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Aspire Leaderboard Transforms its Grids for an Evolving CCM Market

Quadient

Aspire Leaderboard Transforms its Grids for an Evolving CCM Market. This year’s Leaderboard reflects several major shifts in the industry, with three critical updates that make it easier to plan customer communication transformation projects. If you know Quadient, we act quickly on market feedback. Marissa Feigen.

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12 Marketing strategy examples, plus tips

BirdEye

That’s where a great marketing strategy comes into play. In this blog post, we’ll share 12 marketing strategy examples to help get your creative juices flowing. Table of contents What is a marketing strategy? Content marketing Attract potential clients and generate revenue with high-value content.

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As Consumers Tighten Wallets, Marketers Can Tighten Customer Relationships

Optimove

With consumer spending cutbacks, it’s more important than ever for marketers to tighten their relationships with customers to stay loyal to a preferred, deeply trusted brand. Customer-led marketing still delivers brands an average increase of 33% in customer lifetime value. A new era of marketing.

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A History of Customer Support Technology

Team Support

Though primarily used for outbound marketing campaigns, these systems also allowed for better organization and tracking of customer data. Customer interactions expanded to email and web-based platforms: Companies began using email for customer communication, and websites provided self-service options and FAQs. which launched in 1987.

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The CX Champions Who Deserve More Than Just A Prize- Feb ‘19

CloudCherry

Nate started his career in the year 2007 and has worked tirelessly for years to give back to CX industry. Her journey makes her a specialist and leader at sales and marketing, planning, strategising and customer service in both B2B and B2C environments. Our top 3 winners are: Nate Brown. Kristin Guthrie.

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Marketing Operations Defined for Wikipedia, Part I

ClearAction

Marketing Operations Defined for Wikipedia, Part I Gary Katz. Marketing Operations definition as proposed updated content for Wikipedia, which would include the History of Marketing Operations and Marketing Operations Defined for Wikipedia, Part II. Please comment below to indicate your approval/suggestions.

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The CX Champions Who Deserve More Than Just A Prize- Feb ‘19

CloudCherry

Nate started his career in the year 2007 and has worked tirelessly for years to give back to CX industry. Her journey makes her a specialist and leader at sales and marketing, planning, strategising and customer service in both B2B and B2C environments. . Our top 3 winners are: . Nate Brown . Kristin Guthrie.