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How to Get the Most from Social Media

InMoment XI

In last week’s blog, I shared results of the 2014 Voice of the Customer Challenges and Practices Survey recently conducted by Maritz Research. I focused on a rather interesting finding that having an effective method of monitoring social media—in and of itself—is not strongly related to VoC program success, at least not when the measure.

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How to Get the Most from Social Media

InMoment XI

In last week’s blog, I shared results of the 2014 Voice of the Customer Challenges and Practices Survey recently conducted by Maritz Research. I focused on a rather interesting finding that having an effective method of monitoring social media—in and of itself—is not strongly related to VoC program success, at least not when the measure.

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article thumbnail

How to Get the Most from Social Media

InMoment XI

In last week’s blog, I shared results of the 2014 Voice of the Customer Challenges and Practices Survey recently conducted by Maritz Research. I focused on a rather interesting finding that having an effective method of monitoring social media—in and of itself—is not strongly related to VoC program success, at least not when the measure.

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The social media dilemma: how to get the most dangerous customer service channel right

Vonage

Social media: a platform that allows consumers to say anything they like about a brand – and broadcast that message to the world. When you think about it, it’s not surprising that many businesses consider social media to be one of the dangerous communication channels. Social media’s growing role in customer service.

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How to prevent social media backlash without needing to be perfect

Vonage

Be there when the customer first starts to feel misunderstood–before things get out of hand and onto the airwaves of social media. How businesses in Australia are losing $11bn a year due to poor customer service – a 38% increase from 2014 (INFOGRAPHIC). Enhance customer service experience using self-service.

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How to Distribute Surveys to Get Quality Responses

GetFeedback

You can set up some powerful transactional survey workflows, by using GetFeedback and Salesforce ( you can see the full “how to” here ). Studies show that email simply isn’t as sensitive to time as social media outlets can be. Share surveys over social media. So, why use email? Embed surveys in blog posts.

Survey 199
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You Need a Jointly Owned Social Media Customer Service Strategy ASAP – Here’s Why

Comm100

Once you decide to engage in social media customer service, the next step is coming up with an effective strategy for implementing it. You know the “what” and they “why” of social media support, but who within your company should be the one to own this new platform? Introduction. Should it be customer service?