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A History of Customer Support Technology

Team Support

Companies started using customer relationship management (CRM) software to manage customer information and interactions. was initially designed as a contact management tool, but evolved to include more CRM functionalities over the years. In the late 1990s, live chat support emerged as a popular communication channel.

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How Utilities Can Use Digital Communication to Fix a Fractured CX

CSM Magazine

When it comes to providing that kind of experience, the best place to start is with customer communications. Digital communication is vital. Ultimately, the best place to make an impact in CX is in digital customer communication. Furthermore, tone, branding and general approach should be consistent across communications.

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Helping AI Help Agents: A Better Way to Use AI Applications in the Contact Center

Upstream Works

It was 2006 and it was way ahead of its time – providing omnichannel agent desktop capabilities long before the concept of “omnichannel” was formed. To provide reporting to management so that agents could be better trained and given the information and tools they needed to do their jobs more easily.

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Brand Portfolio Secrets to Success (The 5 Things You Need to Know)

C3Centricity

One of the most popular evergreen posts on C3Centricity is “The Beginners Guide to Brand Portfolio Management.” It seems that we all suffer from a deep-rooted fear in managing and reducing our brand portfolio, especially when it includes many historic or regional variants. Simple really! CORPORATIONS ARE BRANDS TOO!

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How to Prepare for CMS Test Call Season

CSM Magazine

This can help them facilitate communication intended to educate and answer prospective beneficiary questions, even if an interpreter is not needed. Ensure that your organization is listed accurately on the Health Plan Management System (HPMS) list, which CMS uses to make test calls. Furnish agents with informational scripts.

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How to Connect Your Employees to Your Customers and Company Mission

Customer Bliss

When Lisa started working at Netspend in 2006, the company was relatively small and was in an industry that didn’t really exist before the company itself existed. Lisa shares with us how she used her background in consulting and change management to help lead the company’s CX efforts. Listen, Analyze, Solve, and Offer More.

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Innovation doesn’t always need to be radical: an example in diabetes

Clarivate

Most clients we work with are keen to communicate that their product is innovative. While there is still no cure for diabetes, the availability of increasingly effective medicines over the last century changed it from being considered a terminal diagnosis, particularly for those diagnosed in childhood, to a manageable, chronic disease.