Customer Focused Business Culture


Customer Focused Business Culture Tips. Creating a standout customer experience is an all-hands approach. Every employee needs to understand the importance of their individual contribution when it comes to customer happiness and the overall experience.

What's the difference between customer centric vs. customer focused?


A customer-centric approach goes beyond selling products and services. It aims to understand the customer and establish long lasting relationships. Customer Experience


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How to Be More Customer Focused

CSM Magazine

Being customer focused is all about making sure your relationships revolve around your clients and lead to their satisfaction. While it is no longer enough to focus on only product or service sales, putting an effort into your brand can help you stand out.

Customer Focus Boosts Employee & Business Performance

Experience Matters

It turns out that having a customer focus isn’t only good for customers, but it’s also good for employees and financial results. As you can see in the chart below: When senior executives care the most about customers’ needs, employees try their hardest and the companies have the best financial results. The next best place for senior executives to focus is on fulfilling the organizations Read More. Customer experience Employee Engagement

The Future of Contact Centers: What Technology Is Right for Your Customers?

Speaker: Laura Sikorski, Contact Center Consultant

Your Contact Center is the most customer focused area in your organization. It is where centralized conversations take place, the voice of the customer is amplified, and the amount of data captured is significant. Technology must provide reliable options for customers to reach you when they want and obtain the same great service regardless of the channel they choose. Your customers should have a positive customer experience with every interaction.

How to Bring a Customer Focus Competency to Life

Customer Bliss

Delivering a reliable and then innovative customer experience requires adding a customer focus competency to the core competencies of your business (as important as products, finance, marketing or sales). The customer-focused experience needs to be built and honed as a skill. Defining a clear processes for evaluating and understanding what customers need and value in improved or redesigned experiences. Establish a Customer Experience Development Process.

Is Your Mission Customer-Focused, or an Empty Promise?

Experience Investigators by 360Connext

What’s your customer experience mission? I have introduced the idea of customer experience to many people. When we get right down to it, they have a tough time determining what should be included in the customer experience mission. When beginning an initiative to improve the customer experience, referring back to the brand promise is essential. How do you want customers to experience your brand? The customer is the star of this statement.

5 Ways to Instill Customer Focused Values Throughout your Organization

Experience Investigators by 360Connext

Customer Experience Leaders Have a Global Customer Focus. Even after over a decade of helping small and large businesses alike, I still meet leaders who believe that Customer Experience is just about so much call-center scripts or proper protocol around customer complaints.

How Skullcandy Creates A Customer-Focused Marketing Strategy

Blake Morgan

? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?. Just like every company is unique, so are its customers. . Skullcandy has created an impressive (and growing) company with its outstanding products and customer-focused marketing strategy. Listen to Customers.

3 Tips For Customer-Focused Communication From Amy Porterfield

Blake Morgan

? ? ? ? ?. Every business, regardless of industry, location, or size, depends on communication to create a fantastic customer experience. You can’t build relationships, get feedback, understand customers, or share information without being a great communicator.

What Do Your Employees Need to Provide Outstanding Customer Experiences?

Speaker: Laura Sikorski, Contact Center Consultant

Join us for an insightful webinar with Laura Sikorski where she will provide guidance on how to be sure your organization is reacting to the new digital-savvy customer. Our new world is multi-channel, omnichannel, cross-channel, and even channel-agnostic.

Join Us for a Customer-Focused Xchange + Topgolf Event in Pittsburgh this Fall!


To spark innovation and help you unleash the power that flawless CX can have on the success of your business, we’re hosting Xchange, Cyara’s customer-focused CX event in Pittsburgh this Fall. customer experience ai events xchange BotiumRight now is the best time to reimagine CX!

The Myth of the Customer-Focused CX Leader

Heart of the Customer

our analyst Diane and I were at the offices of Legrand AV, interviewing VP of Customer Experience Laurie Englert and her team. The post The Myth of the Customer-Focused CX Leader appeared first on Heart of the Customer. Back in February (which feels like a century ago!),

Customer Focus Competency Recipe Cards In Action

Customer Bliss

It’s called The Human Duct Tape Show because CCO work often is akin to being a form of human duct tape — and if you want really actionable insights and plans in terms of how people broke down silos and stitched together cross-functionality in the name of the customer in huge companies, those episodes all have some great examples. What are the customer focus competency recipe cards and what are they based on? They are: Customers as assets.

How does a customer-focused CEO make decisions?

Customer Bliss

We’ve talked before on this blog about the need to be a customer-focused CEO. But since CEOs are often the major decision-maker within an organization, it’s important to understand the decision-making styles of customer-focused CEOs. This behavior is a hallmark of CEOs obsessed with building customer-driven growth. How work is prioritized and understood comes from this clarity about the singular purpose, which is improving the lives of customers.

Inside Lyft’s Customer-Focused Digital Transformation

Blake Morgan

One reason for its success is its total focus on customers. The result is a frictionless experience that continues to disrupt the industry and shine as an example for all customer-focused digital brands. . Customer-Centric Mindset.

Do you love your Customers as much as your employees do?

Zeisler Consulting

We hear all the time that hiring is destiny: You have to be very careful when looking for new team members—especially those who are on the front-line and Customer facing—that they’re empathetic, Customer-focused, and just plain nice.

What Does It Take To Be A Customer Focused Organization?

Experience Investigators by 360Connext

As business owners, we want to believe if we INTEND to have a customer-focused organization, we will! It’s organic – we just ARE customer focused. Consider the ways growth and scale as an organization can threaten the focus on the customer. The business owner, the very one who said THIS would be a customer focused organization, has lost touch. Culture supporting a customer focused organization includes: Playfulness.

Leadership behaviors required to create a customer-focused culture


Leadership has to be focused on the strategies that will have a lasting impact on the customer-focused culture. Keep purpose on your agenda, bring it to each meeting and incorporate it into decisions that affect the team, the customer and your bottom line. To be truly customer focused, arm your team with skills that put the customer first. Train employees on the task and technology required to serve customers responsively and quickly.

5 Decision-Making Styles Of Customer-Focused CEOs

Customer Bliss

We’ve talked before on this blog about the need to be a customer-focused CEO. But since CEOs are often the major decision-maker within an organization, it’s important to understand the decision-making styles of customer-focused CEOs. This behavior is a hallmark of CEOs obsessed with building customer-driven growth. How work is prioritized and understood comes from this clarity about the singular purpose, which is improving the lives of customers.

Five Ways to Create the Customer-Focus Mindset


Your people attend customer service training. They learn techniques and tactics on how to deal with complaining customers, angry customers or customers who just need a little support. This is what customer service training is all about. While good customer service training teaches the how-to’s, great customer service training goes into the mindset – and, that’s more than having a great attitude with lots of smiles and a warm personality.

5 Ways to Instill Customer Focused Values Throughout your Organization

Experience Investigators by 360Connext

Customer experience is about so much more than call-center scripts or proper protocol around customer complaints. The best companies, the ones we know as customer experience leaders, adopt a customer focused view to everything. Silos make understanding the customer journey that much harder. Here are five ways to encourage your organization to become more focused on what matters – the customer. Happy Customer Experience Day!

Is Your Marketing Inadvertently Damaging Your Customer Focus?

Beyond Philosophy

You were just trying to market the latest brand effort to your new and existing customer base. Unfortunately, your marketing inadvertently damaged your customer focus. It turns out that all of these areas contribute to the customer orientation of your organization.

Three steps to create customer-focused change

Heart of the Customer

Customer experience (CX) is about change. They see their role as being on the outside, there to show the business what the customers really […]. The post Three steps to create customer-focused change appeared first on Heart of the Customer. Culture Customer Experience Employee EngagementI wrote about this last week. But there’s a lot of confusion about the best way to create this change.

Keep your customers focused and engaged


In a SaaS, measuring customer engagement allow you to get a comprehensive look at how your customer feels about your product. Most importantly, It also tells the likelihood of the customer turning into a long-term user. Four Customer Engagement Model. Customer Success

5 Traits of Customer-Focused Companies

Michel Falcon Experience

How do you personally define a customer-focused company? I’m not talking about a company that claims to be customer-focused but one that genuinely obsesses over improving their customer experience. Year after year, we hear of companies of all sizes wanting to focus more on their customer experience. The post 5 Traits of Customer-Focused Companies appeared first on Michel Falcon Customer and Employee Experience Expert

Inspiring Ways to Create a Customer-Focused Experience within Retail

CSM Magazine

If you’re the owner of a retail business, then you’ll know more than most about the eternal struggle of getting customers through your doors. We’re in an age where customers can shop from anywhere – we don’t even have to leave our homes! Customer Service Articles

5 Rules for Driving Down Costs in a Customer-Focused Way

Beyond Philosophy

Look at the lifetime value of the customer. I’ve never been involved in a Customer Experience improvement program that has not ended up saving costs. The VP of customer service was late and came into the workshop after about an hour looking fraught.

5 Silent Issues that Destroy Customer-Focused Innovation

Experience Investigators by 360Connext

Co-creation sessions, customer journey workshops and customer-focused innovation summits can sound so sexy and intriguing. We envision a group working cohesively, rolling up their collective sleeves to create an improved customer-centric culture and earn long-term loyalty from customers. Customer experience is the most fun when we find those important a-ha moments.

Starting a Culture of Customer-Focused Innovation

Customers That Stick

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A Customer-Focused, Digital Approach To Dining From The Halal Guys

Blake Morgan

Today, the growing and thriving restaurant is rapidly expanding, thanks largely to a customer-focused digital approach to dining. Customers will always seek out great food, but they increasingly want a digital dining experience. Podcast customer experience Halal The Halal Guys

5 Habits of Highly Customer Focused Companies

CSM Magazine

In the quest to improve the customer experience and customer loyalty, it is helpful to consider the ‘cultural habits’ of successful service organizations, such as: Disney, Apple, Southwest Airlines, Wegmans, Nordstrom, and Amazon. Habit #1: Delivering a great customer experience is a way of doing business – it’s not just a program. Amazon put a stake in the ground by announcing its hope to be the world’s most customer-centered company.

Carolyn McCall, CEO, Easyjet – An Example of a Courageous Customer Focused Leader


Although I do not intentionally seek out experiences that fail to meet my expectations, on the occasion where I have an experience that really ‘irks’ me in some way, I feel that it is necessary to let the person ultimately accountable for Customer Experience understand my pain (metaphorically speaking of course!). I am no more educated that the next man or woman – nor am I the global expert on Customer Experience. Accumulating expertise in customer centricity.

Jobs-To-Be-Done: A Lens To Keep Journeys Customer-Focused

Kerry Bodine

We’re often asked how the framework of customer jobs-to-be-done fits with the methodology of customer journey mapping. In a 2016 issue of the Harvard Business Review , Christensen and his co-contributors summed up the concept as the “need to home in on the progress that the customer is trying to make in a given circumstance—what the customer hopes to accomplish.”. In other words: Ask not what your customers are doing with you. Customer Journeys

How to Lead CX Transformation in a Customer-Focused Tech Organization

Customer Bliss

You need a plan and you need to take baby steps,” said Sue Martin Homes , Global VP of Customer Service at Newegg , the leading tech-focused e-retailer in North America. In today’s lively chat with Sue, we talk about her customer service experience and leadership that paved the way for her success in transforming the CX culture at Newegg, a multi-billion dollar company that has been customer-focused since its inception. What department will you focus on first?

CX Journey™ Musings: Customer Focus - at What Cost?

CX Journey

Image courtesy of Pixabay Customer focus. I recently attended a webinar about how to develop a customer-centric culture. One of the questions during the Q&A at the end of the webinar was something along the lines of, "Doesn't more customer focus means less focus on products, etc.?" It's all about customer focus. It's all about the customer. It's all about the customer experience. To create and to nurture customers, right?

Six differences between customer-focused companies and operations-focused companies


Many companies that claim to offer good customer service in reality are grounded in an operations’ mentality with rules and policies that allow for little flexibility, preventing them from rising above anything more than average or satisfactory. The companies that really understand customer service have a different focus. Their hiring and training is focused on customer service, and they truly deliver it.