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White Papers and Business Plan: The Main Differences

CSM Magazine

When owners of companies think about documentation, they sometimes choose between white papers and business plans. White Papers in Brief. A white paper is a document that consists of information about a product or service. There are the most popular types of white papers: 1. Prediction.

B2B 52
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How to Engage Customers – “Hearts, Then Charts” White Paper

ijgolding

Almighty Chief Strategy Officer Ian Fitzpatrick recently wrote and published the white paper, “Hearts, Then Charts,” which offers a practical framework for aligning organizations with their customers to create a customer-centric culture. You can view and download the full White Paper here. Bean and OxFam.

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White Paper: Designing a World-Class CX Approach

Heart of the Customer

The CXPA identifies six disciplines as core to an effective CX program: CX Strategy Customer-Centric Culture VOC Customer Insight & Understanding Experience Design Improvement &Innovation Metrics &Measurement ROI Organizational Adoption & Accountability This white paper, written in conjunction with Intouch Insights, […].

ROI 60
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Customer Analytics Best Practices: Free White Paper

Bob Hayes

Download the free 22-page white paper by clicking the image. We found that analytical leading companies, more so than analytical lagging companies, infuse analytics practices throughout their entire customer program, from setting strategy to delivering insights. Download the complete 22-page white paper here.

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Why Conversational AI Is Key to Customer Service in the Customer Experience Era

Read the new Tractica white paper to learn how important conversational AI is to your CX strategy. In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature.

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What Brands Should Do to Design More Inclusive Experiences

InMoment XI

“ In this white paper, you will learn: What inclusivity means for experience professionals How seven steps will help you develop an inclusive and accessible strategy What the principles of inclusive experience design are and how they benefit your organization.

Brands 493
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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

Leveraging unstructured data analytics is the key to transforming this raw data into actionable insights that can transform your customer experience strategy. Armed with these in-depth insights, businesses can fine-tune their product offerings, service delivery, and marketing strategies to align precisely with customer demands and desires.

Analytics 488