How the Entertainment Industry is Using Data Collection

QuestionPro Audience

As mobile becomes more popular, however, the entertainment business is using the technology to capture what was lost in the relationship between the studios and the consumer, and convert that data into meaningful insight into what works and what doesn’t.

Engagement lessons from Orlando, the world’s entertainment capital

CX Ahead

The post Engagement lessons from Orlando, the world’s entertainment capital appeared first on CX Ahead. Besides from being a CX Speaker, I also publish articles such as this one on the CX Network, a leading platform for senior CX and Marketing leaders.

The Benefits of Creating an Entertaining Customer Experience with Gamification

PlayVox

If you're in the customer service and experience department, then you've probably heard all about gamification in the call center agents, as it boosts agent performance and engagement.

Increase Reservations: Top 5 Gravy Audiences Travel & Entertainment Companies Used in 2018

Gravy Analytics Lead Intelligence Blog

Gravy Analytics uses anonymous, mobile location signals to understand where people go in their daily lives, and give brands new visibility into the offline customer journey. These location-derived insights power our industry-leading audiences that enable advertisers to reach engaged consumers

Cultural anthropology for entertainment

dscout People Nerds

A People Nerds interview with Susan Kresnicka

Gen Z Rely on the Internet Primarily for Social Media and Entertainment

CSM Magazine

Unlike their predecessors, who use the internet mainly to source information, the research found that 86 percent of Gen Z rely on the internet primarily for social media and entertainment, demonstrating a marked shift from “inform me” to “entertain me.”

The ultimate report on Millennial customers: Gen Y attitudes and their impact on tech, finance, media and other major industries

Vision Critical

Business Strategy Customer Experience Employee Engagement Innovation Marketing Research CPG finance FMCG health care Media & Entertainment retail technology travel and tourism

How Elizabeth Arden, Bustle, Refinery29 and Audible think about CX

Vision Critical

Marcus Lofthouse, senior director of user experience at Audible, a seller and producer of spoken audio entertainment and programming, shared his insights from a subscription service perspective. “On Customer Experience technology media and entertainment customer experience CX and the City

Nielsen’s Lynda Clarizio shares her perspective on the evolving media landscape

Vision Critical

Research Marketing Business Strategy Innovation Customer Experience media and entertainmentLynda Clarizio has seen the world of advertising evolve from several vantage points thanks to a varied career that goes back to the early days of the commercial Internet. Now president of U.S.

How to Create a Modern Stadium Fan Experience with a Digital Identity

Avaya

Sports fans are focused and engaged, with instant mobile access to info and entertainment. Customer Engagement Avaya Avaya Sports and Entertainment fan engagement Fan Experience

Technology for 21st-Century, Experience-Driven Sports Fan Engagement

Avaya

Customer Engagement Avaya Avaya Sports and Entertainment fan engagementSensors in their jerseys, shoes, and helmets. Sensors in the turf, the goal box, race car, and golf club.

Fervent Fans Give Customer Feedback to Verint for Turnkey Intelligence

Verint

Turnkey Intelligence is an independent third-party research firm recognized, respected and trusted by the top entities in sports and entertainment. After doing its homework, the company chose Verint Enterprise Feedback Management as the critical foundation to solicit and capture feedback from more than one million sports and entertainment fans annually.

As Avaya Stadium Turns Three, Avaya Kicks Up its Fantastic Fan Experience

Avaya

Customer Engagement Avaya Sports and EntertainmentI’ve always liked things in threes. Three stooges, Charlie’s Angels, the rule of three (suggests that when things come in threes, they are inherently funnier, more satisfying, or more effective than other numbers of things).

For Telecoms, These Three Automation Benefits Mean a Better Customer Experience

Teletech

Customer Experience TIME (Telecommunications, Internet, Media, Entertainment) customerexperience telecomDespite its nostalgic undertones, the term "traditional" used to describe technology now substitutes as code for old and expensive. Rather, the transition to digital brings with it the promise of increasing customer loyalty, and for telecoms, digital adoption could be the industry's saving grace. There’s more… To read the rest of this blog posting click here.

Facebook Audience Optimization Capabilities: What Does it Me To You?

Natalie Petouhof

Most interests are sorted into broad categories like Lifestyle and Culture, People, or News and Entertainment. Crossing the Chasm Digital Disruption Dr. Natalie's Blog Facebook @constellationrg @drnatalie 839 million interested in love broad categories like Lifestyle and Culture Categories Constellation Research Donald Trump Facebook Ads tags Facebook Audience Optimization Capabilities natalie petouhoff or News and Entertainment people Preferred Audiences The Verge

Inspiring a Sales and Service Culture

MaritzCX

Caesars Entertainment VP Total Service Terry Byrnes and. Next week, join over 500 professionals preparing to gather at CXFusion to learn how to create exceptional customer experiences.

Inspiring a Sales and Service Culture

MaritzCX

Caesars Entertainment VP Total Service Terry Byrnes and. Next week, join over 500 professionals preparing to gather at CXFusion to learn how to create exceptional customer experiences.

Are You Creating Memorable Moments for Your Customers?

Who's Your Gladys?

Their brand identity is colorful and entertaining. Like so many consumers these days, I look to the internet for all kinds of product information. A few months ago, I was looking for fun socks for a social media campaign I was working on and came across Sock It to Me Socks.

How to Recession-Proof Your Business - Frank Reactions

Tema Frank

Entertainment. Entertainment. People pay extra for entertainment. Because of the entertainment value. Winners could even be argued to offer entertainment, in that for many people hunting through racks to find that amazing deal is entertaining.

5 CX Strategy Killers You Need to Get Over

360Connext

It seems to be human nature to focus on the unnecessary but more attractive/compelling/interesting/entertaining distractions instead of the stalwart/steady/reliable but boring items in our everyday lives.

Service Untitled» Blog Archive » Quirky customer service commercial

Service Untitled

Service Untitled The blog about customer service and the customer service experience.

Make Your Service a Headline!

Wired and Dangerous

They instruct, inform, entertain, warm and warn. A story is the spoken song, tall tale, or a poignant parable which makes a point, teaches a lesson, inspires the spirit or entertains the heart.

Analytics Obstacle to Avoid: Forgetting to Be Relevant

Experience Matters

” Rather than trying to replicate my entertaining banter, […]. Every day, analysts find a myriad of insights that could provide significant value for their organizations. Unfortunately, many (very possibly most) of them are ignored. What’s getting in the way? In a recent webinar for Clarabridge, I discussed five customer analytics mistakes to avoid. One of the mistakes is “Forgetting to be relevant.”

10 Valuable Marketing & Business Podcasts - Frank Reactions

Tema Frank

The world is finally waking up to podcasts, and the wonderful chance they give you to listen, learn and be entertained when you are NOT in front of a screen. Here are a few of my business favorites. Click here … Continue Reading → The post 10 Valuable Marketing & Business Podcasts appeared first on Frank Reactions. B2B Blog Content Customer Service / Customer Experience Internet Marketing Social Media podcasts

Which Companies Deserve a Holiday Gift from Their Customers?

MaritzCX

Last night I visited a local Lettuce Entertain You restaurant here in the Chicago area to purchase some gift cards for some of the people who provide services to me and my family. I also ordered takeout from the restaurant at the same time. While I was waiting for my food to be brought out, View Article

Which Companies Deserve a Holiday Gift from Their Customers?

MaritzCX

Last night I visited a local Lettuce Entertain You restaurant here in the Chicago area to purchase some gift cards for some of the people who provide services to me and my family. I also ordered takeout from the restaurant at the same time. While I was waiting for my food to be brought out, View Article

Which Companies Deserve a Holiday Gift from Their Customers?

MaritzCX

Last night I visited a local Lettuce Entertain You restaurant here in the Chicago area to purchase some gift cards for some of the people who provide services to me and my family. I also ordered takeout from the restaurant at the same time. While I was waiting for my food to be brought out, View Article

Insights vs Facts

Cliizii

In entertainment brands it can be seen as more contemporary, tied with the actual outcomes you get from the research process. Insights vs. Facts – the key to winning is knowing the difference!In In popular usage Insights is often a substitute term for Market Research.We all do it!

Make or Break Customer Satisfaction

MaritzCX

The trick with these things is that you want to try and present something new, useful, and hopefully reasonably entertaining so they don’t boo you off the stage. I have to give a talk next week at the ESOMAR automotive conference in Wolfsburg. Let’s see what happens. The talk will focus on a new technique. View Article. Automotive

Make or Break Customer Satisfaction

MaritzCX

The trick with these things is that you want to try and present something new, useful, and hopefully reasonably entertaining so they don’t boo you off the stage. I have to give a talk next week at the ESOMAR automotive conference in Wolfsburg. Let’s see what happens. The talk will focus on a new technique. View Article

Make or Break Customer Satisfaction

MaritzCX

The trick with these things is that you want to try and present something new, useful, and hopefully reasonably entertaining so they don’t boo you off the stage. I have to give a talk next week at the ESOMAR automotive conference in Wolfsburg. Let’s see what happens. The talk will focus on a new technique. View Article

VoC Leaders: How Travelzoo uses CX data to make smarter decisions (video)

ForeSee

Lisa Oswald is a customer experience (CX) advocate and Senior Vice President of Customer Service for Travelzoo, a trusted online publisher of travel and entertainment deals that places a premium.

The 5 Senses of Fan Research

Cliizii

What’s MISSING from market research for entertainment brands?What What are the roadblocks to being more engaging, and actionable?And And what to do about those falling response rates, and the same old surveys?I I call it the 5 SENSES OF FAN RESEARCH.1. Purpose2. Community3. Value5.

Skate Where the Puck is Going to be: Adapt with Changes to Thrive

inContact

Growing up my family made a weekly visit to the video store typically Fridays after school so we could pick up some entertainment for the weekend. As technology evolved so too did the location we visited to find our video entertainment.

Day 4 World Cup Fever Marketing Tips

Cliizii

We inform, entertain […]. Day four we’re talking about going beyond the stats. Tapping into those deep, emotional insights, at the heart of your fan relationships. Because marketing has moved on from shouting one-way messages.

Psssssst! The Buzz Around Interactions 2019 has Already Begun

inContact

Brad Matzinger, SeaWorld Parks and Entertainment. How will we top Interactions 2018? By leading the charge in industry trends. Raising the bar on the customer journey. And, of course, listening to what our customers tell us is most important to them.

Who is in charge of your ATTITUDE?

Wired and Dangerous

A short time in the cow suit entertaining guests in the store seems to work wonders in transforming a down-in-the-dumps associate into a happy fun-meister. You are in complete control of your attitude.