InMoment XI

MAY 18, 2022

Here are some of the things we’ve learned—and the teams that have benefited—by rolling out our buyer interview program: Pricing (sales ops) Roadmap Investments (product) Messaging, Packaging, and Competitive (product marketing) Demos (solution consultants) Presentations (sales directors) Renewal Strategy (client success).

B2B 493

B2B Company Roadmap Sales 493

InMoment XI

NOVEMBER 30, 2023

Doing this allows you to cultivate a strong and recognizable presence in the market. These guidelines serve as a roadmap for how your brand is visually and verbally presented across various channels. Analyzing competitor strategies and market perceptions provides valuable insights for refining your own brand positioning.

Brands 378

Brands Management Multi-Channel Social Media 378

InMoment XI

FEBRUARY 1, 2024

Spotlight’s integrated approach provides a comprehensive view, turning past and present data into powerful, actionable insights for immediate strategic impact. This customization increases satisfaction and loyalty, which are crucial in today’s competitive market.

Analysis 260

Analysis Analytics Social Media Loyalty 260

Gainsight

SEPTEMBER 20, 2019

How will we take the output to market? sales, marketing, and hugging teams ). As your team lays out the product roadmap for a period of time (quarter, cycle, sprint, etc.), Then we present it to our hugging and marketing teams. How long will it take to complete? Once launched, who needs to be trained on it?

Roadmap 58

Roadmap Exercises Sales Marketing 58

SmartMessage Blog

SEPTEMBER 6, 2022

One of the most comprehensive ways to come together and interact with your customers is End to End Marketing. It is an integrated marketing approach aiming seamless customer experiences using different channels and touchpoints. How to Do End-to-End Marketing? What are the Advantages of End-to-End Marketing?

Marketing 56

Marketing Study Social Media Roadmap 56

SurveySparrow

JULY 27, 2023

Are you curious about the role of artificial intelligence (AI) in marketing? Wondering how it impacts businesses and if it’s the right choice for your marketing strategy? In this blog, we’ll delve into the pros and cons of AI in marketing, shedding light on its benefits and challenges. What is AI Marketing?

Analysis 52

Analysis Marketing B2B Tools 52

Lithium

MARCH 5, 2024

Khoros Fresh Features Product Release & Roadmap Webinar : Join our upcoming Fresh Features webinar to learn about recent releases, new product enhancements, and future roadmap from the Khoros product team. Strategic Services Global Trend Round Up: 29th February 2024: Congrats everyone, we made it to March!

Social Media 52

Social Media Self Service Roadmap Insurance 52

Currency Alliance

DECEMBER 4, 2023

To consider a loyalty topic to be a ‘trend’, it needs to be on the roadmap during 2024 for at least 25% of leading loyalty programs and on the radar for at least 50% of companies. Norwegian Air Shuttle and Strawberry Hospitality Group have made public their intention to shake up their market.

Loyalty 59

Loyalty Trends Data Marketing 59

NICE inContact

SEPTEMBER 18, 2019

They are creating a strategic roadmap for acquiring and broadly deploying AI call center software. Understand your call center strategy How AI for call centers can transform that strategy How to devise a roadmap to take you from many questions to a focused plan. Their collective experience can help you shape your own AI roadmap.

Contact Center 136

Contact Center Chatbots Call Center Roadmap 136

Joe Rawlinson

MAY 15, 2023

It’s essentially a roadmap for your business, outlining your goals, strategies, and the steps you need to take to achieve them. When creating your business plan, conducting thorough market research can help you understand the industry, target audience, and competitors.

Tips 78

Tips Financial Social Media Roadmap 78

Customer Bliss

SEPTEMBER 19, 2017

For the past decade, Alteryx has empowered strategic planning executives to identify and seize market opportunities, outsmart their competitors, and drive more revenue from their current businesses. It brings together the market insight, location analysis, and business intelligence today’s market requires. See above.).

Chief Customer Officer 97

Chief Customer Officer Customer Journeys Roadmap Telecommunications 97

West Monroe

JANUARY 29, 2024

Step 4: Build out a PVNO strategy and roadmap Laying out a clear and comprehensive roadmap for PVNO ensures alignment with broader utility strategic, operational, and financial goals. A TCO evaluation compares the cost of implementing and maintaining a PVNO system against the current state FAN and allows for quantitative evaluation.

Connections 52

Connections Roadmap Wireless Financial 52

BirdEye

NOVEMBER 27, 2023

It provides a roadmap for innovation through product improvements and service enhancements, eventually leading to an elevated customer experience. Therefore, a reporting platform capable of providing real-time updates is essential for businesses to respond quickly to market changes and meet customer needs.

Report 115

Report Social Media Multi-Channel Net Promoter Score 115

Wootric

AUGUST 10, 2018

Then, present your product idea and ask if they think it could help them reach their goals and reduce (or eliminate!) and then sit around in a room with a bunch of people and just rearrange it into a giant list of prioritized features (we’ll call it a roadmap!) It’s how you’ll ensure product-market fit every step of the way.

Roadmap 53

Roadmap Data Net Promoter Score Analytics 53

Experience Investigators by 360Connext

OCTOBER 17, 2023

Others have more common org chart regulars, like Chief Marketing Officer or Voice fo the Customer (VoC) Director. Identify Business Outcomes Before presenting the business case for CX efforts, it is important to identify the specific business outcomes that will be impacted by improved customer experience. Stories can.

Leadership 259

Leadership Customer Experience Customer Centricity How To 259

ClearAction

AUGUST 6, 2019

Customer Journey Insights Increase Marketing Impact Lynn Hunsaker. Hootsuite’s Vice President of Customers, Kirsty Traill, recently presented 1 how her team’s holistic approach is reaping transformational value, starting with increasing Marketing impact. These insights inform other marketing touch-points.

Customer Journeys 48

Customer Journeys Marketing Effort Score Net Promoter Score 48

Optimove

OCTOBER 12, 2023

This endeavor presented a unique challenge due to the need for rapid integration across a wide array of products spread across the globe. “I would say 12 to 15 people from the Optimove side joined the meetings where they presented the whole roadmap,” said Mantas. ” Dominykas agrees.

Customer Retention 52

Customer Retention Customer Centricity CRM Roadmap 52

SurveySensum

JANUARY 24, 2024

One of our long-time SaaS clients, Alice, launched her business a few years ago, and her project management tool skyrocketed as it solved a few drawbacks of existing tools in the market. Features that contribute directly to the product roadmap and support overarching business objectives should be given higher priority.

Roadmap 52

Roadmap Feedback Customers Survey 52

CX Accelerator

JUNE 8, 2020

Here’s a good format for these calls from ,, Sue Duris , Director of Marketing and Customer Experience at M4 Communications, Inc: “My #1 way to listen to the voice of customer (VOC) is by phoning a customer and chatting for 15 minutes. Present your product roadmap and get valuable customer input. Learn about your competitors.

Survey 345

Survey Social Media Contact Center Call Recording 345

CSM Magazine

SEPTEMBER 18, 2023

The air was thick with anticipation as attendees gathered to discuss the Genesys Cloud roadmap – understanding new features, functionalities, and how these can revolutionise the contact centre environment. He embarked on a journey through current market trends, forecasting what the future has in store for CX.

Customer Experience 59

Customer Experience Roadmap Multi-Channel Groups 59

Totango

NOVEMBER 27, 2023

This shift presents a compelling opportunity for B2B enterprises to invest in tailor-made tools for their post-sales organizations and customer success (CS) teams. The global market research company conducted its first Forrester Wave™ evaluation of top customer success platforms. Market presence: Revenue and number of customers.

Report 91

Report Trends Customer Success Self Service 91

Gainsight

JULY 27, 2022

Not only must you focus on areas such as user experience, strategy, and analytics, but you also need to care about how the product is built, marketed, sold, and serviced. As a product manager, you’re taught to develop products not for customers, but for markets. Error 2: Focusing more on future customers than present ones.

Roadmap 59

Roadmap Government System User Experience 59

Qualtrics

APRIL 19, 2021

Our list of the top books for market researchers and business leaders is in! We searched high and low to find the best books on market research - check out some of our favorites and see our full list of must-read books for 2021. Marketing to Mindstates: The Practical Guide to Applying Behavior Design to Research and Marketing.

Marketing 29

Marketing Handbook Roadmap Culture 29

Lithium

NOVEMBER 1, 2022

Get to the bottom of the best ways to use and prove the ROI of Khoros Care with Khoros product marketing expert Josh Snider. An Interview for Change: How AI and Automation Drive ROI Khoros has been a social care leader for years, but a tool is only as valuable as the one who wields it. They can also create significant value.

Roadmap 52

Roadmap ROI Social Media Contact Center 52

QuestionPro Audience

APRIL 16, 2018

Proper market research is the stable launching pad to rocket any successful product, service, or campaign. Having said that, market research tends to get overlooked in the event space. Face-to-face marketing is still crucial. One of the most important questions for marketing and business decisions is “Why?”. At any event?

Multi-Channel 150

Multi-Channel Social Media Roadmap Marketing 150

GetFeedback

JANUARY 29, 2019

In turn, this gives you a holistic view of the customer experience across all areas within your organization… Marketing : leverage surveys to better understand your target audience and nurture them through the customer journey. Product : improve product features and inform your product roadmap with customer feedback data.

Survey 150

Survey Net Promoter Score Roadmap Knowledge Base 150

West Monroe

MARCH 14, 2024

In today's market, the allure of new technologies, especially generative AI, can sometimes distract from the real goal: creating value. billion market opportunity, exemplify how we combine our deep industry knowledge with technological expertise to deliver results that matter. Latest Client Stories Creating $2.5

Data 40

Data ROI Banking Financial 40

SurveySparrow

MARCH 26, 2021

Having a go-to-market strategy ensures that you have made your launch foolproof, well, at least to a large extent. What is go-to marketing strategy? A detailed plan created to launch a product to the market is called a go-to marketing strategy. Who is responsible for go-to marketing strategy? No one does. .

Strategy 52

Strategy Marketing Advertising Airlines 52

Lumoa

AUGUST 23, 2021

Although we refer to the “post-pandemic world” in this article, we understand that we’re still in the middle of it all — we just hope we can provide a little hope and guidance for the present and future reality of a post-COVID world. In this unique moment, companies can learn and progress quicker than ever before, and that’s invaluable.

Customer Experience 236

Customer Experience Social Media Video Analytics 236

SurveySparrow

NOVEMBER 28, 2023

Reverse Needs: Things that, if present, make customers unhappy. These are the unexpected treats that, when present, significantly elevate satisfaction. Reverse Needs: Handling Dissatisfaction In a somewhat paradoxical twist, Reverse Needs represent features that, if present, can lead to dissatisfaction. Dont worry.

Customer Satisfaction 52

Customer Satisfaction Analysis Roadmap Customer Expectations 52

Optimove

OCTOBER 21, 2021

One of the most critical tasks on business decision makers’ and marketing leaders’ agendas is choosing the right vendors. Because you don’t want your competition to have this advantage over you, we present you with a list of smart marketers’ questions and what they look for when evaluating marketing technology vendors.

Brands 59

Brands Self Service Roadmap Competitive Advantage 59

Kerry Bodine

APRIL 17, 2018

Customer recruiting always presents logistical challenges, but we’ve never failed to find customers who are enthusiastic about attending. “If So we arranged for an SVP to open the day with a product roadmap session that enabled attendees to get all of their product questions and suggestions off their chests.

How To 120

How To Roadmap Exercises Tips 120

C3Centricity

NOVEMBER 4, 2019

Marketing is an old profession. But w ith the advent of digital in the early 80’s, companies began taking a serious look at their marketing strategies. The reasons are many, but the post “Head of Marketing, How Can You Keep Your Job When Most CMOs Are Losing Theirs?” Brand Building. Customer Centricity.

Customer Centricity 149

Customer Centricity Brands Advertising Consumers 149

Clarivate

JUNE 26, 2023

The ISPOR Task Force also recently published a guidance document, titled ‘Roadmap for increasing the usefulness and impact of patient-preference studies in decision making in health.’ Data from this work were presented at conferences, including ISPOR.

Data 52

Data Healthcare Roadmap Study 52

Thematic

APRIL 13, 2023

We wanted to ensure that ALL product teams were leveraging ALL customer feedback to make informed business decisions when prioritising roadmaps. We can’t possibly resolve ALL customer issues, but we can share how we approach prioritization of customer feedback to influence product roadmaps. Why Thematic?

Feedback 71

Feedback Roadmap Analysis Data 71

Alida

SEPTEMBER 22, 2016

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands. broadcast still rocks!

Innovation 100

Innovation Marketing Social Media Healthcare 100

ECXO

OCTOBER 5, 2023

You get a lifetime license to 6 self-paced modules with narrated presentation videos, quizzes, workbooks, templates, and examples. Fine-tune your wisdom in data quality, analysis, presentation, and use in business. Fine-tune your wisdom in governance, engagement, maturity roadmap, and tying-in to corporate strategy.

ROI 52

ROI Video Government Leadership 52