NetBase

MARCH 20, 2020

With no real end of the Coronavirus, aka Covid-19 in sight, how will companies and brands reach sports fans on their couches, when so much of their regular advertisements are typically tied up in live sports? at the beginning of its time indoors, sports (of every variety) have been canceled. With the U.S.

Sports 67

Sports Advertising Social Media Entertainment 67

CSM Magazine

DECEMBER 22, 2023

Companies have traditionally relied on a mix of print and digital advertising, but now there’s a new approach that’s capturing consumers’ attention more effectively: out-of-home (OOH) advertising. Sponsorship opportunities can include music festivals, sporting events, charity events, or even theme parks.

Connections 52

Connections Strategy Marketing Gamification 52

Experience Investigators by 360Connext

MARCH 5, 2024

Every person at your company plays a role in shaping the customer experience, regardless of whether “customer experience” is in their job description. They become champions of CX, too, by connecting day-to-day work to direct customer outcomes and integrating CX into the entire employee journey. But they don’t always realize it.

Employee Experience 260

Employee Experience Customer Journeys Customer Experience Net Promoter Score 260

ShepHyken

APRIL 30, 2024

I quoted several people from sports, entertainment and business. For example, 94% of the more than 1,000 consumers we surveyed said convenience is important, 87% of customers will recommend a convenient company or brand, and 70% will pay more for convenience. Connect with Shep on LinkedIn.

Entertainment 80

Entertainment Sports Financial ROI 80

Avaya

APRIL 9, 2019

Sports marketing, sponsorship, fan engagement, player tech, these are all things that have come on heavy in recent years. Previously, sports were simply about the main media networks, the prime times, the most popular sports, and the players. But now… the business of sports has grown infinitely and means so much more.

Sports 51

Sports Trends Entertainment Contact Center 51

Maru Group

MAY 14, 2020

And what media, technology, and gaming companies can do to get ahead of it. As nearly every major global sporting event has been canceled or suspended because of the coronavirus, sports fans are having to adapt and find new ways to channel their energy. Added value through contextual narrative.

Sports 52

Sports Entertainment Video Multi-Channel 52

Beyond Philosophy

SEPTEMBER 26, 2014

Recent research connecting losses in the World Cup and a corresponding drop in the stock market of the losing team’s home country would indicate otherwise. Edmans and his team looked at over 2,600 sporting games, from football to Cricket to other sports matches and their influence on the stock market returns in 39 different countries.

Sports 130

Sports CEM Consulting Consumers 130

Blake Morgan

MARCH 13, 2023

Companies with female CEOs aren’t just more profitable —they also tend to lead in customer experience. But it’s also challenging to find that balance between leading a company and fulfilling other passions. Guild partners with companies to create benefits programs that enable employees to get college degrees for free.

Customer Centricity 66

Customer Centricity Company Insurance Travel 66

Kustomer

APRIL 25, 2022

Customer service generally refers to the direct interaction between the customer and the company. This interaction is often initiated by the customer rather than the company, such as when a customer has a question about a product prior to making a purchase or is dissatisfied after completing a purchase. Getting CX Buy-in, Company Wide.

Strategy 98

Strategy Company e-support How To 98

Beyond Philosophy

MAY 2, 2024

I would also include my loyalty to my Luton Town Football Club sports team. People are very loyal to their sports clubs, and I am no different. It’s rare for people to change allegiances to sports franchises once they’re held, even if you move to another place that has a different sports team.

78

78

Customer Bliss

MAY 23, 2018

Fanatics is the world’s largest provider of officially licensed sports gear. In this episode, Carolyne speaks about the importance of employee experience at Fanatics and how that translates to a better customer experience for dedicated sports fans. What can be done to improve the “click to porch” experience (from order to delivery).

Sports 197

Sports Customer Experience Travel B2C 197

Oracle

MARCH 30, 2020

Exceptional Brand Storytelling #4: Human connection. The brand successfully established a human connection with the masses by showing expertly-filmed stories from real Jollibee fans through a reenacted video. . The Role of Data in Storytelling, with Jennifer Storms of NBC Sports [VIDEO]. It is very well done creatively.

Brands 99

Brands Company Social Media Video 99

ShepHyken

SEPTEMBER 19, 2023

Plenty! In any team sport, the goal is to win. Bezos quickly discovered that as perfect as Amazon might be, once the package left the warehouse, control was in the hands of delivery companies such as the USPS, FedEx, or UPS. Connect with Shep on LinkedIn.

Customer Service 139

Customer Service Effort Score Sports Conference 139

Retently

MARCH 29, 2023

Tesla currently holds a satisfaction rating of 96 , outscoring every other car manufacturer company in Net Promoter Score® ratings. And then comes Elon Musk with the Tesla team, creating something different, something we thought couldn’t happen – an automotive startup company. They attach a deep emotional connection to the brand.

Net Promoter Score 198

Net Promoter Score NPS Automotive Customer Satisfaction 198

Kustomer

JANUARY 21, 2021

Learn how Steve and Troy are helping CX leaders make steady progress to achieve the next level of CX excellence for their companies by listening to the podcast below. All too often, companies find themselves having to solve more complicated issues in B2B communications, sometimes forgetting the human at the other end of the interaction.

B2B 95

B2B Company B2C Customer Centricity 95

Michel Falcon Experience

JANUARY 9, 2020

On Breaking It Down, I sit down with entrepreneurs and business executives to help them solve company culture, employee engagement and customer experience challenges in their organization. On the premiere episode with CEO/Founder of Sport and Social Group Kristi Herold and I explore: 1. CONNECT WITH KRISTI ON LINKEDIN HERE.

Engagement 78

Engagement How To Sports Employee Engagement 78

Experience Investigators by 360Connext

APRIL 23, 2024

Companies focusing on CX see their revenue grow 1.7 It’s up to CX leaders to clearly communicate about these connections for their organization. Identify and Measure Key Performance Indicators (KPIs) Understanding the connection between CX initiatives and KPIs is crucial. This is where some business acumen can help.

ROI 143

ROI CEM Net Promoter Score Customer Experience 143

Experience Investigators by 360Connext

APRIL 27, 2021

Every piece of customer communication is a chance to connect. Your customers will feel connected to your brand when Cheryl asks if there’s anything else she can do for them, not when “service@yourdomain” confirms order #IR-1496279-8. Cultivate an engaging company culture. Customer experience is a long game and a team sport.

Customer Journeys 291

Customer Journeys Customer Experience Culture Sports 291

Totango

MAY 17, 2023

CS is a cross-functional sport The customer journey is iterative and continuously evolving, with more touchpoints happening in non-linear and circular motions than ever before. Executive Connection” will be the new CS superpower My second takeaway from TSIA ties right into the idea of CS as a cross-functional sport.

Sales 106

Sales Marketing Sports Customer Journeys 106

Beyond Philosophy

SEPTEMBER 26, 2014

Recent research connecting losses in the World Cup and a corresponding drop in the stock market of the losing team’s home country would indicate otherwise. Edmans and his team looked at over 2,600 sporting games, from football to Cricket to other sports matches and their influence on the stock market returns in 39 different countries.

Sports 60

Sports Consumers Analysis Marketing 60

Beyond Philosophy

SEPTEMBER 26, 2014

Recent research connecting losses in the World Cup and a corresponding drop in the stock market of the losing team’s home country would indicate otherwise. Edmans and his team looked at over 2,600 sporting games, from football to Cricket to other sports matches and their influence on the stock market returns in 39 different countries.

Sports 60

Sports Consumers Analysis Marketing 60

ThriveableBiz

JANUARY 26, 2021

So we you know, we had a really interesting experience with risk in our own organization because we'd been working with a company where we'd been helping them develop their team and believe it or not, it was an internal audit team who was looking to be more innovative in their approach. 00:23:45] Connecting to Your Creativity.

Innovation 52

Innovation Sports System Management 52

Optimove

APRIL 15, 2024

Key takeaways: Embracing a position-less approach in marketing enables companies to outpace competition, engage audiences more effectively, and achieve better business outcomes. The term “Position-less Marketer” was coined by Optimove CEO Pini Yakuel in his address at Connect 2024, Optimove’s user conference held in London.

Marketing 59

Marketing Sports Multi-Channel CRM 59

Experience Matters

DECEMBER 22, 2014

His goal: “Treat our fans, employees, and players better than any team in sports.” I asked Hall about the connection between baseball operations and the rest of the organization, which is an area that I’ve seen clearly split-up within other professional sports teams. Hall sets the tone for his organization.

Culture 313

Culture Sports Employee Engagement Leadership 313

Qualtrics

APRIL 23, 2020

Miller Group (LHM) runs the Utah Jazz, other sports teams, financing businesses, movie theaters, and auto dealerships in seven western states. So, when the virus hit, the company had to be fast and flexible in working with employees in almost every situation. They've been remoting in and making sure people are connected.

Sports 26

Sports Transportation Fashion Communication 26

AWS Machine Learning

NOVEMBER 26, 2023

Many companies are actively seeking solutions to enhance user experience using Amazon Personalize and generative AI. FOX Corporation (FOX) produces and distributes news, sports, and entertainment content. “We For instance, FOX Sports experienced a 400% increase in viewership content starts post-event when applied.

Customer Experience 105

Customer Experience Sports Travel User Experience 105

Experience Investigators by 360Connext

DECEMBER 8, 2020

The same could be said about overall company goals, leadership goals and yes, customer experience goals, too. If you can’t connect your CX work to business results, it’s time to consider why not, too. Related: Tie CX Goals to Larger Company & Leadership Goals with a CX Success Statement.

Customer Experience 329

Customer Experience Net Promoter Score Effort Score Exercises 329

BirdEye

MAY 5, 2023

Steps for how to create a professional email address Tips for creating a professional email address Professional email address examples Public email address examples FAQs about professional email addresses Connect with customers on Birdeye Messaging What is a professional email address? While tempting, avoid using nicknames.

Examples 94

Examples Tips Sports Software 94

Oracle

JULY 24, 2020

Let’s look at 3 ways your company can effectively connect in a virtual space. esports = ‘real’ sports. Barreling towards the mainstream is the esports juggernaut, a multi-billion-dollar industry that’s beginning to attract the same level of sponsorship attention enjoyed by traditional sports leagues.

Marketing 106

Marketing Sports Gamification Advertising 106

ShepHyken

MAY 15, 2020

He shares his experiences with different companies that broke his trust as a customer, as well as ways for companies to repair customer trust. Trust is foundational to relationships with people — and with companies. The Obstructed Sporting Event. Without it, a relationship likely won’t survive. The Appliance Repair.

Sports 137

Sports Contact Center Social Media Report 137

AWS Machine Learning

APRIL 11, 2024

AWS was delighted to present to and connect with over 18,000 in-person and 267,000 virtual attendees at NVIDIA GTC, a global artificial intelligence (AI) conference that took place March 2024 in San Jose, California, returning to a hybrid, in-person experience for the first time since 2019.

Innovation 101

Innovation Resources Entertainment Sports 101

Qualtrics

APRIL 6, 2020

In just 3 weeks we’ve seen more than 6,000 organizations launch more than 14,000 projects on our 10 XM Solutions to assist companies, governments, healthcare systems, and educational institutions move forward during this difficult time. Our strategy for keeping connected with volunteers during this time is simple. Learn More.

Connections 42

Connections Sports Healthcare Feedback 42

ShepHyken

APRIL 24, 2023

Top Takeaways: When an organization makes customers feel special by getting something that appears to be hard to get, they endear customers to the company and make them feel connected to the brand. Plus, Shep and Mindy talk about how successful companies use the scarcity mindset to create amazing customer experiences.

Customer Experience 62

Customer Experience Sports Customer relationships Consumers 62

Lithium

MARCH 1, 2022

Second, you realize very quickly the power of having someone on your side, shouting out your name, and proudly sporting your colors. For our company, it positions the employee as an individual our customers can reach out to for great resources. We want them connecting and learning long after the drinks have stopped flowing.

How To 98

How To Sports Video B2B 98

AWS Machine Learning

APRIL 18, 2024

It’s the AI-powered platform for work that connects people, conversations, apps, and systems together in one place. In his free time, Gene enjoys teaching kids technology and sports, as well as following the latest on cybersecurity. This post is co-authored by Jackie Rocca, VP of Product, AI at Slack Slack is where work happens.

Multi-Channel 103

Multi-Channel Sports Strategy Data 103

LiveChat

SEPTEMBER 22, 2017

It means that you connect on all three levels of ego and probably the same thing would apply to your friends and family. It will also help you to see how you can improve your business to connect with your customers on other levels. Now, RedBull is not only a name of a drink, it’s a synonym of sport, adventure and life.

Customer Satisfaction 106

Customer Satisfaction How To Sports Social Media 106

BlueOcean

DECEMBER 13, 2022

KPMG Global Sector Leader, René Vader, says, “If you’re trying to build brand loyalty today, an emotional connection is no longer a nice-to-have, it’s a need-to-have.” Of course, what that emotional connection looks like is highly dependent on your target audience, but there are some common factors that build the foundation of loyalty.

Loyalty Programs 177

Loyalty Programs Loyalty Social Media Rewards Programs 177