BirdEye

DECEMBER 8, 2022

If you don’t know which platforms are available, you may be throwing away opportunities to make your brand a household name. We’ll also help you narrow down your target audience and determine which platforms can help boost your brand and get more followers. Create entertaining content that will resonate with your followers.

Social Media 98

Social Media Brands Video Entertainment 98

CSM Magazine

FEBRUARY 12, 2024

Corporate events serve as a powerful platform for networking, brand promotion, and industry engagement. Ask yourself what you wish to achieve: Is it brand awareness, lead generation, or establishing thought leadership? Begin with a compelling event theme that ties in with your brand identity and resonates with your target audience.

Industry 95

Industry Tips Entertainment Transportation 95

Kustomer

MARCH 23, 2022

In a crowded marketplace, where consumers are often bombarded with marketing claims made by brands, it can be difficult for them to know who to trust. What is a Brand Ambassador? A brand ambassador is someone who promotes your product or service in their interactions with other people via relevant communication channels.

Brands 98

Brands Social Media Loyalty Omni-Channel 98

Call Experts

FEBRUARY 12, 2024

While specific details remain under wraps until the big game day, we can expect a diverse array of brands vying for our attention with their innovative ad campaigns. From heartfelt narratives to hilarious antics, brands pulled out all the stops to capture our attention. What companies are advertising during the Super Bowl?

Advertising 52

Advertising Automotive Entertainment Culture 52

BirdEye

MAY 13, 2024

Audience insights tools help businesses go beyond the basic demographics and explore aspects like customer buying behavior, interests, brand loyalty, content preferences, and values, to name a few. Segmenting the customer base by interests, buying habits, and customer journey can improve branding, ad targeting, and content strategy.

Tools 62

Tools Social Media Multi-Channel Advertising 62

BirdEye

MAY 3, 2023

The right marketing channel: Allows you to reach diverse audiences Is ideal for promoting specific products and services Increases brand visibility Boosts audience engagement Builds online communities with loyal patrons for your brand Every marketing channel has its core demographics; businesses may need more than one to reach their target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

NetBase

APRIL 23, 2020

Brands must be vigilant around being honest and spreading facts, not fear as they pivot to adopt a more understanding, relatable tone with their consumers. Generating positive brand mentions with credible sharing is key. Brand Mentions Must Happen. Already, there have been some flops in advertisement.

Brands 67

Brands Advertising Social Media Consumers 67

Gravy Analytics

APRIL 15, 2019

Gravy Analytics uses anonymous, mobile location signals to understand where people go in their daily lives, and give brands new visibility into the offline customer journey. These location-derived insights power our industry-leading audiences that enable advertisers to reach engaged consumers…

Entertainment 64

Entertainment Travel Company Advertising 64

C Space

APRIL 21, 2020

The Brand Move Roundup – April 21, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. As always and today more than ever, people turn to audio.

Brands 52

Brands Hospitality Entertainment Healthcare 52

BirdEye

JULY 10, 2023

Customers and brand ambassadors aren’t the only prospects out there who can support your business. From Instagram influencers to big-name industry leaders, partnering with like-minded brands can help you unlock valuable new opportunities. Table of contents Why do brand collaborations work?

Brands 52

Brands Fashion Social Media Retail 52

C Space

APRIL 22, 2020

The Brand Move Roundup – April 22, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus.

Brands 52

Brands Fashion Hotels Entertainment 52

Storyminers

AUGUST 20, 2020

More importantly, how do you turn your brand into a story? Americans are said to love underdogs—in the form of horses with long odds, sports franchises that upset favorites, and nimble brands that unseat lumbering giants. If your brand comes across as a David, you will be cheered in the marketplace. It’s remarkably sticky.

Retail 264

Retail Entertainment Sports Comparison 264

Alida

JANUARY 5, 2018

” Brand management becomes holistic. Thinking about the bigger picture isn’t anything new for CMOs, but Forrester says looking at their brand holistically will be imperative in 2018. This means making sure there’s consistency between what the brand is promising consumers and the experience that’s actually delivered.

Marketing 0

Marketing Multi-Channel Advertising Tourism 0

NetBase

MARCH 27, 2020

Able to stay one step ahead of consumers, offering what they want, when they want it, ecommerce brands using social insight have early access to consumer conversation and are winning market share. Staying on top of today’s social commentary is vital to the heartbeat of any good business, company or brand. We know a place.

Ecommerce 52

Ecommerce Brands Marketing Social Media 52

C Space

APRIL 9, 2020

The Brand Move Roundup – April 9, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. Calling all sellers,” it said. Start making face masks.”

Brands 52

Brands Entertainment Banking Hospitality 52

Merkle

MARCH 8, 2022

Most marketers can agree that personalization is critical in today’s advertising. Consumers expect brands to know who they are, and personalized approaches help marketers spend ad dollars wisely. However, the entertainment vertical, especially in television, has unique nuances and challenges to navigate.

Strategy 52

Strategy Entertainment Advertising Consumers 52

CSM Magazine

APRIL 4, 2024

Attracting gamers with advertisements and promos is one thing, but retaining them for more is certainly another! Moreover, it creates committed customers who will act as brand ambassadors, spreading the word about it through referrals. Positive client experiences encourage maintaining clients.

Customer Service 40

Customer Service Entertainment Exceptional Customer Service Hospitality 40

CSM Magazine

AUGUST 8, 2023

Create Authentic Content Engage, don’t just advertise. They can easily distinguish between genuine content and blatant advertising. For a brand or individual, it means creating videos that resonate with the audience, showcase real-life experiences, or give a behind-the-scenes peek. Let’s dive right in!

Customer Satisfaction 52

Customer Satisfaction Advertising Entertainment Social Media 52

NetBase

JUNE 19, 2019

With social audiences relying on other consumers (versus brands) for information and recommendations on everything from laundry detergent to Netflix shows, it makes perfect sense that brands would turn to members of their audience when marketing. This is why influencer marketing has become such a crucial tool for brands to use.

Brands 74

Brands Entertainment Social Media Consumers 74

SurveySparrow

MARCH 19, 2024

There are still some brands that haven’t gotten on board with video marketing – despite knowing its value – and the ones who have been are looking to build a more robust commercial video strategy. These types of videos attract more people and can be used to build a brand reputation. Google also prioritizes video content.

Video 95

Video Strategy Marketing Social Media 95

CSM Magazine

SEPTEMBER 27, 2023

Metaverse technology has conquered domains like gaming and entertainment, travel and tourism, events and conferencing, real estate, healthcare, content creation, and more. Examples of metaverse virtual spaces where brands can engage customers include Voxels, Decentraland, Sorare, Roblox, and Fortnite.

Technology 59

Technology Tourism Travel Entertainment 59

NetBase

NOVEMBER 1, 2019

Finding new niche areas for brands to stand out is a top agency task – one that gets more challenging every day. A category that more agencies are turning toward for brand exposure these days is eSports. They help brands understand and exploit relevant trends. Brands Sponsoring eSport Athletes. Yes, as in gaming.

Brands 40

Brands Entertainment Advertising Analysis 40

CSM Magazine

SEPTEMBER 22, 2022

Video ads can be used to humanize your brand. If you use video ads to show the people behind your brand, this can help to humanize your brand and make it more relatable to your target audience. Videos can also be entertaining. Video ads are also a great way to entertain your customers. They build trust. Summing up.

Video 52

Video Customer Service Entertainment Advertising 52

NetBase

NOVEMBER 1, 2019

Finding new niche areas for brands to stand out is a top agency task – one that gets more challenging every day. A category that more agencies are turning toward for brand exposure these days is eSports. They help brands understand and exploit relevant trends. Brands Sponsoring eSport Athletes. Yes, as in gaming.

Brands 40

Brands Entertainment Advertising Analysis 40

C Space

JUNE 16, 2020

The Brand Move Roundup – June 16, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Sixteen weeks ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Ecommerce Social Media Advertising 52

C3Centricity

OCTOBER 22, 2020

According to MarketingCharts.com, shoppers now believe that their data benefits companies and brands more than it does themselves. In the Janrain report “Brand Trust Survey” 48% of US internet users try to buy exclusively from companies they trust to protect their personal data. Source: MarketingCharts.com.

Retail 218

Retail Advertising Course Survey 218

CSM Magazine

MAY 5, 2023

Additionally, you can explore opportunities in advertising, public relations, or communications. Theater and Film Studies A degree in Theater and Film Studies would be an excellent choice for individuals passionate about writing in the arts and entertainment industries.

Social Media 52

Social Media Advertising Entertainment Culture 52

C Space

APRIL 14, 2020

The Brand Move Roundup – April 14, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus.

Brands 52

Brands Fashion Hospitality Insurance 52

Alida

AUGUST 1, 2017

The night’s engaging conversation revealed how top brands keep pace with the digital-first customer and enhance their lifetime value. It’s not just a research tool; it’s an extension of our brand experience.”. If you build a brand that is worthy of being trusted, you’re getting customers for life. Here are some takeaways.

Entertainment 124

Entertainment Advertising User Experience Consumers 124

C Space

JUNE 23, 2020

The Brand Move Roundup – June 23, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Seventeen weeks ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Airlines Policies Retail 52

SurveySparrow

DECEMBER 13, 2022

This is a great way to entertain existing followers and attract new ones. This is a safe strategy to choose if you are wondering how to get more followers on Instagram because influencers will introduce your brand to their audience that trusts their judgment largely. Engagement creates a connection with your brand.

Tips 52

Tips Engagement Entertainment How To 52

C Space

APRIL 16, 2020

The Brand Move Roundup – April 16, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. Brand Move Roundup – April 16, 2020. Read More.

Brands 52

Brands Fashion Healthcare Entertainment 52

CSM Magazine

MAY 15, 2023

By integrating QR codes into advertisements or in-store displays, retailers can offer exclusive discounts, loyalty rewards, or targeted product recommendations to customers who scan the codes. QR codes also enable retailers to track the movement of goods, detect counterfeit products, and reduce the risk of theft or loss.

Retail 52

Retail Industry Entertainment Advertising 52

Thematic

MARCH 13, 2023

Advertised vs. Delivered Experience at Qualtrics X4  - 4 out of 5 Qualtrics X4 was advertised as featuring celebrity speakers, professionals from leading brands, entertainment, and a deep-dive into product knowledge. Amanda Peterson from Google Fibre talked about the importance of cultivating brand love.

Entertainment 62

Entertainment Conference Advertising Airlines 62

BirdEye

AUGUST 28, 2023

Your social media profile amplifies your brand and your brand’s purpose. You can’t rely on a personal social media profile alone if you are building a brand or business. Because your brand will have a set of personalities and characteristics unlike yours, it’s better to separate yourself from your business.

Social Media 52

Social Media Strategy Entertainment Multi-Channel 52

C Space

MAY 6, 2020

The Brand Move Roundup – May 6, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. Brand Move Roundup – May 6, 2020. Brand Move Roundup – May 5, 2020.

Brands 52

Brands Travel Government Consulting 52

LiveChat

JANUARY 23, 2020

I think about the brands behind them. All of them are associated with brands that carefully created them for you to think about in very specific ways. Those brands are the reasons why you choose one product over another. The way brands communicate with people has been continually changing over the last decade or so.

Brands 69

Brands Gamification Groups Feedback 69