How to Create Unbreakable Brand Loyalty through Emotional Connection
Beyond Philosophy
FEBRUARY 15, 2024
However, he hasn’t the faintest idea of how to do it from a practical sense. In 2005, my fieldwork revealed 20 emotions that drive or destroy value in a Customer Experience. By assessing your current experience and the emotions it evokes, you can strategize how to improve it for them in specific—and practical—ways.
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