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How to Humanize Customer Experience & Drive Meaningful Customer Relationships

InMoment XI

None of this is to say that metrics aren’t important, but companies should remember that they can only reveal so much about why customers may be experiencing an issue or even why they remain loyal to the brand. You can speculate about numbers, but they don’t reveal the exact, organic reason why customers feel one way or another.

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Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

eglobalis

Despite its simplicity, more than 75% of organizations are projected to phase out NPS as a Measure of Success for Customer Service and Support by 2025, according to Gartner. This approach ensures a comprehensive evaluation of customer experience efforts, fostering continuous improvement and adaptation to evolving customer expectations.

NPS 373
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How Customer Success Metrics Are Reshaping the Subscription Economy

ECXO

How Customer Success Metrics Are Reshaping the Subscription Economy Introduction The subscription economy has redefined the way businesses operate, moving from one-time purchases to continuous customer relationships.

Metrics 301
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5 Simple Steps Retailers Can Take to Build Stronger Relationships with Customers

InMoment XI

Again, consider that loyal customers will consider purchases from your brand as an extension of their personality and lifestyle. Use this to your advantage as you build customer relationships through your marketing campaigns. Loyalty programs are a great way to incentivize customers to visit your store more frequently.

Retail 370
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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

. 🧡 Designing Personalized Customer Experiences: Explore ways to craft tailored customer interactions that foster loyalty and satisfaction. 🛒 Integrated Marketing and Engagement: Learn how marketing and engagement strategies work together to build stronger customer relationships.

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The Hidden Flaws of NPS: Why Better New Alternatives Are Emerging for Your Business

eglobalis

While NPS provides a quick snapshot of customer sentiment, it often oversimplifies complex customer relationships, leading to frustration among businesses seeking deeper insights. This makes it less effective for understanding ongoing customer relationships and predicting future behavior.

NPS 308
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Three Elements that Create and Sustain Employee Engagement

InMoment XI

When employees feel meaningfully supported by their organizations and that they have a chance to make a difference in customers’ lives, they won’t ‘just’ stick around—they’ll feed that passion directly into customer relationships and help you maintain an audience with unwavering brand loyalty.

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How to Overcome the Pain Points of Your CRM

The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. It’s no secret, only 13% of salespeople are satisfied with their CRM.

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How to Run a Successful Voice of the Customer Program

When executed properly, a Voice of the Customer program will give you real-time insight into your customers’ experiences. From this feedback, you can identify trends and opportunities to improve CX across the customer journey, meet customer needs, and build better customer relationships.

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The State of Customer Onboarding 2024

Building lasting customer relationships has always been top-of-mind for businesses. However, in the last decade, organizations have recognized that the customer journey beyond the initial sale is as critical as the sale itself.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

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A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer relationship. Tune into this webinar to learn: Why is customer feedback more critical now than ever.

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The SaaS Guide to Customer Engagement, Retention, and Advocacy

This ebook by Influitive is a compilation of some of the best examples of programs and campaigns designed to drive customer retention and advocacy, with examples from some of the world’s largest and most innovative SaaS vendors—including Cisco, Ceridian, Dell EMC, MongoDB, SAS, and more.

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Leading the Development of Profitable and Sustainable Products

Speaker: Jason Tanner

Discover how to design and evolve profit streams over time, focusing on solution sustainability, economic sustainability, and relationship sustainability. Explore how to create more sustainable solutions, manage in-licenses, comply with regulations, and develop strong customer relationships through ethical and responsible practices.