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25 important social media questions, answered

BirdEye

Social media is a daily part of our lives, but many companies still have questions about it. These are just a few of the social media questions that businesses are asking. In this blog post, we’ll answer 25 of the most important social media questions. Social media questions: The how?

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Emotional Branding Case Studies to Emulate Great Customer Experience

Win the Customer

In 2004, Unilever brand Dove conceived the Dove Campaign for Real Beauty , which promoted the company’s products by changing the emotions associated with personal care and beauty products. Another way brands can connect with consumer emotions is by appealing to values shared by the company’s target market.

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Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Millennials (also called Gen Y)- born in between 1982 and 2004. Often described as “traditionalists,” this consumer age group combines two generations—the “Greatest Generation,” also known as the GI generation, born in 1924 or earlier, and the “Silent Generation,” composed of individuals born in 1925–1945. Millennials.

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Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Millennials (also called Gen Y)- born in between 1982 and 2004. Often described as “traditionalists,” this consumer age group combines two generations—the “Greatest Generation,” also known as the GI generation, born in 1924 or earlier, and the “Silent Generation,” composed of individuals born in 1925–1945. Millennials.

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Guest Blog: Becoming a Blockbuster?

ShepHyken

Back in 2004, Blockbuster had 60,000 employees, 9,000 stores and appeared invincible. As a result, it dismissed the new iPhone as a “mere consumer toy.” That is nearly a half trillion dollars of goods and services that consumers will no longer trudge to brick-and-mortar stores to get.

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7 Key benefits to feedback loops, plus examples

BirdEye

You can collect customer feedback from online reviews, social media comments , and product forums. Builds trust Consumer trust is essential to growing your business. People research companies and products on review sites , social media, and public forums, among other ways.

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This is Digital, Episode 25: The Chief Digital Officer's Role in Disruption and Culture

West Monroe

We think of ourselves as the OG digital disruptor because we started premium cosmetics for $1 back in 2004, when e-commerce wasn’t nearly as popular as it is today. Our CMO reads every social media message and ensures we’re not saying or doing things that don’t line up with our purpose.

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