Innovators break the mould, at the 2020 Loyalty Magazine Awards
Currency Alliance
JUNE 16, 2020
Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. A key part of the proposition is that it’s commitment-light, allowing customer to ‘drop’ the brand every thirty days. So the initiative offers meaningful utility to many customers.
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