BirdEye

JANUARY 25, 2024

In this post, we’ll cover how automating your review sharing can help you generate buzz for your brand across social networks. 92% of consumers read two or more reviews before forming an opinion about a business. 50% of consumers read five or more reviews before forming an opinion about a business.

Social Media 110

Social Media Brands How To Multi-Channel 110

QuestionPro Audience

MAY 2, 2018

Brands are learning that partner marketing is a smart way to broaden your audience and drive growth and sales. Partner marketing, which is creating mutually beneficial relationships between your brand and other businesses, is a fast-growing sector in the marketing world. Do your brands have shared values? SABRA/TOSTITOS + LYFT.

Brands 236

Brands Marketing Consumers Sales 236

Lumoa

AUGUST 5, 2022

According to Deloitte’s Global State of the Consumer Tracker survey, 77% of retail consumers are concerned by the increasing prices of everyday products. Now, each retailer is tasked with determining the impact of price hikes on its own target audience and how this change compares to general retail consumer trends.

Retail 208

Retail Feedback Trends Consumers 208

QuestionPro Audience

MARCH 30, 2018

Brands know they have an opportunity to reach a large audience, and spend the month engaging consumers via social media and advertising. television audience watching at least six minutes of the tournament, it is a good bet for brands looking to reach a broad audience. billion overall in bets. increase from 2016.

Brands 191

Brands Sports Advertising Social Media 191

InMoment XI

MARCH 16, 2022

After all, issues like the pandemic are global occurrences, so how else can you make sense of such an event except by looking at that level of scale? Let’s scale up and dive into these CX Trends: CX Trend #1: Consumer Comfort Level with COVID Safety Precautions. InMoment invites you to think along with us about the bigger picture!

Trends 493

Trends Social Media Comparison Loyalty 493

Storyminers

NOVEMBER 8, 2017

When people think of branding, they tend to think of it in terms of attracting customers—showing off your company’s best qualities to acquire new sales. But branding doesn’t stop after a sale is made. To create effective branding, you have to keep the big picture in mind. Final thoughts.

Tools 190

Tools Brands Customer Experience Entertainment 190

NetBase

NOVEMBER 6, 2019

When planning in-person events, consumer experience analysis offers multiple ways to create successful outcomes and get consumers to interact. This can be important, as interactions are often key to how consumers ultimately feel about your event. It can also impact how they feel about your brand.

Analysis 40

Analysis Consumers Analytics Comparison 40

NetBase

NOVEMBER 6, 2019

When planning in-person events, consumer experience analysis offers multiple ways to create successful outcomes and get consumers to interact. This can be important, as interactions are often key to how consumers ultimately feel about your event. It can also impact how they feel about your brand.

Analysis 40

Analysis Consumers Analytics Comparison 40

NetBase

MARCH 25, 2020

Businesses and consumers are operating in a new reality as they pull together to fight the Coronavirus pandemic. How do companies stay on the consumers’ radar with business closures and mandated quarantines? Sharing Consumer Love Online. Following Suit – Adapting In-Store Events to Online. Marketing Pandemic Pivot.

Retail 46

Retail Consumers Fashion Financial 46

NetBase

JULY 16, 2020

The social mood has shifted socially to overwhelming anger and brands are showing up by reassessing how to connect with consumers. How can companies capture the social mood and bring their brands back to social to connect meaningfully with consumers there? Ways brands are recapturing consumers’ heart.

Consumers 60

Consumers Brands Social Media Analytics 60

ECXO

JUNE 20, 2023

Fotocomposicion ECXO(1) Article source: The Rising Tide of Brand Purpose in B2B [link] There’s an old adage in customer experience. Business customers care about what your brand stands for. Brand purpose should be the driving force behind everything you do. Few brands have paid as much attention to it as it requires.

B2B 122

B2B Brands Innovation Government 122

Blake Morgan

DECEMBER 2, 2022

The businesses of building memorable events is booming, and unique selfie opportunities are often part of the package. Technology-free experiences buck the trend that brands don’t seem to exist if they aren’t constantly shared on social media—which could be a risky move, but customers feel they have experienced something unique and exclusive.

Brands 105

Brands Social Media Transportation Entertainment 105

CSM Magazine

JANUARY 18, 2024

“We are delighted to have Nina Schick, a true visionary in artificial intelligence, headline our event,” said Craig Pumfrey, VP of Marketing at Sabio Group. “Nina’s vision for the future of AI inspires and challenges us to think bigger in order to build deeper consumer connections. .

Case Study 52

Case Study Groups Conference CRM 52

SurveyGizmo

AUGUST 21, 2021

Our Panels team is helping many customers run Brand Awareness Studies to enable marketing teams to understand where they stand today and how their advertising and marketing efforts are moving the needle. People’s buying and consuming habits changed dramatically during the lockdown, and now people are changing their habits again. .

Study 95

Study Brands Net Promoter Score Effort Score 95

SurveySensum

APRIL 1, 2024

Trust in a brand is not merely beneficial; it is crucial for a startup’s survival and growth. Research indicates a customer trust directly correlates with brand loyalty. And loyal customers make purchases 90% more often and are inclined to spend more during each transaction, contributing to better cash flow for the brand.

Brands 52

Brands Case Study Social Media Feedback 52

Brandwatch CX

FEBRUARY 23, 2024

It is easy to see the use-case for social listening when looking at large consumer brands They have hundreds of thousands, if not millions, of buyers and millions more of potential ones. They have high volumes of online conversation about them, a dedicated social media team to keep an eye on it, and lots of data to find insights.

B2B 59

B2B Brands Social Media Wireless 59

Retently

MAY 26, 2023

If you’re part of a brand management or customer success consultancy, Net Promoter Score® could be the all-in-one customer satisfaction metric you’ve been looking for. As a brand manager or customer satisfaction consultant, this lets you show real progress in the short term and demonstrate that your work is producing measurable value.

Net Promoter Score 146

Net Promoter Score Consulting NPS Customer Success 146

BirdEye

JUNE 16, 2023

Knowing how your customers feel about your brand makes growing a business easier and more efficient. Regularly conducted brand surveys help you gather such feedback. But brand surveys come in many different forms and choosing the right one is important to reap the benefits of your investments. Branding isn’t a one-time effort.

Survey 98

Survey Brands Strategy Social Media 98

Optimove

MAY 2, 2023

Trend results of three recent Optimove surveys, each of more than 400 US consumers, show that consumers’ planned shopping budgets increased slightly in March. The data aligned with consumer confidence reported by  The Conference Board , which showed  its Consumer Confidence Index®  increased slightly in March to 104.2

Consumers 52

Consumers Loyalty Survey Conference 52

Brandwatch CX

FEBRUARY 23, 2024

It is easy to see the use-case for social listening when looking at large consumer brands They have hundreds of thousands, if not millions, of buyers and millions more of potential ones. They have high volumes of online conversation about them, a dedicated social media team to keep an eye on it, and lots of data to find insights.

B2B 52

B2B Brands Social Media Wireless 52

Optimove

AUGUST 15, 2023

If you’re a mobile-first brand, QR code marketing will go a long way to increasing engagement, cultivating loyalty, and driving growth … let’s explore. And they’re highly cost-effective: QR codes are relatively inexpensive to create and implement, making them an attractive option for mobile-first brands working with ever-tightening resources.

Brands 52

Brands Marketing Advertising Video 52

NetBase

JULY 22, 2020

Many brands are still adjusting alongside the coronavirus, yet the social concerns of customers continue to evolve as well. Here, we’ll take a look at some of the some of the changes taking place in the market and what luxury brands are doing different to meet the needs of consumers right now. and European luxury markets.

Consumers 59

Consumers Meeting Brands Ecommerce 59

QuestionPro Audience

APRIL 23, 2018

By now, most of you are probably aware of the disastrous event at Starbucks — where two black men were arrested in a Philadelphia store for not making a purchase and refusing to leave the premises. According to a YouGov BrandIndex score , the coffee giant has already dropped to its lowest consumer perception in years.

Brands 170

Brands Social Media Case Study Video 170

NetBase

DECEMBER 19, 2019

Younger consumers are cut from a different cloth – or at least one that’s much more transparent than their forbears. They know exactly what they want from the world, and from brands, and they’re very vocal about it online. Understanding Consumer Attraction. The campaign is driven by live events and a Facebook group.

Consumers 52

Consumers Brands Advertising Marketing 52

NetBase

FEBRUARY 26, 2020

There’s so much noise online that brands find it increasingly challenging to quickly and accurately distinguish between critical and non-essential business issues. Next generation consumer and market intelligence makes short work of this dilemma, offering a combo approach that’s reveals the diamond in the rough. Consumer reviews.

Consumers 67

Consumers Brands Social Media Marketing 67

NetBase

AUGUST 14, 2020

Sporting events will not have any fans there to cheer their favorite teams on, at least not any time soon. Let’s see how those look and how consumers are likely to respond to them, thanks to AI-powered consumer and market intelligence! Consumer response to each. So, how will they attract advertising? million fans.

Sports 64

Sports Advertising Trends Social Media 64

NetBase

FEBRUARY 14, 2020

These winning brands demonstrate the power of capturing niche crowds and turning negative energy into positive PR. So, while many brands create touching gift idea and experiences for lovebirds, a few have gone in the opposite direction, geared toward capturing the jaded among us. It’s “ladies celebrating ladies.”

Brands 78

Brands Social Media Course Consumers 78

ijgolding

JULY 18, 2018

During the last ten years, I have attended many Customer Experience (CX) events around the globe. For the last 8 years, their annual event in the US has received rave reviews from practitioners – it is now coming to Europe! As the decade moved on, the search for ‘gold’ has become tougher and tougher.

Self Service 123

Self Service Customer Service Customer Experience Groups 123

Think Customers

NOVEMBER 22, 2023

With so much change amid the customer experience (CX) landscape, brands are embracing great opportunities – and some challenges – as they navigate it all. These were just some of the topics discussed at Reuters Events’ Customer Service & Experience East 2023 , a recent two-day event in Brooklyn, N.Y.,

Self Service 52

Self Service Brands ROI Automotive 52

NetBase

JUNE 1, 2020

SMWONE was an entirely online event this year and NetBase Quid was an eager participant in a good number of panels, sharing consumer and market intelligence insight. Because as we all know, the social web has opened up the world to brands – or at least to those ready to participate in it!

Consumers 64

Consumers Marketing Social Media Analytics 64

BirdEye

OCTOBER 5, 2023

What’s the first thing that comes to mind when someone mentions your brand name? Today’s marketplace is competitive and transparent, so managing brand perception isn't just important - it's imperative. This guide will uncover what your target audience thinks about your brand. Table of contents What is brand perception?

Examples 64

Examples Measurement Brands How To 64

NetBase

JULY 30, 2020

It has definitely captured brands’ attention, as we see many adjusting their marketing strategies and finding new purchasers on podcasts. Here we’ll take a peek into the podcasting space to see what is making it so enticing for brands. Listening as the new consumer love. Listening as the New Consumer Love.

Brands 97

Brands Advertising Trends Consumers 97

Experience Investigators by 360Connext

MARCH 16, 2015

More special events this month: Customer Experience Summit Chicago. Jeannie will be leading a roundtable discussion about understanding microinteractions and how they can lead to increased loyalty, brand advocacy, and an overall improved customer experience. . Need a customer-focused speaker for your next event? Register today!

Customer Experience 110

Customer Experience Conference Telecommunications Automotive 110

NetBase

JULY 3, 2020

The 4th of July is typically cause for celebration, but current events make that challenging for brands. Should brands leave it alone or attempt to make a go of it? How many brands (and consumers) are making the most of The Fourth. How many brands (and consumers) are making the most of The Fourth.

Brands 95

Brands Marketing Travel Advertising 95

Alida

MARCH 27, 2018

At Customers for Life, a recent Vision Critical event in Hong Kong, we immediately felt the grandeur, magnificent presence and ambience of the flagship Mandarin Oriental (MO) hotel in Central Hong Kong as soon as we stepped in. Here are some key takeaways from this exclusive event. From big data to insight. Join the movement.

Brands 124

Brands Hotels Rewards Programs Insurance 124

NetBase

SEPTEMBER 4, 2020

Brands need to create a lean, mean data capturing machine that can aggregate, analyze and inform enterprise-wide decision-making. Your brand requires a Martech Stack that provides flexibility and robust capabilities to track ROI and identify potential relationships that brands may otherwise miss out on. It’s not, of course.

Tools 98

Tools Brands Ecommerce Advertising 98

ModSquad

MAY 13, 2021

When you consider that 92% of consumers trust word-of-mouth recommendations , it’s easy to see how delighted fans can become invaluable brand ambassadors. Sales and special events will draw in customers; creating a great experience will keep them coming back. Anticipate customer needs and staff accordingly. Reward their loyalty.

Ecommerce 119

Ecommerce Loyalty Brands Rewards Programs 119