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Helping a global entertainment studio make the right decision

Maru Group

Todd Trautz Maru/Matchbox | March 2023 A global entertainment studio enlisted Maru to help advise them on content planning. Additionally, the entertainment studio sought to leverage the emotional connection to the original movie or show to draw in a new generation of viewers while capitalizing on the previous audience.

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How the Entertainment Industry is Using Data Collection

QuestionPro Audience

As mobile becomes more popular, however, the entertainment business is using the technology to capture what was lost in the relationship between the studios and the consumer, and convert that data into meaningful insight into what works and what doesn’t.


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Insights from Saturday Night Live & The Entertainment Industry About Customer Loyalty

Doing CX Right

The post Insights from Saturday Night Live & The Entertainment Industry About Customer Loyalty appeared first on Doing CX Right. Wally Feresten, known as the Cue Card guy for over 30 years, shares lessons learned from working on late-night TV shows and SNL, and how to get and keep customer loyalty/fans.

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In-Car Entertainment Technology Trends for 2021


Adding to the experience is the latest in-car entertainment, with trends that leave the eight-track, cassette, and CD eras in the dust. That means hundreds of miles with plenty of windshield time and a need to keep drivers and passengers alike entertained. This is one of the year’s fastest-growing technology trends.

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enhance your professional development and lifelong learning. At best, brain fog makes you slower and less efficient.

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Entertainment Hit Hard by Coronavirus & Considering Innovative Solutions


The Entertainment Industry has been hard hit by COVID-19, but is there a way to bring about innovative solutions during this crisis? The post Entertainment Hit Hard by Coronavirus & Considering Innovative Solutions appeared first on NetBase. How can Hollywood assist with viewer morale and benefit from it at the same time?

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Social Media Industry Report 2019: Media & Entertainment


And what can media and entertainment brands do to keep pace with these ever-changing needs? We explore that and more in our Social Media Industry Report 2019: Media & Entertainment. Media & Entertainment Brands Must Eat or be Eaten. Media & Entertainment Methodology. What the Consumers in the Wild Want.