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25 important social media questions, answered

BirdEye

Social media is a daily part of our lives, but many companies still have questions about it. These are just a few of the social media questions that businesses are asking. In this blog post, we’ll answer 25 of the most important social media questions. Social media questions: The how?

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10 Customer Service Podcasts to Add to Your Rotation

Kustomer

Since formally hitting the scene in 2004, the podcast space has become an exciting resource and touchstone for business information and trends. Then in 2004, BBC and The Guardian journalist Ben Hammersley merged the words ‘iPod’ with ‘broadcast’ officially coining the term ‘podcast.’ The Power of the Podcast. Experience This!

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Xpedition and Voyado Partner to Help Boost Loyalty and Retention for Fashion Brands

CSM Magazine

Founded in Sweden in 2004, Voyado’s key differentiator is the simplicity of its solution that has been designed specifically for retailers, and embeds the drive for customer loyalty and retention into all areas of fashion organisations. About Voyado. For more information please visit: www.voyado.com. About Xpedition.

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Emotional Branding Case Studies to Emulate Great Customer Experience

Win the Customer

In 2004, Unilever brand Dove conceived the Dove Campaign for Real Beauty , which promoted the company’s products by changing the emotions associated with personal care and beauty products. A good example of this is Amway’s recent social media marketing. Dove: Repackaging Emotional Associations.

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Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Millennials (also called Gen Y)- born in between 1982 and 2004. Your brand could succeed in marketing to this generation through social media and SMS. This generation is mostly computer literate, with more than 80% of them reportedly using social media platforms like Facebook and Twitter. Matures- born before 1945.

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Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Millennials (also called Gen Y)- born in between 1982 and 2004. Your brand could succeed in marketing to this generation through social media and SMS. This generation is mostly computer literate, with more than 80% of them reportedly using social media platforms like Facebook and Twitter. Matures- born before 1945.

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How to Create a Successful Customer Loyalty Program

Michelli Experience

Having worked with Starbucks since 2004, as I began my journey to my first of two books about them ( The Starbucks Experience and later Leading the Starbucks Way ), friends and colleagues are quick to contact me whenever Starbucks makes the news. That goes for both good and bad news!