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Why Your AI Marketing Strategy Is Failing (And How to Fix It)

C3Centricity

by 2027, far exceeding earlier projections. But ifyou’re like most CPG CMOs, your AI investment isn’t delivering the promised returns. IDC’s latest Worldwide Artificial Intelligence Spending Guide shows that the global AI software market is expected to reach $251.4B

Marketing 156
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5 Key Trends for ECommerce Customer Satisfaction in 2022

Kayako

billion by 2027. A McKinsey Global Institute study reports that eCommerce is growing 3.3 times faster in the US than before the pandemic and two to five times faster globally. Social commerce (selling products and services on social media) will reach $604.5 Purchases Across Channels.

Ecommerce 283
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Gartner Forecasts Shift to AI-Only Service Channels by 2028

CSM Magazine

By 2027, fraud attempts targeting service channels are expected to increase by 300% compared to 2023. If a customer can simply ask their phone for the answer, organizations will need to evaluate if their investments in self-service portals are paying off and consider possible customer-facing conversational AI solutions.

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From Asking to Knowing: How AI Is Replacing B2B Customer Surveys—Not If, but When

eglobalis

Gartner estimates over 40% of large companies will be using some form of digital twin in projects by 2027. While widespread DToC adoption in B2B may be a few years out, the path is being paved now. CX teams should consider participating in pilot programs if their organization is exploring digital twins in any capacity.

B2B 280
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The Gig Economy is Paving the Way for Agile Customer Service

TechSee

gigs will surpass the permanent workforce by 2027, growing 40% by 2027 to reach 86 million. Some well-known apps such as Fiverr , TaskRabitt , and Upwork have a large part in boosting gig work and have seen their membership explode during the COVID-19 pandemic. There is no doubt that the gig economy is growing.

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The 3 Principles of Brand Loyalty in a Highly Disruptive World

BlueOcean

trillion by 2027, representing an all-time high of over 20% of all retail sales. Online sales are expected to exceed $1.7 At the helm of this increase is the boom of online food and beverage orders, in which growth is nearly double that of all average eCommerce sales.

Loyalty 177
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Crafting AI Prompts: 5 Expert Tips for Contact Centers

MiaRec

billion (May 2022) to $4 billion by 2027. In fact, according to a recent MarketsandMarkets report, the global contact center AI market is expected to grow at a CAGR of 21.3%