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Four Ways to Increase Meaningful Interactions with Your Customers

CSM Magazine

By building a happy, loyal customer base that makes brand interaction easy and enjoyable, businesses can ensure that they have the edge over competitors. Nowadays consumers expect an answer at the click of a button and this will often mean that they turn to digital platforms to get that answer. Keep the customer informed.

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H-E-B and Trader Joe’s Earn Highest Emotion Ratings

Experience Matters

In the Temkin Group report State of CX Metrics, 2013 , we found that only 11% of large companies feel that they do a very good job of measuring customers’ emotional responses. consumers), H-E-B earned the highest overall emotion rating of 84%, outpacing second place Trader Joe’s by three points.

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Here’s why the experts think empathy is the key to customer experience

Comm100

In 2013, Forrester Research landed on one such phrase – the ‘age of the customer’. Consumers everywhere are facing challenges every day, and they expect their brands to understand and empathize with this. On top of this, consumers can also anthropomorphize brands. Get Comm100 Free. Comm100 Free. One such study by S.

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It Turns Out, Customers LIKE Email

NICE inContact

As far back as 2013, Forbes was publishing articles like, 5 Ways Email Makes Your Employees Miserable and How To Get Rid Of Email In Your Company. In its second annual global research study of businesses , NICE inContact set out to compare perceptions of business contact center leaders and consumers in key areas of customer experience.

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What Customers Want Next: How to Find & Act on CX Clues

Experience Investigators by 360Connext

It might be easy to dismiss that if you are in a business that serves other businesses instead of individual consumers. Several years ago, Cisco released a report about what healthcare providers and consumers want in healthcare. I read this in 2013 and thought – doesn’t this apply to most customers?

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What really makes customers happy?

ijgolding

In 2013, I conducted an independent research study to understand exactly what it was that customers ‘wanted’ from organisations. I have always been intrigued to know exactly what is most important to us as consumers. What customers ‘wanted’ in 2013, is unlikely to be remarkably different in 2018.

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Q&A From My Webinar on The Business Case for Service Design

Kerry Bodine

I initially published my thoughts on the relationship between these disciplines back in 2013 when I worked at Forrester—and watched with amusement as people debated my Venn diagrams for years to come. I agree that UX, in theory, can be applied to any and all customer interactions. A Deep Dive Into Customer Experience. Absolutely!