ShepHyken

OCTOBER 4, 2019

These are not only customers but brand loyals. Brand loyals are willing to spend more and have more trust in you than other brands. In 2020 , customer experience will overtake price and product quality as the key brand differentiator. An effective customer engagement platform allows you to reward your brand loyals.

Brands 121

Brands Engagement How To ROI 121

Optimove

MARCH 26, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Optimove Connect 2024 served as more than just a conference; it was a place for inspiration, collaboration, and transformation in the realm of marketing. Optimove’s Rony Vexelman closes Connect 2024 with an invitation to Connect again in 2025.

Connections 64

Connections CRM Conference Touchpoint 64

ShepHyken

JUNE 7, 2019

This week we feature an article by Molly Moore about why phone calls and online chat can make the difference between customer-centric brands and everybody else. In fact, nearly t wo-thirds (65%) of potential customers want to reach brands by phone. Consumers want to connect with your business. How to Connect the Right Way.

Connections 119

Connections Customer Centricity Consumers Culture 119

Joe Rawlinson

JANUARY 22, 2024

Building local brand awareness is just as important as creating a strong online identity. Local brand awareness is particularly important for smaller businesses that are trying to grow in their chosen industries. However, it’s something that every brand can benefit from and should think about.

Brands 78

Brands How To Sports Social Media 78

GetFeedback

JUNE 11, 2019

Indeed, there are many brands with cult-like followings. But why isn’t this level of fandom a reality for every brand? According to Exploring the Value of Emotion-driven Engagement, a new report from Deloitte Digital, brands can build impressive levels of customer loyalty by connecting emotionally with their audiences.

Study 170

Study Loyalty Connections Loyalty Programs 170

ShepHyken

FEBRUARY 9, 2018

This week we feature an article by Kristin Erikson writes shares great customer service training tips and ideas that will help your company build brand advocacy. What is brand advocacy? Customers service training ideas for better brand advocacy.

Customer Service Training 153

Customer Service Training Training Brands Customer Service 153

Beyond Philosophy

JUNE 15, 2023

Your brand is in a relationship with your customers. Unfortunately, people often form codependent or dysfunctional relationships with brands. To help yours be more beneficial than not, we have five rules about how to build strong brand relationships with your customers. We all have relationships with brands.

Brands 145

Brands Banking Insurance Conference 145

Blake Morgan

JANUARY 20, 2022

These 30 top blogs cover a wide variety of CX-related topics, from creating a customer-centric culture to refining the contact center or delivering personalized experiences. These blogs are powerful resources to keep you up to date on the ever-changing CX industry. Denise is a skilled speaker, author and brand leadership expert.

Case Study 96

Case Study Customer Journeys Competitive Advantage Customer Centricity 96

NICE inContact

AUGUST 27, 2019

Customer experience is the name of the game today, with more brands competing based on customer experience (CX) as a key differentiator than price or product innovation. As we’ve said before, customer experience comes down to how your customers feel about your brand. KPIs tend to drive the style of customer care a brand provides.

Connections 149

Connections Tips Social Media Multi-Channel 149

SurveySensum

FEBRUARY 7, 2024

In a world flooded with information and shrinking attention spans, grabbing your audience’s attention requires more than just catchy intros—it demands building a deep emotional connection. Motista reveals a significant trend: a remarkable 71% of individuals recommend a brand influenced by the emotions it triggers in them.

Connections 52

Connections Social Media Survey Feedback 52

BirdEye

JULY 6, 2023

The current digitally connected world makes that process very easy. This blog post covers the top 8 types of messages that customers can leverage to stay connected with their customers. In such instances, businesses can send important communication with MMS without compromising their brand identity or design ethos.

Connections 98

Connections Communication Video Customers 98

GetFeedback

SEPTEMBER 6, 2018

We know loyal customers drive business success, act as brand advocates, and positively affect your bottom line. It’s difficult to truly create a positive company culture and brand if you’re not looking out for the best interests of both. Can you imagine how Starbucks would operate without that 87% of cusrtomers loving their brand?

Employee Experience 170

Employee Experience Connections Customer Experience Net Promoter Score 170

BirdEye

JANUARY 25, 2024

In this post, we’ll cover how automating your review sharing can help you generate buzz for your brand across social networks. Instead of creating designs for each review, you can ensure these auto-generated posts are on-brand with eye-catching pre-built templates. This dilutes brand recognition and risks confusing followers.

Social Media 110

Social Media Brands How To Multi-Channel 110

BirdEye

MAY 15, 2023

Are you looking to build a successful brand? If so, then developing a strong brand strategy is essential. A well-crafted brand strategy can help your business stand out from the competition, allowing it to reach its full potential. Table of contents What is brand strategy?

Brands 98

Brands Strategy Social Media Communication 98

SurveySparrow

OCTOBER 25, 2023

The brand has used emotional branding exceptionally well, and this slogan, introduced in 1988, has become a mantra for motivation and determination. This is a perfect example of marketing the brand like a pro! Now, what exactly is brand marketing? What is a brand? A brand is so much more than that.

Brands 52

Brands Strategy Marketing Social Media 52

SurveySensum

APRIL 1, 2024

Trust in a brand is not merely beneficial; it is crucial for a startup’s survival and growth. Research indicates a customer trust directly correlates with brand loyalty. And loyal customers make purchases 90% more often and are inclined to spend more during each transaction, contributing to better cash flow for the brand.

Brands 52

Brands Case Study Social Media Feedback 52

Vonage

FEBRUARY 20, 2017

. … And Salesforce’s State of the Connected Customer report hit the nail on the head. In the latest report, there was a notable slant toward the connected/innovation culture of millennials. 52 percent of consumers say they’re likely to switch brands if a company doesn’t make an effort to personalise communications to them. . •

Connections 133

Connections Social Media Loyalty Culture 133

BirdEye

NOVEMBER 15, 2023

When shoppers express their love for your brand online, they’re not just speaking to friends; they’re announcing to the world that you are the best in the business. In this blog, we’ve shared the ultimate list of retail review sites that will boost brand awareness and fuel business growth. Let’s dive in.

Retail 111

Retail Brands Consumers Case Study 111

SurveySparrow

OCTOBER 9, 2023

Have you ever wondered what goes into creating a brand name that sticks in people’s minds? Most importantly, it distinguishes a brand amidst the competition. That’s the level of influence a well-crafted brand name holds, a fact reinforced by the world’s most valuable brands. What is a Brand Name?

Brands 52

Brands How To Culture Survey 52

Storyminers

AUGUST 28, 2017

It’s in the form of a dozen interviews with company leaders whose brands are excelling at the customer experience. Digital engagement ideas and tools allow Clorox to connect with customers in fresh and personalized ways. It empowers the brand team (and eventually the dealers).

Brands 350

Brands Healthcare Roadmap Exercises 350

BirdEye

DECEMBER 8, 2022

If you don’t know which platforms are available, you may be throwing away opportunities to make your brand a household name. We’ll also help you narrow down your target audience and determine which platforms can help boost your brand and get more followers. Community blogging 15. Know your audience 2. Know your goals 3.

Social Media 98

Social Media Brands Video Entertainment 98

Optimove

FEBRUARY 15, 2024

Learn what you need to evolve as a marketer with our advanced guide Download Now Why it Matters: Optimove Connect 2024 is the two-day event where global marketers exchange best practices, learn and discover the latest strategies and solutions, and spark new ideas. If you’ve secured your spot – you are ready to connect!

Conference 52

Conference Connections Case Study CRM 52

Daniel Group

JULY 1, 2023

Welcome to Success Strategies | July 2023 Are You Losing Customers and Hurting Your Brand Because of Poor CX? Is poor CX causing customer loss and brand damage? In today’s competitive business landscape, customer experience (CX) plays a pivotal role in shaping brand perception and customer loyalty.

Brands 52

Brands B2B Touchpoint Effort Score 52

2020 Research

FEBRUARY 27, 2023

We began as a focus group facilitation provider, connecting business questions to real human answers. While the medium changes, our commitment remains the same: connecting your questions to nuanced, human answers. The secret sauce of market research has always been human connections. The world evolves quickly.

Brands 98

Brands Groups Connections Innovation 98

2020 Research

APRIL 17, 2023

Imagine this: You’ve invested countless hours into crafting your brand. Enter brand tracking – a game-changing tool that empowers you to navigate the intricacies of consumer perception. What Is Brand Tracking? But how can you accomplish this with ease and speed? Ready to find a tracker solution that suits your needs?

Brands 89

Brands Comparison Consulting ROI 89

Experience Investigators by 360Connext

NOVEMBER 12, 2014

When conducting a recent touchpoint inventory workshop, the client was surprised when I pressed for what their brand promise really was. The best experiences are all about identity of both the brand and the customers. Have you really thought hard about your own brand identity? That’s ok. That’s the point.

Brands 259

Brands Hotels Consulting Loyalty Programs 259

Beyond Philosophy

OCTOBER 26, 2023

She’s always believed in a strong brand, but how can she plan what people take away from her brand? She thinks of brands appropriately, and not everyone does. Brands are a tactic we use, which is different than strategy. A company needs a few things before they have a brand. Your brand is a tactic.

Brand Values 89

Brand Values Brands Social Media Sports 89

Blake Morgan

DECEMBER 2, 2022

Technology-free experiences buck the trend that brands don’t seem to exist if they aren’t constantly shared on social media—which could be a risky move, but customers feel they have experienced something unique and exclusive. Instead of sharing with the masses, they share the experience via word of mouth, which grows the brand.

Brands 105

Brands Social Media Transportation Entertainment 105

Comm100

DECEMBER 12, 2023

This blog will delve into the top four customer service trends that are expected to take center stage in 2024. This blog is written for you, the experienced customer service professionals, who are the driving force behind these changes that will improve CX and internal efficiencies.

Trends 195

Trends Innovation Customer Service Omni-Channel 195

Michelli Experience

JUNE 28, 2016

As I help business leaders deliver branded customer experiences, I often start with the premise that brands are nothing more than what people say about us when we’re not around. For years companies have been trolling social media to see what customers post about brand experiences.

Brands 185

Brands Social Media Financial Analysis 185

Lithium

JUNE 17, 2021

As community managers (CMs) on the Khoros Strategic Services team, our job is to help brands create meaningful connections and trusted communities for their customers. Suffice to say, when we invest so much in creating connections for others, it can be difficult to invest in our own relationships with our personal communities.

Connections 52

Connections Management Brands Meeting 52

Win the Customer

NOVEMBER 25, 2019

It doesn’t matter what size your brand is, large and small office phone systems are the way forward. With a VoIP system, your customers will always get through to you — even if there’s a connection issue, shoppers can leave a message. Businesses can’t ignore the need to better connect with their existing and future customers.

Connections 111

Connections How To System Customer Care 111

ShepHyken

OCTOBER 7, 2016

This week on our Friends on Friday guest blog post my colleague Erica McBride, shares a story that explains why your organization doesn’t want to just be good, you want to be great! Few companies state their brand as: “We’re good” It’s about being great, exceptional, the cream of the crop. Shep Hyken .

Hotels 120

Hotels Social Media Travel Brands 120

Comm100

JUNE 25, 2020

5,000 experiential branding organization whose clients include Samsung, Time Warner, Netflix, and Sony. It can actually hurt your brand in the long run. Promoting a brand is more than just talking about what products or services you have to offer. Nahla Davies is a software developer and tech writer.

Customer Service 130

Customer Service Social Media Policies Consumers 130

NICE inContact

AUGUST 25, 2016

Frontline brand ambassadors will increasingly face complex challenges engaging customers with the right data at the right time to provide the right experience. SpiceCSM provides the building blocks to Connect, Automate and Iterate across your existing and evolving customer experience infrastructure. Register today !

Customer Engagement 121

Customer Engagement Connections Engagement Contact Center 121

SurveySensum

JULY 11, 2023

Customer Experience is the overall impression a brand creates in the minds and hearts of its customers. It’s not just about the product or service; it’s about every interaction and touchpoint a customer has with a brand. This is what brands want. And this will help you to set your brand apart from competitors.

Brands 83

Brands Customer Experience Effort Score Rewards Programs 83

CSM Magazine

JUNE 24, 2021

In his final blog in the Connected Enterprise series Ross Daniels at Calabrio discusses the role of the contact centre. . In the first two blogs in this series, we set out to define what it really means to be a Connected Enterprise, identifying the top three characteristics that all connected organisations share.

Connections 52

Connections Customer Connectedness Analytics Call Recording 52