographics. What if the business has already collected so much data?
Speaker: Irit Eizips, CEO, CSM Practice
Customer service, including contact center support and other customer facing teams must then: track the right customer data to prove value was achieved, and track the right KPIs to continuously improve their customer success strategy.
Blueshift
DECEMBER 5, 2019
Big data has been a game-changer for marketing. Never before has so much data been available for businesses to use in their decision-making processes. Yet there’s still a looming problem with big data: it’s big. Customer Data & CDPs
Blueshift
DECEMBER 5, 2019
Big data has been a game-changer for marketing. Never before has so much data been available for businesses to use in their decision-making processes. Yet there’s still a looming problem with big data: it’s big. Customer Data & CDPs
Blueshift
OCTOBER 18, 2019
Marketers are starting to wake up to the next data challenge to tackle: marketers today use less than 50% of their data in their marketing. After all, given the volume and ever-changing status of useful data, isn’t utilizing half of it somewhat of an achievement?
GetFeedback
JANUARY 16, 2019
Today, to collect the best customer data you must ask the right questions while also providing the ideal customer experience. . The importance of collecting great customer data. Customer data can have an enormous impact on the success of a business.
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