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Strategic customer success: minimizing post-sale chaos with Tim Conder.

ChurnZero

To make the right choices, however, you need a deep understanding of what your customers need and expect from you. Not asking for a renewal on day two, but asking the customer: based on your budget cycle, when would you like to have that first renewal discussion? Here’s the webinar in full.

Sales 52
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How Chief Product Officers should respond to the evolving economic landscape

West Monroe

As part of this exercise, CPOs and their executive teams should agree on the key outcomes—and, just as important, clear metrics—that define success. For instance, we recently worked with a marketing analytics software company that concentrated its product investment on winning new customers and reducing churn.

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Defining Brands with The Kind of Customer Experience They Deliver: An Exclusive Interview with Mr. Viraj Verma, Marketing and Strategic Alliances Head, PVR BluO

Customer Guru

Owing to his expertise in Marketing Management, he has successfully planned and executed customer acquisition strategies and developed larger funnels for opportunity conversion into the business. Imagine the impact it has on the customer when I wish him, “Welcome back, Mr. XXX.”.

Brands 95
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5 Key Takeaways from The Customer Conference Europe 2022

Education Services Group

It seems like a simple idea to hand the customer the microphone (or just call them on the phone) and ask them what they really want. So, why is true Customer Success so difficult to achieve in practice? It is anywhere from 5 to 25 times more expensive to acquire a new customer than it is to keep a current one.

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How to Ask for a Referral from a Client (Without Feeling Awkward)

SurveySensum

Identify Your Biggest Fans When you’re looking for referrals, it’s like finding superheroes in your customer base – the ones who really love what you do. By addressing concerns, offering reassurance, and expressing gratitude, you’re not just asking for referrals but fostering a culture of trust and collaboration.

How To 52
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Voice of the Customer basics

Zeisler Consulting

Soon I’ll write about Process Engineering and wrap up with notes on what it takes to build and maintain a Customer-centric culture. Folks often simply boil the Voice of the Customer (VoC) down to surveying. You’ve heard of the expression that we need to “meet the Customers where they are” when it comes to our offerings.

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How to get buy-in—and budget—for customer intelligence software

Alida

While customer intelligence is becoming an enterprise-wide exercise, it typically starts with market research. Traditionally, market researchers have been the people who collected, analyzed and distributed customer feedback and insight. Here are highlights from the session. Think bigger—look beyond research.

Software 145