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How to Take Local Brands to Global Success: The 5 Rules to Fortune

C3Centricity

Today’s consumers are demanding, so find out as much as possible about them. Consumers and shoppers want information where and when they need it. Ikea also offers a visual search function for shoppers to identify an item seen in a magazine or real life, and then find similar ones. Here are my five rules to fortune: 1.

Brands 206
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Health care mergers and acquisitions: Why patients and employees should come first

Alida

Between 2009 and 2013, annual hospital deals have increased 14 percent. In 2013, the average M&A deal was valued at $224 million —a significant jump from 2007’s $42 million. The reality, however, is that mergers don’t necessarily improve patient care or lower costs for consumers. Another example comes from consumer goods.

Airlines 138
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Data Snapshot: Media Use Benchmark, 2015

Experience Matters

This is our annual analysis of how much time consumers spend using different media channels (see last year’s data snapshot ). consumers about their media usage patterns and compared the results to similar data we collected in January 2014, January 2013, and January 2012. The bottom line: Mobile use continues to rise.

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What really makes customers happy?

ijgolding

In 2013, I conducted an independent research study to understand exactly what it was that customers ‘wanted’ from organisations. I have always been intrigued to know exactly what is most important to us as consumers. What customers ‘wanted’ in 2013, is unlikely to be remarkably different in 2018. My book, ‘Customer What? –

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Q&A From My Webinar on The Business Case for Service Design

Kerry Bodine

I initially published my thoughts on the relationship between these disciplines back in 2013 when I worked at Forrester—and watched with amusement as people debated my Venn diagrams for years to come. For anyone wanting more info on the differences between UX and CX, you can check out these articles I for UX Magazine.

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How to Achieve Personalized Customer Service with AI Tools

TechSee

consumers abandoned a brand due to lack of personalization and trust. Retail giant Amazon has been leading the industry’s CX personalization efforts since 2013. . According to Chatbots Magazine , businesses can reduce customer service costs by as much as 30% with virtual agents and chatbots. According to Accenture , 41% of U.S.

Tools 157
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Four Ways to Increase Meaningful Interactions with Your Customers

CSM Magazine

Figures from Ofgem have revealed that the average number of complaints received by the leading utility companies per 100,000 customer accounts had decreased from 3,510 in Q1 2013 to 2,233 in Q1 2018, but the average number of complaints resolved by the suppliers by end of the next working day dropped from 81 percent to 60 percent in the same period.