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The Power of Customer-Focused Leadership

Blake Morgan

Delivering an amazing customer experience starts at the top with customer-focused leadership. Companies winning in customer experience are led by people obsessed with the customer experience and putting customers first in everything they do. There is incredible power in customer-focused leadership.

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How Skullcandy Creates A Customer-Focused Marketing Strategy

Blake Morgan

Skullcandy has created an impressive (and growing) company with its outstanding products and customer-focused marketing strategy. CMO Jessica Klodnicki involves the entire company in creating engaging content that resonates with its unique customer base. . A customer-focused marketing strategy involves the entire company.

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NPS Best Practices: Be a Leader not a Laggard

InMoment XI

In our latest report, State of Customer Experience: 2023 UK Consumer Study in partnership with NPSx by Bain & Company, we uncovered the differences between industries and brands and how each brand represents certain values. The true value lies in taking decisive action based on the insights gathered from customers.

NPS 260
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How to Get a Top Rating from Consumer Reports

Centercode

Every year, Consumer Reports tests thousands of products — from cars, to laptops, to WIFI-enabled speakers and appliances — and grades them on a scale of 0 to 100. With over 7 million subscribers, Consumer Reports is one of the most widely recognized resources for product reviews. How do customers see the product?

Report 81
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What Do Your Employees Need to Provide Outstanding Customer Experiences?

Speaker: Laura Sikorski, Contact Center Consultant

Your Contact Center today is truly an Interactive Engagement Center and the most customer-focused area in your organization. Your company is judged on how your staff relates to your customers on all channels. How do you go beyond reports to measure your customer satisfaction and business profitability?

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How to get CX buy-in from decision makers to truly improve CX: Report surveying 150 CX professionals

Thematic

This report describes the survey itself, its respondents and provides a deep-dive into the answers. To what extent do you tie open-ended customer feedback to your CX metrics? Do your stakeholders ever dismiss customer feedback insights or reports as anecdotal? The CX Buy-In Survey. The respondents.

Report 100
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5 Things Great CEOs Understand About Customer Experience

Experience Investigators by 360Connext

Without buy-in , CX leaders are less likely have collaboration with other departments in the organization, which was confirmed in GetFeedback’s State of CX Report for 2022. Without action , customer experience becomes a nice platitude, but not a path to greater success. Customer-focused organizations prioritize keeping customers close.