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2018 Social Media Listening Winners – and Losers

NetBase

Like all years, 2018 offered a number of lessons in how to break new ground using social media. It also reminded us how easily things can go off track when you’re not using social listening to guide your efforts. And you can’t operationalize social intelligence without a robust tool powering your efforts, as McCann knows.

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Social Media Metrics You Need to Master: Get More from Your Analytics

NetBase

You know Social Media Analytics are important – yet 81% of executives surveyed don’t feel their company is using social to its full potential. We talked about 11 social media metrics worth mastering in a recent Adweek webinar. Is there some local event you could be taking part in? Share of Voice.

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5 Customer Service Tech Trends to Explore at MWC 2018

TechSee

This year’s MWC promises to be a huge event, with 2,300+ exhibitors presenting the latest and greatest in mobile technology to 108,000+ attendees from 208 countries. We’ve narrowed down the 5 key customer service technology trends to watch out for in 2018. customer exhibitors at MWC 2018: Verto Analytics.

Trends 84
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5 Customer Service Tech Trends to Explore at MWC 2018

TechSee

This year’s MWC promises to be a huge event, with 2,300+ exhibitors presenting the latest and greatest in mobile technology to 108,000+ attendees from 208 countries. We’ve narrowed down the 5 key customer service technology trends to watch out for in 2018. customer exhibitors at MWC 2018: Verto Analytics.

Trends 84
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What We Built in 2018: Text Analytics, Enhanced Survey Platform & More

Wootric

While most of this feedback has been collected through surveys, a significant portion came from support chats, social media and phone surveys. We are helping them move toward the CX holy grail: unifying all of the “voices” of the customer in one analytics platform. . A more robust, connected survey platform.

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Luxury Retailers Capture Consumer Love with Online Events

NetBase

Customers took to Twitter to express their delight about online offerings: Following suit, the World’s Most Valuable Luxury Brand Louis Vuitton harnessed the power of social analytics tools and showed its love by launching an exclusive Valentine’s Day pop-up, allowing customers to place orders online. On social media!

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Social Listening and Predictive Marketing Analytics 101

NetBase

Social Listening has come a long way in a relatively short amount of time, particularly in the past ten years – and it’s come with a pretty steep learning curve for those new to the game. Although it offers incredibly cool insight in its own right, predictive marketing analytics have changed the social listening game.