Dapresy

FEBRUARY 27, 2018

And, Dapresy is well represented amongst top Canadian research firms and within enterprise market research teams spanning financial, telecommunications, loyalty, government, entertainment, non-profit, and technology – all looking for a more efficient and effective way to report market research data.

Report 40

Report Innovation Telecommunications Marketing 40

AWS Machine Learning

SEPTEMBER 19, 2023

Multi-modal data is a valuable component of the financial industry, encompassing market, economic, customer, news and social media, and risk data. Multi-modal agents, in conjunction with generative AI, are finding a wide spread application in financial markets. Data exploration on stock data is done using Athena.

Financial 102

Financial Multi-Channel Marketing Analysis 102

NetBase

DECEMBER 3, 2019

The 2019 Consumer Experience Analytics Report: EMEA has answers! And the verticals include technology; media and entertainment; consumer products; banking and finance; health and pharmaceutical; and, retail. We’ll share a high-level summary below, but be sure to download the report to really dig in. Who did we survey exactly?

Report 52

Report Analytics Entertainment Survey 52

NetBase

JULY 11, 2019

Using our powerful Next Generation AI capabilities , we captured the most loved brands across the globe to create the Brand Passion Report 2019: Top Loved Global Brands. And that’s too little intel too late in today’s competitive markets! Download the Brand Passion Report 2019: Top Loved Global Brands to learn that and lots more!

Brands 62

Brands Report Telecommunications Automotive 62

CSM Magazine

FEBRUARY 6, 2024

In the high-stakes world of sports and entertainment, the right technology can turn game day into an unforgettable experience. With Oracle EPM, stadiums are not just venues but dynamic ecosystems capable of adapting to the rapid changes of today’s market. Gone are the days when preparing financial reports was a bottleneck.

Entertainment 52

Entertainment Sports Financial Effort Score 52

TechSee

MAY 15, 2018

All eyes were on the smart home market in 2017. Tech giants are all clamoring to get in on the action with Google Home , Apple HomeKit , Amazon Echo and Samsung SmartThings creating buzz, and new smart devices flooding the market at a dizzying rate. While the connected home market is growing steadily, it certainly has not exploded.

Analysis 111

Analysis Marketing Self Service Wireless 111

Horizon CX

DECEMBER 1, 2023

let’s explore a couple of real-world examples that illustrate the crucial link between CX and strategic goals: Amazon: Customer-Centric Innovation for Market Leadership Alignment with Strategic Goals: Amazon’s relentless focus on customer experience is tightly aligned with its strategic goals.

Customer Centricity 130

Customer Centricity Customer Journeys Automotive Fashion 130

NetBase

DECEMBER 19, 2018

Our Social Media Reporting Series continues with a look at how to perform influencer analysis reporting – and why you must. There are a few different types of influencer reports you may use, depending on your needs at any given time. Influencer Identification Report. Influencer Monitoring Report.

Analysis 53

Analysis Report Social Media Analytics 53

BlueOcean

OCTOBER 4, 2022

If the plane doesn’t fly, I don’t care about the inflight entertainment… CX should be the same,” she says. Marketing and CX must work together. Shelli Ryan, CEO and Founder of Ad Hoc Communication Resources, presented a report about blockchain in the contact center and its impact on customer experience.

Conference 156

Conference Entertainment Employee Experience Contact Center 156

Maru Group

AUGUST 31, 2022

By Maru Entertainment & Technology | August 31, 2022. Maru’s Entertainment and Technology team found that one in four adults were somewhat (11%) or very (14%) likely to place a bet on at least one game in the opening week. Clearly, sports betting is already a key consideration for entertainment spending among young consumers.

Sports 72

Sports Entertainment Advertising Study 72

C3Centricity

JUNE 28, 2018

What does a Head of Marketing (CMO) do in their average four-year tenure to ensure that they keep their job for longer? Did you know that CMOs have the shortest average term of office of any chief in the C-suite, according to a recent report by Korn Ferry? CMO #Marketing Click To Tweet. Why is this? The Opportunities.

Marketing 149

Marketing Analysis Brands ROI 149

C3Centricity

JUNE 28, 2018

Did you know that CMOs have the shortest average term of office of any chief in the C-suite, according to a recent report by Korn Ferry? A 2012 global survey by the Fournaise Marketing Group provides one possible explanation. Let’s start at the beginning; marketers, what opportunities are there so that you can keep your job?

Marketing 136

Marketing Analysis Brands ROI 136

Maru Group

SEPTEMBER 6, 2022

By Maru Entertainment & Technology | September 6, 2022. With an increasing number of entertainment companies either announcing plans to or already entering the NFT market, the technology can be expected to adapt and become more consumer-facing in the next few years. the rate of 35-54s. the rate of 35-54s.

Consumers 69

Consumers Entertainment Groups Technology 69

Maru Group

AUGUST 2, 2022

By Maru Entertainment & Technology | August 2, 2022. Ever since reporting an overall subscriber decline for the first time in ten years—a 210k fall— in April, the streaming giant’s fortunes radically changed. As it was, Netflix reported a total subscriber decline of 970,000, beating their own estimate and buoying investors.

Entertainment 68

Entertainment Report Strategy Technology 68

NetBase

MARCH 27, 2020

Able to stay one step ahead of consumers, offering what they want, when they want it, ecommerce brands using social insight have early access to consumer conversation and are winning market share. Government reports that Americans spend 50 billion a year on diets and weight loss products. And they noticed a theme among consumers: Keto.

Ecommerce 52

Ecommerce Brands Marketing Social Media 52

QuestionPro Audience

DECEMBER 8, 2017

Sexual harassment and assault in the entertainment industry has always been Hollywood’s worst kept secret, but with women speaking out now, and providing indisputable evidence, it can no longer be swept under the rug. It wasn’t until thirty-one companies pulled advertisements from his time slot that he was eventually fired.

Advertising 199

Advertising Entertainment Industry Report 199

Maru Group

AUGUST 4, 2022

By Maru Entertainment & Technology | August 4, 2022. Whilst subscription rates remain low for the various cloud services, exclusive research from Maru’s Entertainment and Technology group suggests that the industry is set for serious expansion over the next few years.

Entertainment 76

Entertainment Comparison Loyalty Groups 76

CSM Magazine

NOVEMBER 3, 2023

The Importance of Customer Satisfaction in Sport Betting Customers are largely accustomed to receiving high levels of support while engaging with an extensive variety of online entertainment and retail industries and countless other online businesses.

Sports 52

Sports Customer Satisfaction Gamification Strategy 52

Maru Group

JANUARY 30, 2023

By Maru Entertainment & Technology | January 2023 Web3 was one of the industry’s buzziest terms at the start of 2022. The Maru Entertainment & Technology practice undertook a deep diving thought leadership study in November 2022 to ascertain the current opinions of Web3 among the U.S.

Entertainment 77

Entertainment Social Media Leadership Technology 77

Storyminers

AUGUST 20, 2020

At number 71 on the 2009 Fortune 500 list compared to Microsoft’s number 35, Apple is hardly a David, but its ads are entertaining because almost everyone wants to throw a virtual punch at Microsoft. Furthermore, you—as vendor/marketer—aren’t the best storyteller for your brand. Who hasn’t experienced Microsoft as a Goliath?

Retail 264

Retail Entertainment Sports Comparison 264

Alida

OCTOBER 18, 2016

The report, The Everything Guide to Generation Z , provides statistics and insight for marketers, customer experience and innovation pros in all major industries. Download the report for more stats and insight on Gen Z. Millennial marketing is so last year…. Here are 20 Generation Z statistics from our study.

Report 100

Report Travel Fashion Hotels 100

CSM Magazine

MAY 5, 2023

These are critical skills in today’s job market. Upon graduation, you may want to consider a career as a writer, screenwriter, editor, journalist, copywriter, or content marketer. During your studies, you will learn to research, write, and report on news on various media platforms.

Social Media 52

Social Media Advertising Entertainment Culture 52

Maru Group

MAY 5, 2020

Whether it’s MLB, NHL, NBA, Wimbledon, Premier League, or local children’s soccer leagues, COVID-19 has left sports fans missing their entertainment mainstays. Fans are adapting to the loss, finding new ways to spend time and new shows that entertain. It’s time for sports marketing and leagues to get creative.

Sports 52

Sports Engagement Marketing Entertainment 52

Oracle

JANUARY 17, 2018

In an interesting dichotomy of content marketing trends, popular content formats in 2018 will be a mix of interactive assets and long-form print pieces. According to a recent report by Grand View Research , the global chatbot market is expected to reach $1.25 billion by 2025. They want detailed information to guide and educate.

Trends 52

Trends Marketing Chatbots Video 52

SurveySparrow

NOVEMBER 26, 2019

When such days are upon us, our marketing team here at SurveySparrow resorts to some of the best ‘to-the-point’ quotes that pack a punch to arouse the desire and energy to do something great! We have curated a list of the most inspiring marketing quotes to bring out the best of the marketer in you. Marketing is about values.

Marketing 90

Marketing Social Media Advertising Brands 90

Currency Alliance

JUNE 1, 2020

This isn’t just a casual observation, but a sign of a widespread consumer trend which every loyalty marketer should be thinking about. In the UK, the John Lewis Partnership, which operates Waitrose supermarkets, reports that customers are spending more on comfort food, alcohol and world cuisine[i]. to keep entertained and occupied.”[ii].

Loyalty 72

Loyalty Consumers Marketing Loyalty Programs 72

ReviewTrackers

AUGUST 15, 2018

The right local marketing strategy can help your business drive foot traffic and awareness in specific locations or regions. Local Marketing Strategies: Why Have One? For example: Ultimate Guide to Nightlife and Entertainment in (City/Town). Looking for ways to get started? Make your website mobile-friendly.

Strategy 62

Strategy Marketing Social Media Entertainment 62

C3Centricity

NOVEMBER 4, 2019

Marketing is an old profession. But w ith the advent of digital in the early 80’s, companies began taking a serious look at their marketing strategies. The reasons are many, but the post “Head of Marketing, How Can You Keep Your Job When Most CMOs Are Losing Theirs?” Brand Building. Customer Centricity.

Customer Centricity 149

Customer Centricity Brands Advertising Consumers 149

ShepHyken

AUGUST 14, 2020

This week we feature an article by Rakshit Hirapara , a content marketer at PeddleWeb. Content can be designed to raise revenue, sell products, educate, or entertain the consumers. As per stats released in HubSpot’s 2020 State of Marketing report , videos were the most preferred form of content for brands in 2019.

Tips 128

Tips Customer Experience Social Media Insurance 128

BirdEye

SEPTEMBER 29, 2023

That is why businesses invest in developing buyer personas before they get out there in the market. A buyer persona is a detailed depiction of your ideal customer as a fictional profile you build from market research. You may also know them as customer, audience, or marketing personas. But this knowledge does not come easy.

How To 110

How To Insurance Social Media Multi-Channel 110

Hero Digital

AUGUST 5, 2019

As a whole, B2B marketing is boring. In that hunt for safety, too many B2B marketers rely on “best practices”—blindly following whatever the least risky convention is. But if you’re a challenger brand trying to capture or defend market share in a highly competitive market, maybe the safest approach isn’t the smartest. “We

B2B 42

B2B Examples Marketing Video 42

Alida

JULY 19, 2016

In a new comprehensive report, Vision Critical, in partnership with the insights consultancy Maru VCR&C, set out to uncover truths and bust myths about this elusive generation. Get your copy of the report. We collected a taste of the report’s most fascinating findings below. In the U.S. The Millennial mood looks good.

Report 100

Report Industry Travel Financial 100

Magellan Solutions

FEBRUARY 15, 2024

Bedside manners in entertaining patient concerns over phone conversation are as important as in healthcare facility visits. No wonder the healthcare business process outsourcing market in the Philippines has seen fast growth lately. Experts predict this market will continue expanding quickly , with yearly growth of around 10.1%

Call Center 52

Call Center Healthcare Company Hospitality 52

Thematic

MARCH 13, 2023

Advertised vs. Delivered Experience at Qualtrics X4  - 4 out of 5 Qualtrics X4 was advertised as featuring celebrity speakers, professionals from leading brands, entertainment, and a deep-dive into product knowledge. ” Despite what’s happening in the job market today, employee’s expectations are still high.

Entertainment 62

Entertainment Conference Advertising Airlines 62

West Monroe

APRIL 7, 2022

At least partly in response to these changing market dynamics, sell-side diligence (also called vendor due diligence) has gained traction in the U.S. Here’s what we found: Market challenges have caused PE firms to rebalance risk mitigation and value creation. Firms intend to apply more tech and analytics.

Entertainment 52

Entertainment Analysis Analytics Trends 52

Lithium

MAY 2, 2023

More information about the Khoros Kudos Awards can be found on the contest page on Atlas Marketing The Social Marketing Paradox - Redux Something rather curious has happened since the inception of social media. Suddenly every brand now had a mainline into their customer’s entertainment feeds.

Entertainment 52

Entertainment Social Media Analytics Brands 52

BlueOcean

JULY 5, 2016

Consider these statistics: Twitter reports that customer service interactions have increased 250% in the last two years. Traditionally, the task of monitoring and managing social media falls to the marketing department. The public post is, of course, a major concern for branding and marketing, and often, for legal.

Customer Care 120

Customer Care Social Media Contact Center Entertainment 120