article thumbnail

A beginner’s guide to designing an effective product roadmap

delighted

If you want to create a great product that your customers will love (and continue to buy), you first need a great product roadmap. Haven’t built or managed a product roadmap before? What is a product roadmap? Why is a product roadmap important? A product roadmap is your plan of action for the future of your business.

Roadmap 84
article thumbnail

The importance of a data-driven product roadmap

Gainsight

So a product roadmap serves as a tool for alignment: it’s a strategy-first, visual document that communicates what type of problem a product solves, how, and for whom. Yet because product roadmaps are living, breathing documents that can and should evolve, it can be frustrating to construct them. Let’s break them down.

Roadmap 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Using Product Analytics To Drive Product Roadmaps

Gainsight

When it comes to creating product roadmaps, product leaders face a plethora of challenges. . Not only can it be difficult to figure out which features to prioritize, but product leaders can also struggle with engineering dependencies, executive demands, and the need to operate with agility in a market that moves faster every day.

Roadmap 52
article thumbnail

How to Open Your Product Roadmap (and Make Everyone Happy)

Kayako

You need a roadmap to organize your product development and get everyone on the same page. Done correctly, your roadmap can answer hundreds of questions from teams across your business – and from your customers too. What is a product roadmap? Janna likens a product roadmap to anatomy of a tree. Time horizons.

Roadmap 120
article thumbnail

What is a Product Roadmap?

Gainsight

A product roadmap is a high-level, visual representation of the direction your product offering will take over time. A good product roadmap will provide your colleagues and stakeholders with the “why” behind your product and should serve the following purposes: Lay out the overarching strategy. Executive-level product roadmaps.

Roadmap 81
article thumbnail

How To Create A Product Roadmap: An Essential Guide To Successful Product Planning

SurveySparrow

We had recently hosted an Ask Me Anything event about creating product roadmaps which made us delve deeper into its importance. We found that you can utilize your roadmap to up your product strategy game, improve decision-making, and steer your business on the path to success! What is a product roadmap? Product roadmap process.

Roadmap 96
article thumbnail

Introducing the Delighted Surveys Web Widget: Set up a web survey in 5 minutes

delighted

No matter your role or industry, web surveys make it easy for you to uncover customer preferences and pain points, and validate your product roadmap. Marketers: Collect zero-party data and refine your marketing strategy As third-party cookies get deprecated, it will be critical to maintain your own source of customer data.

Survey 87