BirdEye
MARCH 10, 2023
Social media is a crucial component of any company’s marketing strategy. With billions of people using social media platforms every day, it’s no wonder businesses are eager to establish a strong online presence. However, simply having a presence on social media just isn’t enough.
Joe Rawlinson
AUGUST 12, 2022
According to a survey, 68% of marketers say social media helped them generate more leads. The figure highlights how effective generating leads from social media can be with the right strategies. When done the right way, running social media contests can be powerful lead generation tactics.
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Comm100
NOVEMBER 8, 2017
When 67% of consumers turn to social media for customer service support, and 87% of customers indicate that these interactions positively impact their buying decisions, integrating social media into your customer service support strategy becomes a no-brainer. Be Proactive About Social Media Complaints.
ShepHyken
MAY 5, 2024
What caught my eye was the first trend (of eight), which was how social media customer care is driving growth. In our customer service research , social media is low on the list of ways a customer wants to connect with a company or brand. I was drawn to this article because of its title. It’s a win-win-win.
Helen Dewdney
SEPTEMBER 15, 2021
I keep saying that social media isn’t always the best way to complain! In the poll, social media was ranked little more effective than sending a letter when complaining to a retailer. A serious complaint or something that takes more than a few lines to describe is certainly not going to get resolved on social media.
ShepHyken
MAY 5, 2024
What caught my eye was the first trend (of eight), which was how social media customer care is driving growth. In our customer service research , social media is low on the list of ways a customer wants to connect with a company or brand. I was drawn to this article because of its title. It’s a win-win-win.
Comm100
NOVEMBER 3, 2017
Social media is chaotic, but your social media team shouldn’t be! In order for your social media strategy to work, it’s important that your team be onboard with what you are trying to achieve, and have the knowledge and resources to help you achieve it. The Basics of Social Media Training.
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