Survey Fatigue: How to Avoid It to Improve Response Rates
InMoment XI
OCTOBER 14, 2024
Sending survey requests to your customers is a great way to collect feedback and show them that you’re willing to listen. However, excessive survey requests can backfire, and you will notice a decline in both the quality and number of responses you receive over time. This drop is a result of survey fatigue, a growing concern for businesses looking to embrace the customer-centric approach.
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