The Consumer Research Process 101
DemandJump
FEBRUARY 12, 2021
Consumer research is the process by which businesses track and analyze patterns of consumer behavior from the first clickthrough to the initial purchase. Consumer Insights
DemandJump
FEBRUARY 12, 2021
Consumer research is the process by which businesses track and analyze patterns of consumer behavior from the first clickthrough to the initial purchase. Consumer Insights
QuestionPro Audience
AUGUST 9, 2017
Automotive Emerging Technologies Study , only 1 out of every 5 consumers was interested in a fully autonomous vehicle. Only 1 out of every 5 consumers was interested in a fully autonomous vehicle. Consumers may purchase fewer vehicles, meaning automakers and their suppliers could be forced to shed jobs.” Audience Consumer Insights QuestionPro Products Trending automation cars Consumer Driverless insight Research tesla uber
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NICE inContact
FEBRUARY 24, 2021
The pandemic has rapidly accelerated the “consumerization” of health care—patients behaving more like consumers in their healthcare interactions. In a white paper on key industry insights, Deloitte says the consumer has arrived in the healthcare industry sooner than expected.
QuestionPro Audience
MARCH 7, 2018
the weather has a huge influence on consumer behavior, and the effects are much more extensive than the obvious rain boot and snow shovel examples. Weather affects consumers’ mood, which influences buying behavior and dictates where they purchase, what they purchase, and how much they are willing to spend. PURCHASE PRICE Whether it’s sunshine, temperature, rain or snow, weather influences consumers’ moods. March winds and April showers bring forth May flowers.
Advertiser: TTEC
Today’s customers want to be met on the channel of their choice with experiences that are both personal and unique. Meeting these needs means delivering relevant experiences through the right technology such as messaging. Discover three ways to improve business outcomes by deploying messaging and AI. This quick read will help you discover strategies that help your brand stand out and go beyond customer expectations.
IntouchInsight
JUNE 3, 2020
Read about the findings from the large-scale survey we conducted in early May, on changes to consumer behaviors since the inception of COVID-19. Leveraging our platform, we received over 2000 responses and identified some pretty amazing findings
Centercode
JANUARY 15, 2021
The people who consume tech have also changed significantly. From the niche world of hi-tech enthusiasts from the 90s to today’s mainstream users, the people who consume technology have had as much of an effect on its evolution as it has had in our daily life.
DemandJump
NOVEMBER 13, 2018
Dear consumers, Display Advertising Company Updates Save Consumers
QuestionPro Audience
FEBRUARY 21, 2018
According to a study conducted by HSBC , 59% of consumers said they’d never heard of blockchain technology, and 80% of those who had heard of it didn’t understand what it is. Never fear—we’re going to break it down for you while we explore 4 ways consumers will benefit from Blockchain. The company can then provide the consumer with a complete product history, from production line to their purchase, therefore providing certainty in its authenticity.
DemandJump
AUGUST 25, 2020
We specifically created our platform to provide real-time consumer insights marketers use to stay ahead of the trends in consumer behavior. Consumer InsightsIf forecasting was easy, everyone would trust the weather report and no one ever would have bought an eight track player.
QuestionPro Audience
JANUARY 31, 2018
And these brands are betting—very large sums of money—on consumers checking out their ads. Super Bowl weekend brings in serious revenue from consumer spending for liquor stores, restaurants and grocery stores. Consumers carry the spending momentum through from the holiday season into their Super Bowl festivities. Whether hosting a party or going to a bar, consumers are going to spend on the game. Audience Mobile Trending consumer behavior consumer insights
QuestionPro Audience
FEBRUARY 4, 2020
What is a consumer panel? A consumer panel is defined as a representative group of people, selected by an organization or business to provide opinions and inputs for consumer research. The panelists provide feedback relating to product & services testing, ad testing, taste testing, and other areas. These recruited groups are like specialized panels that take part in various research projects sponsored by the researching organization. Audience
IntouchInsight
APRIL 17, 2020
Find out how to anticipate needs and understand consumer behaviour and intent as businesses are forced to shift away from their traditional sales model
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Why do consumer-centric organizations succeed? How can my company build a consumer connects program? Establishing a Connects Program is a great way to support your consumer insight initiatives. Learn how to do it with the right tools in Discuss.io's eBook.
Experience Matters
OCTOBER 27, 2016
consumers prefer to communicate with each other, analyzing their answers to the question, Which method would you most likely use to communicate with your friends? For the past several years, we’ve been examining how U.S. As you can see in the figure below: Text messages are on the rise (+8 points between 2012 and 2016), while […]. Customer experience
Brandwatch CX
NOVEMBER 5, 2019
Consumer Trends 2020 Uncategorized
NICE inContact
DECEMBER 9, 2020
When history is written about the pandemic, there will be chapters on the increasing importance of customer service, adaptation, and the evolving role of contact centers in the quest to survive.
Speaker: Lauren Feehrer, President and Founder of LoyaltyCraft Consulting
Genuine connections between brands and consumers happen when empathetic team members are enabled with effective technology. To remain competitive in the next normal, we must examine how at the heart of digital transformation is consumer connection. Join Lauren Feehrer, Founder and President of LoyaltyCraft Consulting, to learn how the merging of empathy and technology can transform your Customer Experience.
Chadwick Martin Bailey
JANUARY 27, 2021
Emotion is a powerful motivator—arguably THE most powerful motivator—and can make or break a consumer relationship. Consumers are people. Erica is CMB’s VP of Consumer Psychology.
NICE inContact
JULY 24, 2019
The highest growth is expected in the areas of messaging and AI-driven self-service , offering consumers more ways to connect with companies so they can select their channel of choice for the type of problem/issue to address. The post The Digital Revolution: Rising Consumer Expectations appeared first on NICE inContact Blog. Digital today is much more than just email and chat.
CustomerGauge
JULY 27, 2017
Or why Starbucks is leading the fast food consumer brands NPS chart? Today we will walk through the NPS achievements, CX strategies and best practices from the consumer brands industry. The post Consumer Brands NPS® Benchmarks appeared first on CustomerGauge. Blog consumer brands Featured Net Promoter benchmarks News NPS Consumer Brands NPS benchmarks Starbucks TeslaWant to know how Tesla Motors got an NPS of 97?
Centercode
DECEMBER 17, 2020
And with many of us spending a lot more time at home, consumers are bringing more of these complex products into closer quarters, increasing the demand for products that interact seamlessly with each other and stay in sync even as iterations and updates occur across their tech ecosystems.
Advertiser: Interactions LLC
As customer care channels continue to evolve and expand, there’s been a lot of debate about which channels customers actually prefer to interact with brands. Based on a recent Harris Poll, learn why consumers choose one channel over another, and how common frustrations with specific channels drive consumers to pick alternatives.
NICE inContact
APRIL 30, 2019
But consumers are more cautious. Then, we compared business responses with what more than 2,400 consumers told us about their actual service experiences in our 2018 study. Businesses are confident in chatbots’ ability to make it easier for consumers to get their issues resolved, and consumers are less certain. Businesses are enthusiastic about consumer use of at-home virtual assistants for customer service, and consumers less so.
Forrester's Customer Insights
DECEMBER 22, 2020
Age of the Customer B2C Marketing Chief Marketing Officer Consumer Energy Index customer experience Customer Insights Data Insights pandemic
QuestionPro Audience
JANUARY 31, 2018
And these brands are betting—very large sums of money—on consumers checking out their ads. Super Bowl weekend brings in serious revenue from consumer spending for liquor stores, restaurants and grocery stores. Consumers carry the spending momentum through from the holiday season into their Super Bowl festivities. Whether hosting a party or going to a bar, consumers are going to spend on the game. Audience Mobile Trending consumer behavior consumer insights Super Bowl
QuestionPro Audience
MAY 24, 2018
Privacy and security are definitely at the forefront of consumers’ minds in today’s digital era. Brands need to be cognizant of consumers’ feelings about the security of their personal information and online behaviors. Consumers are very concerned about the extent of personal information companies may have access to, and what they do with that information.
Speaker: Shep Hyken, Bestselling Author & Customer Experience Expert
Join Shep Hyken, bestselling author and Customer Experience expert in a fireside chat, where we will informally discuss the six principles from his bestselling book, "The Convenience Revolution" that underline this shift in consumer preferences.
QuestionPro Audience
DECEMBER 21, 2017
January 1 marks not just the beginning of many consumer’s journeys to their goals, but also a turning point for industries that stand to profit from these sudden shifts in consumer behavior. After a long holiday season filled with food and drinks, the most popular resolution is to lose weight, but gyms are not the only industry that will benefit from consumer spending in the new year. Audience Mobile consumer behavior consumer insights
Experience Matters
JULY 21, 2017
I started by examining the question: Does the innate happiness of a consumer influence how she perceives her experiences with companies? I analyzed the happiness of consumers (based on the degree to which they agree with the statement “ I am typically happy “) and the Temkin Emotion Ratings ( a subset of the Temkin Experience Ratings ) that they gave to companies with which they’ve recently interacted.
MaritzCX
MARCH 31, 2020
The Results Are In The UK Consumer Study produced by Bain & Company in partnership with MaritzCX is the first comprehensive annual survey of major UK industries and sub-industries, including Automotive, Travel, Logistics, Utilities, Technology and Media. The Study includes over 110,000 individual brand responses that cover 198 UK consumer brands.
Second to None
FEBRUARY 22, 2021
Consumer behaviors have shifted dramatically due to the pandemic, and trends are pointing straight at a refined customer experience in 2021. Here are the top 5 consumer expectations as it relates to the grocery industry in 2021. Consumer convenience .
Speaker: Kristina Evey, Customer Experience Strategist, The Customer Experience Podcast for Business Leaders
The psychology behind consumer behavior and experiences will be addressed as a foundation leading to the methods to build connection with customers to drive loyalty. This webinar will do a deep dive into the mindset, processes and methods of building a successful Customer Experience.
NetBase
AUGUST 7, 2020
They recently experienced wild success leveraging TikTok to target young consumers during this lockdown. We will investigate how a brand can capture consumers by harnessing popular media, examined via social media listening. So, the consumer and market intelligence was clear.
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