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How to Triumph Over Budget Cuts and Prove Your Marketing ROI

C3Centricity

Marketing Budget Allocation Gartner’s most recent (2023) CMO Spend Survey reported that marketing budgets fell from 9.5% Of course, this figure varies by industry, with retail, e-commerce, and consumer goods companies often seeing higher returns thanks to direct purchase links in their emails. of company revenue to 9.1%

ROI 226
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Top 5 Customer Service Trends to Expect in 2023

Comm100

To help you prepare for the year ahead, in this article we’ll look at the key customer service trends of 2023 and how you can deliver on your consumers’ support expectations. We know that among customer service trends in 2023 and beyond, customers will increasingly expect personalized service.

Trends 206
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Reshaping The Future of Digital Customer Service: 23 Influential Leaders to Watch in 2023

TechSee

This list is an homage to the business leaders and influencers pushing the envelope when it comes to innovation in customer experience and customer service. Follow on LinkedIn Brad Cleveland , Consultant, Keynote Speaker, Course Instructor Brad Cleveland is a global expert in customer strategy and managemen t. Follow on LinkedIn

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Innovation doesn’t always need to be radical: an example in diabetes

Clarivate

Most clients we work with are keen to communicate that their product is innovative. Of course they are. Innovation is important, right? In fact, in the context of reimbursement decisions for medicines, the definition of ‘rewardable’ innovation has evolved from being a new molecular entity to focus more on value or benefit. [1]

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Thematic shortlisted for Best CX Partner 2023 in Australia and New Zealand’s CX Awards

Thematic

We're thrilled to reveal that Thematic is on the shortlist for the coveted Best CX Partner 2023 award in the Australia and New Zealand CX Awards! Ultimate accolades await the very best leaders, teams and innovators in CX, with winners in all categories announced on 9 November 2023.

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June 2023 Atlas Highlights

Lithium

Khoros Fresh Features Video: Resources and Q&A Learn how you can unlock the full power Khoros has to offer with these videos and resources covering the latest innovations available to you right now. Share your stories and successes with the fourth annual Khoros Kudos Awards!

Video 52
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This is Digital, Episode 12: Leveraging Innovation for Companies At Any Scale

West Monroe

Listen to "Leveraging Innovation for Companies At Any Scale" on Spreaker. About the episode What does it mean to enable innovation—whether your company is a start-up, a fast growing company, or a mature corporate? Featuring Betsy Ziegler CEO of 1871, Chicago’s innovation hub and the No.