How to Sell More to Less People: Essentials of Segmentation
C3Centricity
MAY 1, 2021
Denyse Drummond-Dunn · How to sell more to less: the essentials of segmentation. Businesses often make the mistake of trying to sell to everyone. This is why best-in-class marketers work with best-practice segmentations. It certainly worries many marketers and yet it’s the only way to sell more.
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