2016 Automotive Dealership Loyalty Study

MaritzCX

Automotive Dealership Loyalty Study Background Purpose of the Study: To determine the relationship between dealership satisfaction, dealership customer loyalty and dealership revenues. Automotive

2016 Automotive Dealership Loyalty Study

MaritzCX

Automotive Dealership Loyalty Study Background Purpose of the Study: To determine the relationship between dealership satisfaction, dealership customer loyalty and dealership revenues.

Will the Automotive Good Times Roll?

MaritzCX

2015 has been a great year for automotive sales with a 17.1 This is especially spectacular when compared to the dark days of 2009 when two automotive giants, General Motors, and Chrysler, were in bankruptcy and everyone was ratcheting back production to the 10m market reality.

The Case for Automotive Dealership Mystery Shopping Programs

MaritzCX

AutomotiveBeing a good son-in-law, I have taken on the responsibility of finding my mother-in-law a new car.

Hybrid CX (Pt 3) - Why Organizations Feel Pressured To Go Digital And How To Help Them

Speaker: Errol S. van Engelen, Author, Speaker and Independent Advisor

2016 Automotive Dealership Loyalty Study

MaritzCX

Automotive Dealership Loyalty Study Background Follow-up study of 2009 and 2010 model year vehicle purchasers who returned MaritzCX’s New Vehicle Customer Study: Two Data Sets All Respondents (n=12,875) Weighted to 2009 and 2010 vehicle sales by model Used for Sales to Service Loyalty analyses and service usage analyses Vehicle Replacers (n=5228) 5431 had replaced their.

4 reasons to attend the 2017 Automotive CX Summit

Vision Critical

Vision Critical is headed to the Automotive CX Summit in Marina del Rey, California, on June 20 to 21. In a world where we buy nearly everything online, why has it taken the automotive retail sector so long to get to online retailing? Customer Experience automotive industry

Tesla: The Future of Automotive Retailing?

MaritzCX

Tesla is not only redefining what the automobile is; it is fundamentally disrupting how vehicles are purchased in the United States. And, according to new research by MaritzCX, customers are loving it.

Lessons from Apple for the Automotive Industry

MaritzCX

Anyone who has spent any time around an automotive manufacturer will know that Apple is held up as an example of something, perhaps, that we should be doing.

Will the Automotive Good Times Roll?

MaritzCX

2015 has been a great year for automotive sales with a 17.1 This is especially spectacular when compared to the dark days of 2009 when two automotive giants, General Motors and Chrysler, were in bankruptcy and everyone was ratcheting back production to the 10m market reality.

The Gap in Perception – German Automotive Industry 2016

MaritzCX

In the automotive industry the perception of car manufacturers and consumers are drifting miles apart Authors: Jörg Sgries & Catja Sander 2016 has so far not been the best year for the automotive industry. AutomotiveThe VW scandal has dragged all other German manufacturers into the pit. This is confirmed by the trust index of GPRA, View Article.

How to improve CX in the automotive industry

Vision Critical

At the 13 th annual Automotive CX Summit, executives from OEMs, dealers, and finance providers shared their perspective on how the industry can work together to meaningfully transform the vehicle buying and ownership experience for the better. Customer Experience automotive industry

Will the Automotive Good Times Roll?

MaritzCX

2015 has been a great year for automotive sales with a 17.1 This is especially spectacular when compared to the dark days of 2009 when two automotive giants, General Motors and Chrysler, were in bankruptcy and everyone was ratcheting back production to the 10m market reality.

Video: Lessons from Apple for the Automotive Industry

MaritzCX

Anyone who has spent any time around an automotive manufacturer will know that Apple is held up as an example of something, perhaps, that we should be doing. Automotive

Video: The Future of CX – Automotive Update

MaritzCX

Automotive Industry Readers: For this week’s post I would like to introduce you to my colleague Dr. Dave Fish. AutomotiveNot only is Dave a first-class researcher but he is a preeminent forward thinker in the area of customer experience. He also headed up our auto practice a few years ago so he has a great. View Article.

Video: Glengarry Glen Ross: Automotive vs. Airlines

MaritzCX

AutomotiveEver wonder how auto companies compare to other industries in responding to customer inquiries over social media? We’ve got the definitive answer for you, or at least for the auto and airline industries, in this week’s MaritzCX blog. Until next time. christravell.

Video: North American Automotive Experience Encouraging

MaritzCX

A few weeks back on January 20th, we looked at how the automotive retail experience stacks up against other industries and we learned that on the whole, it wasn’t bad. Automotive customers’ expectations are constantly increasing, but as an industry, are we keeping up?

The Future of CX – Automotive Update

MaritzCX

Automotive Industry Readers: For this week’s post I would like to introduce you to my colleague Dr. Dave Fish. Not only is Dave a first-class researcher but he is a preeminent forward thinker in the area of customer experience. He also headed up our auto practice a few years ago so he has a great. View Article

Shattering Negative Stereotypes in the Automotive Industry

MaritzCX

The automotive world frequently gets a. AutomotiveI’d like to introduce you to one of my colleagues, Dr. Scott Pimley. Scott is Director, Solutions Architecture and works out of our Torrance, CA office.

North American Automotive Experience Encouraging

MaritzCX

A few weeks back on January 20th, we looked at how the automotive retail experience stacks up against other industries and we learned that on the whole, it wasn’t bad. Automotive customers’ expectations are constantly increasing, but as an industry, are we keeping up?

Automotive Apathy: Have Youth Fallen Out of Love with Cars?

MaritzCX

AutomotiveWhen I was growing up, I loved to watch Starsky and Hutch in their red and white Ford Gran Torino catching bad guys using the signature hood slide with really bad hair.

Video: The MaritzCX Automotive Conference: What Did We Learn? (Part Two)

MaritzCX

To hear what clients learned at the MaritzCX Automotive Conference is much more meaningful when they tell us in their own words. AutomotiveHere’s a few more stories, this time from Kia, Honda, and Dominion Dealer Solutions. Until next time. Chris @christravell.

Video: The MaritzCX Automotive Conference: What Did We Learn? (Part One)

MaritzCX

One of the benefits of the MaritzCX Automotive Conference was that we had competitors sitting side by side who talked about the challenges they face. Automotive

The Gap in Perception – German Automotive Industry 2016

MaritzCX

In the automotive industry the perception of car manufacturers and consumers are drifting miles apart Authors: Jörg Sgries & Catja Sander 2016 has so far not been the best year for the automotive industry. The VW scandal has dragged all other German manufacturers into the pit. This is confirmed by the trust index of GPRA, View Article

The Gap in Perception – German Automotive Industry 2016

MaritzCX

In the automotive industry the perception of car manufacturers and consumers are drifting miles apart 2016 has so far not been the best year for the automotive industry. The VW scandal has dragged all other German manufacturers into the pit. This is confirmed by the trust index of GPRA, the association of leading communication agencies. View Article

Tesla: The Future of Automotive Retailing?

MaritzCX

Tesla is not only redefining what the automobile is; it is fundamentally disrupting how vehicles are purchased in the United States. And, according to new research by MaritzCX, customers are loving it.

Video: The Future of CX – Automotive Update

MaritzCX

Automotive Industry Readers: For this week’s post I would like to introduce you to my colleague Dr. Dave Fish. Not only is Dave a first-class researcher but he is a preeminent forward thinker in the area of customer experience. He also headed up our auto practice a few years ago so he has a great. View Article

New distribution channels in the automotive industry and its impact on customer satisfaction surveys

MaritzCX

The customer base in the automotive industry is changing at a faster pace than ever before. AutomotiveFor a few years now, we have experienced an increasing differentiation of customer segments with different interests and demands.

Video: North American Automotive Experience Encouraging

MaritzCX

A few weeks back on January 20th, we looked at how the automotive retail experience stacks up against other industries and we learned that on the whole, it wasn’t bad. Automotive customers’ expectations are constantly increasing, but as an industry, are we keeping up?

Marketing Myopia and the 21st Century Automotive Business

MaritzCX

AutomotiveRedefining what an auto company does could be useful.

Video: Lessons from Apple for the Automotive Industry

MaritzCX

Anyone who has spent any time around an automotive manufacturer will know that Apple is held up as an example of something, perhaps, that we should be doing.

How are Missile Silo Launch Officers and Automotive Dealership Personnel Alike?

MaritzCX

AutomotiveThe U.S. Department of Defense recently announced management changes to America’s nuclear launch force. They’re trying to address a whole host of problems, but one of them is a culture in which cheating on proficiency tests is rampant.

How to Claim Your Dealership or Automotive Business on DealerRater

ReviewTrackers

Founded in 2002, automotive website DealerRater is one of the leading car dealership review websites today, helping dealers create connections, inspire trust among automotive buyers, and sell more cars. Education AutomotiveWhy Claim Your Business on DealerRater?

Glengarry Glen Ross: Automotive vs. Airlines

MaritzCX

Ever wonder how auto companies compare to other industries in responding to customer inquiries over social media? We’ve got the definitive answer for you, or at least for the auto and airline industries, in this week’s MaritzCX blog. Until next time. christravell

Wolfgang Amadeus Mozart’s Advice for the Automotive Industry

MaritzCX

AutomotiveIn the 1984 movie ‘Amadus’, Mozart debuts one of his operas before Emperor Joseph II. Anxious to hear his feedback after the curtain falls, Mozart asks the Emperor what he thought. The emperor responds by saying ‘too many notes.’ I was reminded of those words last night as I overheard in excruciating detail the problems. View Article.

Shattering Negative Stereotypes in the Automotive Industry

MaritzCX

The automotive world frequently gets a. I’d like to introduce you to one of my colleagues, Dr. Scott Pimley. Scott is Director, Solutions Architecture and works out of our Torrance, CA office.

Video: Glengarry Glen Ross: Automotive vs. Airlines

MaritzCX

Ever wonder how auto companies compare to other industries in responding to customer inquiries over social media? We’ve got the definitive answer for you, or at least for the auto and airline industries, in this week’s MaritzCX blog. Until next time. christravell