ShepHyken

FEBRUARY 9, 2018

This week we feature an article by Kristin Erikson writes shares great customer service training tips and ideas that will help your company build brand advocacy. What is brand advocacy? Customers service training ideas for better brand advocacy. Train your sales team using the right technology.

Customer Service Training 154

Customer Service Training Training Brands Customer Service 154

Experience Investigators by 360Connext

APRIL 27, 2021

Consider what customer-centric brands are doing to earn customer loyalty. Travel your customer journey , and look for quick fixes. Maybe there is great brand marketing before the sale but lackluster customer communications following the purchase. Every piece of customer communication is a chance to connect.

Customer Journeys 291

Customer Journeys Customer Experience Culture Sports 291

C Space

MAY 6, 2020

The Brand Move Roundup – May 6, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. Airbnb bookings have risen in a number of European countries.

Brands 52

Brands Travel Government Consulting 52

Customer Bliss

AUGUST 3, 2017

Forrester recently released their US 2017 Customer Experience Index , which goes through data from 120,000 online consumers to rank 300 brands across 21 industries. Forrester is a very-vetted research brand, but it’s important to understand the ecosystem here. Twice as many brand scores fell as rose, and losses outpaced gains.

Customer Experience 236

Customer Experience Travel Touchpoint Connections 236

C Space

MAY 28, 2020

The Brand Move Roundup – May 27, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. The survey’s most surprising finding deals with young consumers and luxury.

Brands 52

Brands Fashion Apparel e-support 52

NetBase

APRIL 7, 2020

But with recent events, and the threat of the coronavirus shutting down many jobs, it has people pinching every penny, which is challenging retailers and brands to get creative. Meaning, now more than ever, brands are utilizing market research and offering old-time solutions for modern-day social distancing. Tyson Foods Inc.,

Brands 64

Brands Entertainment Consumers Fashion 64

Experience Investigators by 360Connext

NOVEMBER 17, 2020

Don’t turn it into a sales pitch. Employees wrote and tied hand-written thank you notes to baggage that travelers collected after their flight. Simple, but a really nice way to connect with customers in an unexpected way. What about when they complete a training process or post about your brand on social media?

How To 372

How To Airlines Social Media Tips 372

C Space

MAY 4, 2020

The Brand Move Roundup – May 4, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. Weeks after Facebook invested $5.7

Brands 52

Brands Airlines Advertising e-support 52

BlueOcean

DECEMBER 13, 2022

If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. In fact, 56% of customers are more likely to buy from a brand if they belong to their loyalty program.

Loyalty Programs 177

Loyalty Programs Loyalty Social Media Rewards Programs 177

C Space

SEPTEMBER 24, 2020

The Brand Move Roundup – September 24, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. In early March we began reporting daily on how brands were dealing with Covid-19.

Brands 40

Brands Travel Airlines Policies 40

Think Customers

JULY 6, 2020

When customers reach out to a brand with sales or customer service questions, they increasingly do it from their mobile devices. TTEC’s research team mystery shopped 27 companies from five different industries over a four-month period: E-commerce/retail Financial services Telecom Travel Utilities. Average CSAT scores were 4.1

Brands 52

Brands e-support Travel Retail 52

Blake Morgan

AUGUST 15, 2023

I had the pleasure of talking with Inspirato President David Kallery, about how they are redefining the luxury travel and hospitality paradigm. It boils down to their customer focus which builds trust, empathy, and genuine connection. A staggering 50% of their members originate from existing member referrals.

Customer Experience 52

Customer Experience Case Study Hospitality Innovation 52

TechSee

DECEMBER 21, 2020

But keeping up with demand is only one part of the sales equation. CPGs need the resources to optimize sales potential, getting maximum return on space to maximize ROI and ensuring optimal positioning to drive sales and remain competitive. It’s all about availability, accessibility, and visibility.

Self Service 152

Self Service Management Consumers Analytics 152

C Space

JUNE 4, 2020

The Brand Move Roundup – June 4, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Fourteen weeks ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Tourism Travel Consumers 52

Currency Alliance

APRIL 15, 2024

The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Plus, many types of points are widely appreciated by customers, and are useful to the brand for scoring different customer actions while influencing behavior. This actually is not true.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

QuestionPro Audience

JULY 26, 2018

Creativity is indispensable to branding and any marketing strategy in general. What’s more, having a strategic roadmap before producing any creative effort ensures a brand engages with the right audiences at the right time. Like Da Vinci, your brand should intimately know its audiences when it comes to creativity.

Roadmap 170

Roadmap Advertising ROI Return on Investment 170

CSM Magazine

JUNE 27, 2023

Zenarate raises $15M and leads movement from passive training to natural language AI Simulation Training to develop confident and prepared customer service and sales agents who deliver superior empathetic experiences and performance. Agents are often the only human connection brands have with their customers and prospects.

Training 59

Training Telecommunications Healthcare Insurance 59

TechSee

JUNE 16, 2022

By leveraging new technologies such as computer vision , virtual visits and self-service AI-driven solutions, companies have a huge opportunity to turn customers into brand advocates. Mike is the President of Reflective Keynotes , a Canada-based training firm that helps contact centers improve their sales and CX results.

Customer Service 251

Customer Service Contact Center Chief Customer Officer Call Center 251

BirdEye

MAY 3, 2023

A marketing channel is any platform that allows you to connect and communicate your brand’s message with your target audience. For a successful marketing campaign, businesses need the right marketing channel strategy to share their content and brand’s messaging with their target audience. Research also tells us that 69.6%

Marketing 98

Marketing B2C Social Media Multi-Channel 98

Experience Investigators by 360Connext

NOVEMBER 22, 2022

Don’t turn it into a sales pitch. Employees wrote and tied hand-written thank you notes to baggage that travelers collected after their flight. Simple, but a really nice way to connect with customers in an unexpected way. What about when they complete a training process or post about your brand on social media?

How To 143

How To Airlines Social Media Tips 143

NetBase

SEPTEMBER 23, 2019

Brands love the idea of influencer marketing , but have trouble executing it well. These folks can boost brand authenticity and certainly offer exceptional bang for a brand’s marketing buck. Competitors may connect with them first. They offer high click through rates , but sales can experience less of a conversion rate.

Brands 45

Brands Fashion Social Media Video 45

Optimove

MARCH 30, 2023

This, for us, immediately begs the question, what will summer shopping look like this season for brands? To engage existing customers more efficiently, brands must employ a Customer-Led approach to marketing that champions starting every marketing action with the customer rather than a product or service. Will it sizzle or fizzle?

Consumers 52

Consumers Omni-Channel Retail Travel 52

NetBase

JULY 22, 2020

Many brands are still adjusting alongside the coronavirus, yet the social concerns of customers continue to evolve as well. Here, we’ll take a look at some of the some of the changes taking place in the market and what luxury brands are doing different to meet the needs of consumers right now. Finishing 2019 with a brand value of $47.2

Consumers 59

Consumers Meeting Brands Ecommerce 59

C Space

JULY 21, 2020

The Brand Move Roundup – July 21, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Four months ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Transportation Sales Innovation 52

C Space

MARCH 17, 2020

The Brand Move Roundup – March 17, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. The coronavirus pandemic continues to change the way we shop, work, socialize, travel and much more. Online sales were double those of Valentine’s Day 2019.

Brands 40

Brands Travel Hotels e-support 40

CSM Magazine

SEPTEMBER 12, 2023

Zenarate serves a growing global customer base within the financial services, insurance, healthcare, telecommunications, technology, retail, and travel industries. Agents are often the only human connection brands have with their customers and prospects. The company recorded 153% year-over-year enterprise client growth.

Training 59

Training Telecommunications Marketing Contact Center 59

Comm100

MARCH 18, 2020

The key issues are slower sales (42%), supply chain disruptions (39%) and sick employees (4%). Naturally, this is going to cause a dive in brick-and-mortar sales, but an uplift in online engagement as consumers turn to the internet from the safety of their homes. Enable online sales. However, it’s not all doom and gloom.

Social Media 130

Social Media Travel Government e-support 130

BirdEye

MARCH 24, 2023

Table of contents Business development defined Differences between business development and sales Business development versus sales development Differences between business development and marketing What does a business development manager do? Business development is identifying prospects and looking for ways to reach prospects.

Return on Investment 98

Return on Investment Social Media Sales Metrics 98

C Space

SEPTEMBER 21, 2020

The Brand Move Roundup – September 18, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. In early March we began reporting daily on how brands were dealing with Covid-19. from brands and teams. We created a monster.”

Brands 40

Brands Sports Fashion Video 40

Comm100

MARCH 18, 2020

The key issues are slower sales (42%), supply chain disruptions (39%) and sick employees (4%). Naturally, this is going to cause a dive in brick-and-mortar sales, but an uplift in online engagement as consumers turn to the internet from the safety of their homes. Enable online sales. However, it’s not all doom and gloom.

Social Media 131

Social Media Travel Government e-support 131

C Space

FEBRUARY 12, 2020

I am Brand: Q&A with Americus Reed II, Professor of Marketing, The Wharton School. When applied to branding and marketing, identity theory has the power to transcend traditional marketing techniques and the way we think about “brands.” What’s a great company that connects with people’s identities? Americus Reed II.

Brands 52

Brands Marketing Sports Exercises 52

BlueOcean

AUGUST 21, 2019

It’s essential to have faith that the contact center you choose will foster a culture your agents will feel good about – and one that matches the culture of your own brand. 8. Brand Representation. Done well, it’s clear that the unique connection between agent and client brand is strong. 9. Client Relations.

Contact Center 159

Contact Center Culture Leadership Engagement 159

Storyminers

JULY 7, 2020

It’s simply natural to let expectations creep between brands. After all, most people notice obvious differences—like the ones between businesses and brands—more than the little changes within them. Do you see a future where AI and robots can actually enhance the “human-to-human” connection? 3 Think for yourself. Great design.

Contact Center 147

Contact Center Customer Expectations Management Wireless 147

SurveySensum

JANUARY 18, 2024

Consider a scenario where a beauty brand identifies a customer who frequently purchases skincare products. For instance, sending a personalized greeting, such as below, can foster a sense of acknowledgment and connection. This makes customers feel seen and appreciated throughout their journey with the brand 2. Happy shopping!”

Marketing 52

Marketing Fashion Customer Journeys Return on Investment 52

ECXO

JUNE 11, 2023

It’s the foundation for building brand loyalty, adoption and providing customers with an unforgettable, consistent experience. In this article, we want to walk you through 22 essential steps that will help you design an experience that sets your brand apart. How do customers experience your brand – across touchpoints?

B2B 130

B2B B2C Touchpoint Customer Journeys 130

BirdEye

NOVEMBER 8, 2023

FAQs on eCommerce review sites Unlock your business potential by listing on these eCommerce review sites To truly elevate your brand experience, you must be listed and engage regularly on these third-party review sites. HomeAdvisor HomeAdvisor connects homeowners with service professionals for home improvement and repair services.

Ecommerce 59

Ecommerce Travel Hotels Social Media 59

SurveySparrow

MARCH 9, 2019

Having a solid brand name amongst customers is one of the biggest dreams of brands around the world and most businesses spend hundreds of thousands of dollars to be on the top of their customer’s minds. The kind of experience a customer has with your brand will be a huge reason for why they want to remain with you or not.

Brands 81

Brands Customer Experience How To Net Promoter Score 81