article thumbnail

Master the Market: A Deep Dive into Competitive Analysis

InMoment XI

In today’s cut-throat market, differentiating your brand is more important than ever. Whether you’re a startup or a market leader, understanding your competitors helps you make informed decisions, from product development to marketing strategies. Market Position and Brand Analysis: How do consumers perceive your competitors?

Analysis 260
article thumbnail

Your Guide to Mastering Brand Reputation Management

InMoment XI

Consumers today rely heavily on online information and reviews, making brand reputation management a top priority. Doing this allows you to cultivate a strong and recognizable presence in the market. Analyzing competitor strategies and market perceptions provides valuable insights for refining your own brand positioning.

Brands 378
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Leadership and Crafting the Customer Experience in Consumer Goods with Kathy Tobiasen

Customer Bliss

To begin the process, Kathy and her team aligned silos across functional groups, which included understanding inventory and supply levels, distribution and warehouse teams, marketing, merchandising, customer care, and tech and operations. Start developing consumer insights: why did you leave and how can we earn their trust back?

article thumbnail

Customer Experience Quotes to Inspire Your Company’s CX Transformation

InMoment XI

The best customer experience quotes can be a great source of inspiration for leadership teams and entire organizations looking to drive their CX transformation. Every team or department, from marketing and sales to customer support and product development, has a stake in the customer experience.

article thumbnail

Product & Technology Leadership Appointments

2020 Research

Sago’s Commitment to Driving Product and Technology Innovation Takes Leap Forward with Leadership Appointments Iselin, NJ—April 26, 2023 – Sago (formerly Schlesinger Group), a leading provider of adaptive, tech-enabled research solutions and platforms, announced two key leadership appointments to further its digital transformation.

article thumbnail

Automotive Reputation Management: Win with Digital and Drive Customer Acquisition

InMoment XI

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. 67% of consumers see reviews as influential when choosing a new auto service. Automotive consumers visit an average of 4.2

article thumbnail

InMoment (integrated) Experience: Changing The Game

InMoment XI

In the rapidly changing consumer market, the highest customer-rated Integrated CX company, InMoment, took a bold and proactive approach. This isn’t just in industries like tech or finserv—this tech is breaching every market.