Bob Hayes

SEPTEMBER 18, 2017

A new customer analytics survey of 80+ companies provides a look into the state of analytics in customer programs. Only 32% of respondents are satisfied with their company's use of analytics to create a competitive advantage. We studied 88 companies that have a formal customer program (e.g.,

Analytics 113

Analytics Loyalty Data Competitive Advantage 113

COPC

MARCH 31, 2021

Companies looking to improve customer satisfaction in today’s pandemic-impacted environment should pay close attention to key CX trends learned from 2020. In the annual Customer Experience Management Benchmark Series (CXMB) 2020 Corporate Edition report, produced by COPC Inc. Download the report now !

Self Service 59

Self Service Customer Experience Customer Satisfaction Groups 59

Bob Hayes

NOVEMBER 5, 2017

Download the free 22-page white paper by clicking the image. A study of 80+ companies showed that analytical leading companies (those who use analytics to gain a competitive advantage), more so than analytical lagging companies, leverage their data differently. primarily customer experience or customer success programs).

Competitive Advantage 101

Competitive Advantage Data Customer Experience Analytics 101

PeopleMetrics

JULY 31, 2018

The true “voice” of your customer is the unique words they share with you each time you ask them “Why” or “Please tell me more about that” in your survey. There is gold in each comment that customers share with you. Enter text analytics. The following is an excerpt from Listen Or Die by Sean McDade, PhD. Let's dig right in.

Analytics 79

Analytics CEM Telecommunications Hotels 79

NetBase

MAY 30, 2019

When offering a top-notch experience is your product, you’ve got your work cut out for you in today’s consumer-empowered climate. But we’ve got the CX analytics secrets that can unlock everything – and all brands can benefit. Customer Service Secret: The Basics Still Matter. This is where CX analytics come into play.

Hospitality 56

Hospitality Analytics Report Consumers 56

Bob Hayes

NOVEMBER 5, 2017

Download the free 22-page white paper by clicking the image. A study of 80+ companies showed that analytical leading companies (those who use analytics to gain a competitive advantage), more so than analytical lagging companies, leverage their data differently. primarily customer experience or customer success programs).

Competitive Advantage 94

Competitive Advantage Data Customer Experience Analytics 94

PeopleMetrics

SEPTEMBER 12, 2019

in person, digital) you have with your customers is key to delivering a memorable customer experience. Native Mobile App: refers to customers who download a company’s iOS or Andriod app, and feedback is gathered about their experience with it. Field Services: customers interact with a company in their home.

Touchpoint 91

Touchpoint Feedback CEM Customer Experience 91

SurveySensum

MARCH 15, 2024

They both launched their products around the same time but only Company B received more downloads and positive feedback. This is because before launching Company B decided to market research into its target audience, created customer personas, and launched their product only after understanding their audience and market dynamics.

Tools 52

Tools Software Marketing Analytics 52

PeopleMetrics

JULY 17, 2018

As noted previously, the term VoC is frequently used to describe the measurement of the customer experience; so is the term customer experience management (CEM). A consulting firm mentioned in the introduction, Forrester , coined a third term: customer feedback management (CFM).

Measurement 210

Measurement CEM Telecommunications Wireless 210

PeopleMetrics

AUGUST 31, 2018

Customer service (CS) is critical for delivering a great customer experience (CX). Customer service is part of the overall customer experience, not the entire customer experience. It is vital to understand the difference between CX and CS as you implement Voice of the Customer (VoC).

CEM 117

CEM Touchpoint Customer Service Exercises 117

SurveySensum

NOVEMBER 1, 2023

SurveySparrow is a customer feedback platform that allows businesses to create and distribute surveys, collect responses, and analyze data. What sets it apart from traditional survey tools is its focus on providing a more conversational and interactive survey experience. And here’s a customer review on this. Frustrating, right?

Tools 52

Tools Survey Multi-Channel Analytics 52

Bob Hayes

DECEMBER 17, 2017

The importance of analytics continues to grow in business and beyond. I did my part this year to spread interest in analytics to more people. All of my top blog posts of 2017 (most reads) are all related to analytics, with posts that address data science, artificial intelligence and machine learning. What Must You Ask?

Analytics 46

Analytics Data Competitive Advantage Social Media 46

Lumoa

MARCH 12, 2023

How important is customer experience, really? Ask most business leaders and they’ll tell you customer experience (CX) is essential. Everyone and their mother knows that keeping your customers happy and investing in the relationship they have with your business will help you grow. A CX platform combines all of that.

Customer Experience 208

Customer Experience Customer Journeys NPS Analytics 208

PeopleMetrics

JUNE 4, 2019

Who are your customers? B2B companies usually have a smaller number of customers (typically called “clients”) who often pay a significant amount for products or services, while B2C companies usually have many customers with a lower comparative price point. Enter something called customer lifetime value, or CLV for short.

B2C 122

B2C B2B CEM Airlines 122

ClearAction

OCTOBER 25, 2022

You can fast-track your customer experience (CX) maturity with gigantic financial gains, as I learned when we faced a customer crisis early in my career. Within the first two years, we saved enormous time and money for employees, customers, partners and investors. How can customer experience management achieve this?

Customer Journeys 71

Customer Journeys Sports Study Leadership 71

SurveySensum

OCTOBER 23, 2023

GetFeedback is a customer feedback platform that empowers businesses to capture real-time data from customers at different touch points of the customer journey. The tool provides several exciting features, like survey customization, a gamified user interface, feedback segmentation, custom reports, and many more.

NPS 52

NPS Multi-Channel Survey Feedback 52

Bob Hayes

DECEMBER 17, 2017

The importance of analytics continues to grow in business and beyond. I did my part this year to spread interest in analytics to more people. All of my top blog posts of 2017 (most reads) are all related to analytics, with posts that address data science, artificial intelligence and machine learning. What Must You Ask?

Analytics 40

Analytics Data Competitive Advantage Social Media 40

BirdEye

MARCH 15, 2024

A business YouTube channel is powerful for brand visibility, customer engagement, and content marketing. No longer producing content that aligns with your evolving business objectives, market trends, or customer expectations. Step 2: Select ‘Data & privacy’ Then, find the ‘Download or delete your data’ section.

Social Media 57

Social Media How To Video Data 57

Beyond Philosophy

APRIL 17, 2021

New Podcast Series: The 10 Most Effective Ways to Influence Your Customer Behavior. Verint helps the world’s most iconic brands build enduring customer relationships by connecting work, data, and experiences across the enterprise. Key Ideas to Improve your Customer Experience.

System 78

System Consulting Conference Customer relationships 78

BirdEye

FEBRUARY 28, 2023

Social media has become a primary way for people to discover and purchase new products, which means hiring a dedicated social media manager can seriously benefit your business. The skills required for the role may include social media marketing, content creation, analytics, copywriting, customer service, and project management.

Social Media 98

Social Media Management Analytics Strategy 98

BirdEye

FEBRUARY 14, 2023

In this blog article, we explore why working with an online reputation management consultant is beneficial, how they can improve your reputation, and what to look for in a consultant. Table of contents What is an online reputation management consultant? 6 Top benefits of having an online reputation management consultant 1.

Consulting 97

Consulting Management Social Media Multi-Channel 97

SurveySensum

OCTOBER 17, 2023

Sarah reluctantly accepted the terms and embarked on a lengthy loan approval process To say that Sarah’s experience with the NBFC was dissatisfying would be an understatement. Sarah’s disappointing experience is not an isolated episode. But before that, let’s first understand what an NBFC customer feedback tool is.

Feedback 52

Feedback Tools Management Knowledge Base 52

Experience Matters

JANUARY 20, 2015

This report has rich insights about both B2B and B2C customer experience. Here’s the executive summary: This year, we chose eight organizations as finalists for Temkin Group’s 2014 Customer Experience Excellence Award. Finalists are Activision Customer Care, Aetna, Crowe Horwath LLP, Dell Inc.,

Report 120

Report Customer Connectedness Customer Journeys Net Promoter Score 120

BirdEye

JANUARY 5, 2023

With the rise of social media and customer reviews, an online reputation manager has become an essential role for organizations looking to maintain a positive online presence. Investing in this position can help you attract new customers and protect your brand’s online reputation. SEO Local Search Checklist – Download Now.

Company 98

Company Management Multi-Channel Social Media 98

BirdEye

MARCH 10, 2023

Your social media checklist to get started How to do a social media audit in 7 steps Download a free social media template Social media audit examples Frequently asked questions about a social media audit Audit social media campaigns with Birdeye What is a social media audit? Table of contents What is a social media audit?

Social Media 98

Social Media Metrics Return on Investment Ecommerce 98

BirdEye

JUNE 21, 2023

A well-run Facebook page can help you reach a wide target audience, connect with your customer base, and grow your business faster with Facebook groups. But this takes a lot of time to create, engage, and manage the page. They will have complete access to manage page, tasks, and even assign others to be a page admin.

Social Media 98

Social Media How To Management Groups 98

BirdEye

OCTOBER 31, 2023

This allows you to easily manage your business profile and presence in Google services and local search results. Show up Where Your Customers Search See how Birdeye can help your Google Business Profile get found and chosen. Put your business on the map so potential customers know where to find you. Enter your business name.

How To 109

How To Guidelines Tips Management 109

PeopleMetrics

AUGUST 21, 2018

As we discussed in Lesson #5 , NPS is important to include in your VoC program, but if you’re running a transactional VoC survey, you need other ways to measure the most recent customer experience alongside NPS. Focus on customer effort. Ask the customer about their overall experience during their most recent visit.

NPS 82

NPS Measurement CEM Survey 82

Lumoa

SEPTEMBER 11, 2023

The customer is a mysterious creature. Deciphering the wants and needs of your customers is essential for sustainable, long-term success. For a company to grow, it needs to convert one-off customers into regular patrons. In customer experience, as with any other business endeavor, failure to plan is planning to fail.

Strategy 208

Strategy Customer Experience Effort Score Net Promoter Score 208

BirdEye

DECEMBER 21, 2022

The app saw nearly 10 million monthly downloads by February 2021. The app saw only 680,000 monthly downloads in 2022. Although it’s not typically considered a search engine, Facebook averages over 2 billion searches every day according to their own social media analytics. Social audio is somewhere in the middle.

Social Media 97

Social Media Trends Video Brands 97

Lumoa

SEPTEMBER 11, 2023

The customer is a mysterious creature. Deciphering the wants and needs of your customers is essential for sustainable, long-term success. For a company to grow, it needs to convert one-off customers into regular patrons. In customer experience, as with any other business endeavor, failure to plan is planning to fail.

Strategy 208

Strategy Customer Experience Effort Score Net Promoter Score 208

SurveySensum

OCTOBER 10, 2023

Delighted is a customer feedback platform that helps businesses gather, track, and analyze thousands of actionable customer, product, and employee feedback. This includes managing contact lists, tracking customer attributes, difficulty setting up web surveys, tracking customer attributes, lack of advanced reporting, etc.

Knowledge Base 52

Knowledge Base Multi-Channel Survey Feedback 52

PeopleMetrics

FEBRUARY 20, 2019

Ten-plus years ago, market research firms offered what was called customer satisfaction tracking, or CSAT for short. Usually on a quarterly basis, they would utilize large telephone interviewing centers for a week or two, calling customers and asking about overall satisfaction levels (usually not most recent experiences).

CEM 94

CEM Software Feedback Call Center 94

BirdEye

JULY 6, 2023

Staying in touch with customers helps businesses strengthen their relationships and build a stronger customer base. There are multiple avenues for businesses to reach out to their customers and make sure they notice every word. For these customers, direct mail can and does still work.

Connections 98

Connections Communication Video Customers 98

PeopleMetrics

JUNE 18, 2019

One year ago today, I launched my book, Listen or Die: 40 Lessons that Turn Customer Feedback into Gold ( check it out on Amazon! ). The goal of the book was to share best practices on how to create a great Voice of Customer (VoC) program. Customers want things to be easy with as little friction as possible.

CEM 48

CEM Chatbots Voice of Customer Software 48

PeopleMetrics

FEBRUARY 2, 2018

The 40 Lessons That Turn Customer Feedback Into Gold. Download the video transcript here. I was inspired to write this book because of another great book that most of you have probably heard of - Outside In: The Power of Putting Customers at the Center of Your Business by Forrester. Why I'm writing Listen or Die!

CEM 70

CEM Video Measurement Software 70

BirdEye

FEBRUARY 21, 2023

It’s especially important for local businesses looking to connect with their communities and grow their customer base. In this comprehensive guide, we’ll walk you through everything you need to know about social media management for local businesses. Social media is also a powerful marketing tool used by businesses of all sizes.

Social Media 98

Social Media Management Multi-Channel Analytics 98