article thumbnail

Connecting Your Brand with the New Generation

Second to None

Older Gen Zers witnessed their parents face economic turmoil and risk of unemployment in 2008, instilling a pragmatic attitude towards the monetary market. Influence is a major factor for Gen Z when it comes to making a purchase and connecting with a brand. 4] Due to this shift, younger people are connecting with brands in unique ways.

article thumbnail

Connecting Your Brand with the New Generation

Second to None

Older Gen Zers witnessed their parents face economic turmoil and risk of unemployment in 2008, instilling a pragmatic attitude towards the monetary market. Influence is a major factor for Gen Z when it comes to making a purchase and connecting with a brand. Online Influence. As Generation Z matures, their impact will only increase.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

ECS Creates Amazon Connect Contact Centre for South East Water in Just Two Weeks

CSM Magazine

The three-week engagement included the deployment of a remote outbound contact centre for agents working from home in just two weeks using Amazon Connect. We look forward to working with them again as we consider more AWS Connect capabilities including AI, ML and real-time analytics.” We’ve been so impressed with ECS.

article thumbnail

More evidence that customer experience is about emotions

Customer Bliss

Forrester recently released their US 2017 Customer Experience Index , which goes through data from 120,000 online consumers to rank 300 brands across 21 industries. There’s been tons of research on the connection between emotions and customer experience/marketing, including this work from Northwestern in 2008.

article thumbnail

Why listening to customers matters in a recession

Thematic

How can you stay relevant to consumers in a competitive market - especially one under the pressure of a recession? During the 2008 recession, Starbucks came under threat. Due to the rapid decrease in consumer share, multiple Starbucks stores were forced to close, and many employees lost their jobs. What do they have in common?

article thumbnail

CCaaS Trends: The Evolution of Cloud Contact Centres

Lumoa

In the age of smartphones, where support is only a click away, consumers have massive expectations when it comes to customer service. While these solutions will have the same ambition, CCaaS will focus on managing customer interactions intelligently by connecting to cloud-based applications that are chargeable on a monthly basis.

Trends 208
article thumbnail

How B2B Brands Can Benefit from Social Listening

Brandwatch CX

It is easy to see the use-case for social listening when looking at large consumer brands They have hundreds of thousands, if not millions, of buyers and millions more of potential ones. Example : As early as 2008, networking giant Cisco has been using social media to launch products. In fact, it can be quite the opposite.

B2B 59