C3Centricity

NOVEMBER 4, 2019

Brand Building. Many large CPG companies, such as P&G, Coca-Cola and Nestle, have changed the name of their Marketing departments in the past twenty years, to Brand Building. And with few exceptions, they prioritised thoughts about themselves and their brands, and rarely took their customers’ perspective.

Customer Centricity 149

Customer Centricity Brands Advertising Consumers 149

CSM Magazine

FEBRUARY 12, 2024

Corporate events serve as a powerful platform for networking, brand promotion, and industry engagement. To host an event that not only stands out but also resonates within your industry requires careful planning, innovation, and attention to detail. Utilize this theme across all promotional materials to create a cohesive narrative.

Industry 95

Industry Tips Entertainment Transportation 95

InMoment XI

APRIL 6, 2017

Customer experience experts from Reliant, Wells Fargo, Intel and more will share best practices and exciting innovations to improve the way customers interact with brands, products and employees. Caesars Entertainment VP Total Service Terry Byrnes and. View Article.

Culture 200

Culture Sales Entertainment Innovation 200

Oracle

NOVEMBER 5, 2019

Retail innovation is constantly evolving, from established brands testing new customer experiences to the changing face of service delivery. What retail innovations are on the horizon for 2020? At Future Stores 2020, helping brands strike that balance is a major focus. Experiential selling moves to the forefront.

Retail 76

Retail Innovation Self Service Conference 76

Strativity

MAY 25, 2023

As delivery apps grow in popularity, they will remain a go-between for the customer and the brand, leading to margin erosion for restaurants. To combat this, brands must de-emphasize reliance on these providers and take back their customer relationships. This can be achieved in six steps: 1. Sample new channels to reach new customers.

Brands 52

Brands Loyalty Programs e-support Rewards Programs 52

BirdEye

JULY 10, 2023

Customers and brand ambassadors aren’t the only prospects out there who can support your business. From Instagram influencers to big-name industry leaders, partnering with like-minded brands can help you unlock valuable new opportunities. Table of contents Why do brand collaborations work?

Brands 52

Brands Fashion Social Media Retail 52

InMoment XI

APRIL 6, 2017

Customer experience experts from Reliant, Wells Fargo, Intel and more will share best practices and exciting innovations to improve the way customers interact with brands, products and employees. Caesars Entertainment VP Total Service Terry Byrnes and. View Article

Culture 182

Culture Sales Entertainment Innovation 182

Wired and Dangerous

JANUARY 3, 2017

We believe this year will be remembered in years to come as one in which people in the world of work embraced the spirit of innovative service – consistently providing customers with a unique and unexpected customer experience creation. Thank you for following our innovative service blog. Value – unique is different from value – added.

Innovation 79

Innovation Entertainment System Communication 79

Oracle

APRIL 10, 2020

So, how are streaming services and digital content solutions staying ahead of the game and innovating in 2020? We asked consumers to provide examples of streaming, virtual, and digital innovations they’ve seen in 2020, and here are 10 of them. Media management software innovation. Strides with streaming.

Innovation 52

Innovation Trends Entertainment Video 52

CSM Magazine

SEPTEMBER 27, 2023

Metaverse technology has conquered domains like gaming and entertainment, travel and tourism, events and conferencing, real estate, healthcare, content creation, and more. Examples of metaverse virtual spaces where brands can engage customers include Voxels, Decentraland, Sorare, Roblox, and Fortnite.

Technology 59

Technology Tourism Travel Entertainment 59

Horizon CX

DECEMBER 1, 2023

let’s explore a couple of real-world examples that illustrate the crucial link between CX and strategic goals: Amazon: Customer-Centric Innovation for Market Leadership Alignment with Strategic Goals: Amazon’s relentless focus on customer experience is tightly aligned with its strategic goals.

Customer Centricity 130

Customer Centricity Customer Journeys Automotive Fashion 130

CSM Magazine

FEBRUARY 15, 2024

Amidst an increasingly saturated entertainment industry, Swift stands as a beacon of adaptability and innovation. She seamlessly integrates her music and brand narratives across multiple platforms, from spellbinding music videos to enticing brand partnerships.

Engagement 52

Engagement Entertainment Video Analytics 52

Alida

SEPTEMBER 22, 2016

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands. Embrace the authenticity challenge.

Innovation 100

Innovation Marketing Social Media Healthcare 100

C Space

APRIL 22, 2020

The Brand Move Roundup – April 22, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. Brand Move Roundup – April 22, 2020.

Brands 52

Brands Fashion Hotels Entertainment 52

C Space

APRIL 21, 2020

The Brand Move Roundup – April 21, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. As always and today more than ever, people turn to audio.

Brands 52

Brands Hospitality Entertainment Healthcare 52

Alida

OCTOBER 4, 2016

In particular, insight communities —private, online communities made up of carefully selected groups of customers who develop long-term relationships with brands—are now used by hundreds of customer-centric global brands. Gratitude requires brands to show appreciation for community members. Engagement, not entertainment.

Engagement 250

Engagement Strategy Entertainment Exercises 250

ECXO

APRIL 10, 2024

This could involve innovative approaches to product design, unique marketing strategies, or exceptional customer service that exceeds customer expectations. Such leaps often require bold, innovative thinking, and a deep understanding of customer needs and expectations.

Connections 111

Connections Customer Experience Social Media Analysis 111

Blake Morgan

MAY 29, 2023

Emirates’ renowned customer service is due to empowering employees and cabin crews around the pillars of Excellence, Attentiveness, Innovation, and Passion. These small details go above and beyond to solidify Emirates’ brand and create a pleasant flying experience. 5) Provide options for personalization.

Airlines 59

Airlines Strategy Customer Experience Entertainment 59

Storyminers

JUNE 3, 2022

Because CX gives us the opportunity to use customer experience as a company’s strategy , to differentiate its brand , and to bring greater value to customers and to shareholders at the same time. Brands that employ predictive analytics to serve their customers will leap ahead of those that adopt the technology just to sell more.

Trends 147

Trends Customer Experience Wireless Entertainment 147

Maru Group

MARCH 16, 2021

By Audra Priluck, Vice President, Media & Entertainment | March 16, 2021. Our research results “depict a radically different type of fan who values brand extensions into areas of interest while placing less value on watching whole games.” In fact, at 9%, its decline is relatively small. Other sports are faring far worse.

Sports 52

Sports Innovation Social Media Culture 52

CSM Magazine

APRIL 4, 2024

Moreover, it creates committed customers who will act as brand ambassadors, spreading the word about it through referrals. Due to these digital capabilities, clients could easily navigate the casino environment, from making reservations for meals and lodging to researching entertainment options and preferred games.

Customer Service 40

Customer Service Entertainment Exceptional Customer Service Hospitality 40

Kustomer

NOVEMBER 1, 2021

Check out our favorite customer service podcasts, or keep reading for some entertaining podcast history. While the entertainment value of podcasts is largely acknowledged, they also work as a great educational tool. A treasure trove of retail, brand, and customer service information is ready and waiting for your ears.

Customer Service 98

Customer Service Entertainment Trends Social Media 98

ThriveableBiz

NOVEMBER 13, 2023

For continuous improvements and creative innovations, to stay ahead of your competitors. People will buy from brands they trust, based on content, conversations and relationships. Your content & ad campaigns are just like any entertainment brand. It’s just the same when you’re in the business of entertaining people.

Marketing 52

Marketing Entertainment Social Media Course 52

Uniphore

JUNE 22, 2021

So, we had to make their rants more entertaining. That said, here are five reasons why you should not ignore the rants of your customer service employees: #1 You Can Boost Your NPS With Rockstar Emp loyees According to Forrester, your customers are 10 times more likely to recommend your brand after connecting with a knowledgeable employee.

Call Center 219

Call Center Self Service Social Media Contact Center 219

Alida

JUNE 6, 2018

This is especially true in apparel retail, where longtime rivals Nike and Adidas have both recently invested heavily in digital transformation and innovation to stay at the top of their game. Competition between the two brands is long-standing, so it makes sense it would extend to their digital transformation efforts.

Apparel 153

Apparel Retail Innovation Entertainment 153

BirdEye

MAY 3, 2023

The right marketing channel: Allows you to reach diverse audiences Is ideal for promoting specific products and services Increases brand visibility Boosts audience engagement Builds online communities with loyal patrons for your brand Every marketing channel has its core demographics; businesses may need more than one to reach their target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

CSM Magazine

APRIL 23, 2021

Cierra Dobson, strategy director at design and technology agency, Rufus Leonard , explores how brands of all shapes and sizes can adopt the successful strategies of category-defining service brands to grow their market share and take the lead. The strength and resilience of service brands.

Brands 52

Brands How To Exercises Return on Investment 52

CSM Magazine

JANUARY 2, 2024

This unified approach enhances convenience for high rollers and reinforces a cohesive brand experience. Collaboration with Entertainment Partners High rollers seek more than just gaming; they desire a holistic entertainment experience.

Omni-Channel 52

Omni-Channel Analytics Data Customer Service 52

CSM Magazine

APRIL 25, 2024

Standing out in a Crowded Market With thousands of options just a click away, differentiating your brand in a saturated market is increasingly difficult. The challenge lies not only in offering unique products or services but also in crafting a distinct brand identity.

Social Media 52

Social Media Customer Journeys Multi-Channel Touchpoint 52

West Monroe

FEBRUARY 13, 2024

Under Don’s leadership, Satisfi Labs has seen significant growth in the sports, entertainment, and tourism sectors, receiving investment from Google, MLB, and Red Light Management. However, as fans seek more personalized connections with their favorite brands, technology plays a crucial role.

Sports 98

Sports Tourism Entertainment Technology 98

C Space

APRIL 14, 2020

The Brand Move Roundup – April 14, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. This giveaway featuring Cardi B is the program’s latest charitable effort.

Brands 52

Brands Fashion Hospitality Insurance 52

Call Experts

FEBRUARY 12, 2024

While specific details remain under wraps until the big game day, we can expect a diverse array of brands vying for our attention with their innovative ad campaigns. From heartfelt narratives to hilarious antics, brands pulled out all the stops to capture our attention. What were the best Super Bowl commercials of 2023?

Advertising 52

Advertising Automotive Entertainment Culture 52

Experience Investigators by 360Connext

APRIL 30, 2015

Just because the customer is not happy in the current situation doesn’t mean they won’t be happy in any situation with your brand. Instead of being brand-obsessed and pointing out why the subscriber is making a mistake by unsubscribing, they respect her enough to know when her mind is made up. Letting customers call the shots.

Brands 110

Brands Retail Consulting Touchpoint 110

CSM Magazine

APRIL 16, 2024

Online casinos are not just places for digital entertainment; they are platforms where the experience of each user can define the longevity and success of the casino itself. Not only does the casino resolve issues, it goes further by building emotional connections which in turn create loyal ambassadors for the brand.

Tips 52

Tips Knowledge Base Multi-Channel Self Service 52

Currency Alliance

JUNE 16, 2020

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. What really stood out is which brands were pulling off these feats. Travel brands have featured less heavily among the winners, this year, than ever before. The program is actually called, ‘ Voxi Drop ’.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

Avaya

MARCH 13, 2017

Almost two-thirds have stopped doing business with a brand due to a poor service experience, and the majority consider customer service a vital part of brand loyalty. So, why do 65% of customers still believe they put in more effort than a brand to resolve service issues?

Hospitality 56

Hospitality Innovation Hotels Guest Experience 56

C Space

APRIL 17, 2020

The Brand Move Roundup – April 17, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. Brand Move Roundup – April 17, 2020. Read More.

Brands 52

Brands Hospitality Hotels Healthcare 52