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Data silos: The silent killer of great customer experience

Adrian Swinscoe

This is guest post from Joyce Kim, Chief Marketing Officer at Twilio. It was in 2006 that the British mathematician Clive Humby uttered the now legendary […] The post Data silos: The silent killer of great customer experience first appeared on Adrian Swinscoe.

Data 98
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3 Events Paved The Path For The Customer Experience Discipline

Kerry Bodine

Fred Reichheld published The Ultimate Question: Driving Good Profits and True Growth on March 2, 2006, and the book’s cover included the words: “Introducing NPS—How leading firms transform ordinary customers into promoters.” Since then, Net Promoter Score has become nearly ubiquitous in marketing and CX circles — and with good reason.

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3 Events Paved The Path For The Customer Experience Discipline

Kerry Bodine

Fred Reichheld published The Ultimate Question: Driving Good Profits and True Growth on March 2, 2006, and the book’s cover included the words: “Introducing NPS—How leading firms transform ordinary customers into promoters.” Since then, Net Promoter Score has become nearly ubiquitous in marketing and CX circles — and with good reason.

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xP&A: The New Approach to Navigating Market Uncertainties and Driving Business Value

SAP Customer Experience

Mathematician Clive Humby coined this phrase in 2006, explaining that data in the 21st century is like oil in the 18th century. Data is the new oil. It’s a valuable, unrefined resource with untapped potential. Those who work to extract it have a huge advantage over those who don’t.

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U.S. market access landscape: A push for control is erasing the boundary between payers and providers in U.S. healthcare

Clarivate

healthcare payers and providers are consolidating at a dizzying clip as they seek to gain market share, increase access to care and secure clinical control to improve health outcomes. CVS’ bid for Oak Street is in keeping with nearly two decades of evolution toward becoming an integrated payer and provider.

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Best. Day. Ever.

InMoment XI

When our Marketing department challenged us to come up with our Best Day Ever at Maritz stories, I thought back over the last seven years and had several different occasions come to mind. I thought of my unique interview experience when I first came to Maritz in 2006. I can’t share all the details, but. View Article

Marketing 200
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Best. Day. Ever.

InMoment XI

When our Marketing department challenged us to come up with our Best Day Ever at Maritz stories, I thought back over the last seven years and had several different occasions come to mind. I thought of my unique interview experience when I first came to Maritz in 2006. I can’t share all the details, but. View Article

Marketing 200