Strativity

FEBRUARY 13, 2020

Renowned customer experience and transformation firm Strativity Group announced Elizabeth Real as its new President. Real will guide company strategy and operations as the organization enters its next stage of growth in the booming customer and employee experience consulting market. Strativity is an LRW Group company.

Groups 98

Groups Consulting Leadership Innovation 98

QuestionPro Audience

FEBRUARY 15, 2018

As an industry leader in market research, people look to us for thought-provoking content. 2 – 2018 Edelman Trust Barometer. As market research and data addicts, we’re always curious to learn how trending topics influence consumers. By: Marketing Profs, Laura Forer. 1 – The Cultural Borders of Songs.

Infographics 170

Infographics Ecommerce Government Social Media 170

Lumoa

FEBRUARY 6, 2018

What are, in your opinion, the top challenges in customer experience that companies should be aware of in 2018? Now, luckily for everyone and especially the customers, more and more brands put more and more effort into developing its customer experience. Companies do marketing, sales and CRM – the customer does the experience!

Customer Experience 324

Customer Experience Customer Centricity Self Service Culture 324

Alida

NOVEMBER 10, 2017

Which emerging technology trends will shape the business world in 2018, and how will they change consumer behaviors and expectations? For 2018, experts believe smarter, cutting-edge technology will enable companies to provide better customer experiences and get more useful insight and data. Intelligent apps, analytics and things.

Trends 174

Trends Retail e-support Technology 174

Oracle

DECEMBER 26, 2018

As 2018 draws to a close, we’re looking back at the year’s biggest AI innovations. This year, brands explored the right questions to assess AI readiness, as outlined in “Ready for Machine Learning and Artificial Intelligence? Here’s a closer look at key AI innovations that made a splash in 2018.

Innovation 105

Innovation Chatbots Healthcare Brands 105

Alida

OCTOBER 18, 2018

Our flagship customer intelligence event in London was a great opportunity to discuss the latest innovations and product updates in the industry, the constantly evolving expectations of today’s consumer, and how to deliver a superior customer experience in 2018. We can segment by brand, by women, by men and so much more.

How To 113

How To Groups Customers Innovation 113

C3Centricity

OCTOBER 8, 2017

But are we performing smart marketing too? Here’s how marketers should be reaching, connecting and engaging their customers. We all know that you can’t please all the people all of the time, so why are we marketers still mass producing our messages? Our customers are getting smarter every day. I don’t think so.

Marketing 120

Marketing Social Media Loyalty Brands 120

C3Centricity

AUGUST 20, 2017

Do you know how you’re going to beat the competition in 2018? ” To quote a comment in the excellent book Marketing Metrics, from the Wharton School Collection, by Paul W. This is a dangerous strategy, as I explain in “Are you on the way to brand heaven or hell?” ” for inspiration.

Innovation 120

Innovation Competitive Advantage Meeting Strategy 120

Oracle

MAY 29, 2018

At the Gartner Digital Marketing Conference 2018 in San Diego, I got a good look at all the ways that marketing will change over the next 5 to 10 years. Here are 3 takeaways from the conference that every marketer should consider when looking ahead. Marketing and CX are better together. How about Alexa?

Conference 49

Conference Marketing Virtual Agent B2C 49

Oracle

FEBRUARY 26, 2018

When it comes to marketing technology, 2017 was a year defined by big data. For both marketers and retailers, the most influential technologies available were those that used customer – and even employee – data to improve experiences and make marketing smarter, more streamlined, and ultimately a more profitable venture.

Analytics 90

Analytics Data Fashion Retail 90

C3Centricity

JUNE 28, 2018

What does a Head of Marketing (CMO) do in their average four-year tenure to ensure that they keep their job for longer? A 2012 global survey by the Fournaise Marketing Group provides one possible explanation. Let’s start at the beginning; marketers, what opportunities are there so that you can keep your job?

Marketing 149

Marketing Analysis Brands ROI 149

C3Centricity

JUNE 28, 2018

A 2012 global survey by the Fournaise Marketing Group provides one possible explanation. Perhaps it’s because CEOs don’t understand the role of a CMO or is there still an issue with the ROI of the marketing budget? CMO #Marketing Click To Tweet. How brands can offer the very best customer experience.

Marketing 136

Marketing Analysis Brands ROI 136

Clarivate

APRIL 24, 2023

healthcare payers and providers are consolidating at a dizzying clip as they seek to gain market share, increase access to care and secure clinical control to improve health outcomes. Not only that, One Medical accepts insurance and partners with local health systems in most markets where it operates.

Healthcare 89

Healthcare Marketing Insurance Groups 89

Chadwick Martin Bailey

DECEMBER 26, 2018

Before we turn the page to 2019, here’s a look at some of our top-performing blog posts from 2018: “What’s in a Name?”. Either way, aligning on a brand strategy is as important as sorting out financials, operations, logistics, and everything else that comes with the complexities of this kind of deal. “5

Healthcare 49

Healthcare Groups Financial Tips 49

Eptica

JANUARY 31, 2018

Date: Wednesday, January 31, 2018 The Year of Humanity: Putting the customer first in 2018. Published on: January 31, 2018. Research by Accenture backs this up – it found that 71% of British consumers wanted to be able to talk to a human agent at a brand when looking for in-depth advice.

Self Service 55

Self Service Knowledge Base Chatbots Social Media 55

ShepHyken

DECEMBER 3, 2018

How the leader in the cockpit builds a brand by Alaina Love. The DiJulius Group) Who are the greatest Customer Service Leaders of all time? Retaining your most favorable customers is the best survival skill your business needs to fight churn and defy all odds in the market. Here are my top five picks from last week.

Customer Service 102

Customer Service Retail Airlines Social Media 102

ShepHyken

OCTOBER 25, 2021

Reports and Data expect the global chatbot market to reach $10.08 billion market of 2018. Braden Kelley) Marketers have an overly optimistic perspective on customer loyalty and their implementations of customer loyalty programs. I’m a big believer that the typical loyalty program is actually a marketing program.

Customer Service 145

Customer Service Loyalty Programs Chatbots Loyalty 145

Optimove

DECEMBER 18, 2018

Another year (almost) behind us, another Optimove Connect in the relationship marketer’s books. 2018 brought twice as many pink-hued lightbulbs, shining a light on 500 attendees, 12 workshop leaders, and 15 speakers sharing, absorbing, and discussing the current and future state of CRM. Panelists Prof. The Amazon era is in full swing.

Connections 40

Connections Conference CRM Consumers 40

Oracle

MARCH 29, 2018

At NRF 2018, we asked retail leaders: “ What are the top retail trends in 2018? I think 2018 has the opportunity to be the return of the retail Jedi. The other thing is, I think that in 2018 we’re going to start to see more services built into the retail proposition. Copyright © 2018 Oracle.

Retail 56

Retail Trends Fashion Omni-Channel 56

RapportBoost

OCTOBER 7, 2018

Oct 8, 2018 – RapportBoost , a Los Angeles based technology company that provides augmented intelligence solutions to contact centers using live chat for conversational selling , will lead 3 Interactive Discussion Group discussions focused on live chat agent training and feedback from 11:00 a.m. to 12:50 p.m. About RapportBoost.

Groups 63

Groups Contact Center Multi-Channel Average Handle Time 63

BirdEye

MARCH 9, 2021

Marketers at multi-location businesses have arrived at a true inflection point in which the world of customer acquisition and retention as we once knew it has rapidly shifted. 10 years ago, brands tightly managed and controlled the customer experience. The reality for businesses today is that experiences now control brands.

Marketing 72

Marketing Net Promoter Score Multi-Channel Effort Score 72

Strativity

MAY 30, 2018

The stock market hasn’t been this volatile since the 2008-2009 Financial Crisis. Strativity’s analysis has determined that, over the last decade, these customer experience leading firms taking together as a stock index performs far beyond market averages. Temkin Group Q1 2018 Consumer Benchmark Survey .

Customer Experience 58

Customer Experience Marketing How To Return on Investment 58

NetBase

JUNE 19, 2019

With social audiences relying on other consumers (versus brands) for information and recommendations on everything from laundry detergent to Netflix shows, it makes perfect sense that brands would turn to members of their audience when marketing. This is why influencer marketing has become such a crucial tool for brands to use.

Brands 74

Brands Entertainment Social Media Consumers 74

ShepHyken

APRIL 23, 2018

She is a branding expert, and now she shares some insights on creating superior customer experience, which starts with the self-motivation of great employees. MediaPost) Brands are trying to improve their customer experience. My Comment: A study by Data & Marketing Association, sponsored by Pitney Bowes, indicates that 96.6%

Customer Service 79

Customer Service Employee Engagement Study Conference 79

ijgolding

JULY 18, 2018

Already listed as the top pan-European customer service conference to attend in 2018, the summit will take place on 18th and 19th September at the Grange Tower Bridge Hotel. Attendees at the summit include representatives from Bose, Financial Times Orange Group, GlaxoSmithKline, Lucozade Ribena Suntory Ltd and many more.

Self Service 123

Self Service Customer Service Customer Experience Groups 123

Waypoint Group

JANUARY 11, 2018

Customer advocacy, listening, engagement, and experience (CX) are hot topics in 2018. It’s clear that brand affinity is increasing in power especially as competition heats up in many product and service categories. The post Advocamp: Top 3 Customer Advocacy Tactics for 2018 appeared first on Waypoint Group.

Customer Voice 45

Customer Voice Groups Customers Engagement 45

GetFeedback

OCTOBER 21, 2019

A recent study by PwC found that one in three consumers will walk away from a brand they love after just one negative experience. What this actually looks like will vary by company, but the goal of CXM is always to increase customer satisfaction, loyalty, and brand advocacy while cutting costs. A lack of buy-in on the importance of CX.

Customer Experience Management 199

Customer Experience Management Strategy Customer Experience Management 199

C Space

JUNE 16, 2020

The Brand Move Roundup – June 16, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Sixteen weeks ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Ecommerce Social Media Advertising 52

C Space

JUNE 2, 2020

The Brand Move Roundup – June 2, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. market is headed. It’s a steady move forward.”

Brands 52

Brands Travel Hotels Retail 52

C Space

MAY 4, 2020

The Brand Move Roundup – May 4, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus.

Brands 52

Brands Airlines Advertising e-support 52

Lithium

SEPTEMBER 20, 2018

It’s time to party and celebrate our 2018 Lithy finalists! Our 2018 Lithy finalists are: Digital All-Star. Recognizes a brand that creates consistent, frictionless customer experiences across digital touchpoints. Social Marketing Champion. Recognizes a brand that has executed excellent social customer support at scale.

Social Media 40

Social Media B2C B2B Metrics 40

Lithium

SEPTEMBER 20, 2018

It’s time to party and celebrate our 2018 Lithy finalists! Our 2018 Lithy finalists are: Digital All-Star. Recognizes a brand that creates consistent, frictionless customer experiences across digital touchpoints. Social Marketing Champion. Recognizes a brand that has executed excellent social customer support at scale.

Social Media 40

Social Media B2C B2B Metrics 40

Lithium

SEPTEMBER 20, 2018

It’s time to party and celebrate our 2018 Lithy finalists! Our 2018 Lithy finalists are: Digital All-Star. Recognizes a brand that creates consistent, frictionless customer experiences across digital touchpoints. Social Marketing Champion. Recognizes a brand that has executed excellent social customer support at scale.

Social Media 40

Social Media B2C B2B Metrics 40

Lithium

SEPTEMBER 20, 2018

It’s time to party and celebrate our 2018 Lithy finalists! Our 2018 Lithy finalists are: Digital All-Star. Recognizes a brand that creates consistent, frictionless customer experiences across digital touchpoints. Social Marketing Champion. Recognizes a brand that has executed excellent social customer support at scale.

Social Media 40

Social Media B2C B2B Metrics 40

CloudCherry

SEPTEMBER 1, 2019

And, when asked what brand has truly wowed Matt? In this capacity, he has responsibility for product strategy, product management, and product marketing. Hint: It all comes back to K.I.S.S.ing.). Verizon was at the top of his list. They helped him through a particularly sticky tech issue, and the story might surprise you.

Conference 244

Conference Study Sales Leadership 244

C Space

JUNE 15, 2020

The Brand Move Roundup – June 12, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Fifteen weeks ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Travel Social Media Report 52

Currency Alliance

JUNE 21, 2018

In brief: what we’d fully expected (and set out in our ‘ Top Loyalty Trends ’ blog several months ago) was large scale proliferation and diversification of loyalty marketing, as brands beyond established loyalty sectors discovered how better customer experience could deliver bigger ROI. You can see the full list of winners here.

Loyalty 45

Loyalty Multi-Channel Gamification Loyalty Programs 45