article thumbnail

How to engage millennials for customer insight and marketing

Alida

And with the ubiquity of mobile, Millennials expect a seamless customer experience regardless of the device they‰’re using. This infographic‰, from our Black Friday 2013 study ‰, highlights how millennials use mobile devices to shop. ENGAGE MILLENNIALS FOR CUSTOMER INSIGHT. Short attention span. Treat ‰’em like VIPs.

article thumbnail

How to Drive Voice of Customer Insights Company-wide: 3 Steps

ClearAction

How to Drive Voice of Customer Insights Company-wide: 3 Steps Lynn Hunsaker. Who needs to hear customer feedback? Just your customer-facing staff? Why: satisfied customers make payroll possible — and everyone’s decisions, attitudes, and handoffs have a ripple effect on customer experience excellence.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Key to Incredible Customer Experiences: Unique Strategies Adopted by Customer Obsessed Companies.

CX Centric

Awareness of the Customer Journey Customer obsessed companies recognize and acknowledge that the customer journey is almost never a straight-line journey. They invest in creating a 360 degree view of the customer that maps the customer journey and use the information for better customer insights.

article thumbnail

Data Snapshot: Customer Experience Expectations and Plans for 2015

Experience Matters

Here’s the data snapshot description: In the first quarter of 2015, Temkin Group surveyed 207 respondents, each from a company with $500 million or more in annual revenues, about their customer experience efforts over the past year and their plans for 2015 and beyond. Download report for $195.

article thumbnail

The Metaverse Is Born — Now It Needs To Grow Up

Forrester's Customer Insights

Since 2013, AWE has […]. The metaverse has arrived — or that was the vibe last week, anyway, at the 2021 installment of the Augmented World Expo (AWE) conference. Many speakers also acknowledged that the metaverse is still in its early days, but the consensus was that after decades of gestation, the metaverse is now born.

article thumbnail

What is customer intelligence? How a deeper customer understanding drives revenue and sales

Alida

Your customers now have constant access to a world of information about both your company and your competitors, and they’re putting that information to use. Customers no longer rely on a brand’s reputation to gauge the value of a product. Those voices have an impact.

Sales 172
article thumbnail

Survival-Mode Digital Strategy: Focus On Pragmatic Modernization

Forrester's Customer Insights

CEOs who put off digital investments to focus on more pressing priorities may be wishing they heeded Forrester’s advice from 2013 and 2014. It’s no surprise that interest in digital has skyrocketed in a post-COVID-19 world. Some digital teams are scrambling to modernize experiences […].