QuestionPro Audience

FEBRUARY 15, 2018

As an industry leader in market research, people look to us for thought-provoking content. 2 – 2018 Edelman Trust Barometer. 4 – How Consumers Perceive and Respond to LGBTQ-Themed Ads. As market research and data addicts, we’re always curious to learn how trending topics influence consumers.

Infographics 170

Infographics Ecommerce Government Social Media 170

Alida

NOVEMBER 10, 2017

Which emerging technology trends will shape the business world in 2018, and how will they change consumer behaviors and expectations? For 2018, experts believe smarter, cutting-edge technology will enable companies to provide better customer experiences and get more useful insight and data. What’s changed is the level of smarts.

Trends 174

Trends Retail e-support Technology 174

Oracle

DECEMBER 26, 2018

As 2018 draws to a close, we’re looking back at the year’s biggest AI innovations. Here’s a closer look at key AI innovations that made a splash in 2018. Here’s a closer look at key AI innovations that made a splash in 2018. According to Grand View Research , the global chatbot market will reach $1.25

Innovation 105

Innovation Chatbots Healthcare Brands 105

Alida

OCTOBER 18, 2018

Our flagship customer intelligence event in London was a great opportunity to discuss the latest innovations and product updates in the industry, the constantly evolving expectations of today’s consumer, and how to deliver a superior customer experience in 2018. What does consumer trust mean? Segmentation is key. Conclusion.

How To 113

How To Groups Customers Innovation 113

Oracle

FEBRUARY 26, 2018

When it comes to marketing technology, 2017 was a year defined by big data. For both marketers and retailers, the most influential technologies available were those that used customer – and even employee – data to improve experiences and make marketing smarter, more streamlined, and ultimately a more profitable venture.

Analytics 90

Analytics Data Fashion Retail 90

C3Centricity

OCTOBER 8, 2017

But are we performing smart marketing too? Here’s how marketers should be reaching, connecting and engaging their customers. We all know that you can’t please all the people all of the time, so why are we marketers still mass producing our messages? That’s smart marketing. I don’t think so.

Marketing 120

Marketing Social Media Loyalty Brands 120

delighted

JUNE 29, 2021

Simply put, product/market fit is the ability of a product to satisfy the needs of a good market. The failure of a product to understand consumers and the external factors that affect their decisions is a failure to find the right product/market fit. An example of missed product/market fit.

Measurement 94

Measurement Net Promoter Score Marketing How To 94

C3Centricity

AUGUST 20, 2017

Do you know how you’re going to beat the competition in 2018? CPG (consumer packaged goods) companies on the other hand, frequently encourage their customers to buy more through promotions and discounts. ” To quote a comment in the excellent book Marketing Metrics, from the Wharton School Collection, by Paul W.

Innovation 120

Innovation Competitive Advantage Meeting Strategy 120

Oracle

MAY 29, 2018

At the Gartner Digital Marketing Conference 2018 in San Diego, I got a good look at all the ways that marketing will change over the next 5 to 10 years. Here are 3 takeaways from the conference that every marketer should consider when looking ahead. Marketing and CX are better together. How about Alexa?

Conference 49

Conference Marketing Virtual Agent B2C 49

QuestionPro Audience

MARCH 9, 2018

In the 90’s and 00’s, this typically meant a booze package in Florida or Mexico, but millennial consumers are veering away from the standard party vacation. While US millennials are still traveling to international spring break hot spots like Mexico and Jamaica, Thailand is the top destination in 2018, followed by Tokyo and London.

Travel 240

Travel Trends Insurance Groups 240

Clarivate

APRIL 24, 2023

healthcare payers and providers are consolidating at a dizzying clip as they seek to gain market share, increase access to care and secure clinical control to improve health outcomes. In addition to the direct-to-consumer model, One Medical works with 8,500 employers that offer care to their employees.

Healthcare 89

Healthcare Marketing Insurance Groups 89

Eptica

JANUARY 31, 2018

Date: Wednesday, January 31, 2018 The Year of Humanity: Putting the customer first in 2018. Published on: January 31, 2018. While technology such as self-service can provide answers to a huge range of routine consumer queries, there are times when consumers want to speak to another human. Cultivate Deep Empathy.

Self Service 55

Self Service Knowledge Base Chatbots Social Media 55

ReviewTrackers

AUGUST 19, 2019

percent of consumers view patient online reviews as influential when finding a new primary care physician. What’s more important, however, is that patients have a higher likelihood of leaving positive reviews on their provider in 2018 compared to 2017. When consumers leave reviews, they expect a response to their feedback.

Healthcare 83

Healthcare Hospitality Marketing Guidelines 83

C3Centricity

JUNE 28, 2018

What does a Head of Marketing (CMO) do in their average four-year tenure to ensure that they keep their job for longer? And even more shocking is the fact that in the consumer goods industry it is even lower at just 3.6 And even more shocking is the fact that in the consumer goods industry it is even lower at just 3.6

Marketing 149

Marketing Analysis Brands ROI 149

C3Centricity

JUNE 28, 2018

And even more shocking is the fact that in the consumer goods industry it is even lower at just 3.6 A 2012 global survey by the Fournaise Marketing Group provides one possible explanation. Perhaps it’s because CEOs don’t understand the role of a CMO or is there still an issue with the ROI of the marketing budget?

Marketing 136

Marketing Analysis Brands ROI 136

Optimove

DECEMBER 18, 2018

Another year (almost) behind us, another Optimove Connect in the relationship marketer’s books. 2018 brought twice as many pink-hued lightbulbs, shining a light on 500 attendees, 12 workshop leaders, and 15 speakers sharing, absorbing, and discussing the current and future state of CRM. Panelists Prof. The Amazon era is in full swing.

Connections 40

Connections Conference CRM Consumers 40

BirdEye

MARCH 9, 2021

Marketers at multi-location businesses have arrived at a true inflection point in which the world of customer acquisition and retention as we once knew it has rapidly shifted. By putting more emphasis on a customer-centric approach, strategic business growth has moved into the area of Experience Marketing. What is Experience Marketing?

Marketing 72

Marketing Net Promoter Score Multi-Channel Effort Score 72

Strativity

MAY 30, 2018

The stock market hasn’t been this volatile since the 2008-2009 Financial Crisis. Strativity’s analysis has determined that, over the last decade, these customer experience leading firms taking together as a stock index performs far beyond market averages. Temkin Group Q1 2018 Consumer Benchmark Survey .

Customer Experience 58

Customer Experience Marketing How To Return on Investment 58

Oracle

MARCH 29, 2018

At NRF 2018, we asked retail leaders: “ What are the top retail trends in 2018? I think 2018 has the opportunity to be the return of the retail Jedi. I think 2018 has the opportunity to be the return of the retail Jedi. Whether it’s a class, or it’s a group to meet and do trails together.

Retail 56

Retail Trends Fashion Omni-Channel 56

NetBase

APRIL 2, 2020

As consumers everywhere are faced with product shortages, what is considered disposable and what can be re-used has changed amid the outbreak of the Coronavirus. And you can color businesses and consumers Covid-green, from these supply chain disruptions. What Isn’t Readily Available & Rethinking Consumables.

Consumers 52

Consumers Hospitality Government Fashion 52

GetFeedback

OCTOBER 21, 2019

A recent study by PwC found that one in three consumers will walk away from a brand they love after just one negative experience. In this article, we’ll take a closer look at what customer experience management is, as well as how companies of all sizes can optimize it to keep consumers happy and loyal to their brands.

Customer Experience Management 199

Customer Experience Management Strategy Customer Experience Management 199

ReviewTrackers

AUGUST 19, 2019

percent of consumers view patient online reviews as influential when finding a new primary care physician. What’s more important, however, is that patients have a higher likelihood of leaving positive reviews on their provider in 2018 compared to 2017. When consumers leave reviews, they expect a response to their feedback.

Healthcare 56

Healthcare Hospitality Marketing Guidelines 56

ReviewTrackers

MAY 23, 2018

Here are six ways to market a local restaurant. . When consumers go to Google and search “restaurants in Chicago,” for example, they’ll see star ratings and reviews. According to the 2018 ReviewTrackers Online Reviews Survey, the average star rating for restaurants is 4.14. Leverage Online Reviews. Focus on Instagram.

Marketing 70

Marketing Social Media Fashion Trends 70

Avaya

OCTOBER 25, 2018

Dale’s primary focus is developing innovative solutions for companies in consumer packaged goods, food and beverage, retail, hospitality, consumer goods, OTC and other industries. He has significant experience helping clients develop customized consumer solutions specifically designed to meet their business needs.

Omni-Channel 47

Omni-Channel Consumers Self Service Brands 47

Clarivate

APRIL 18, 2024

This IDN had signed an agreement with UnitedHealth Group’s Optum nearly five months earlier. In classic Amazon style, its pharmacy offers two-day shipping on prescriptions by mail, with same-day delivery available in seven markets, with plans to add a dozen more cities by year end.

Healthcare 52

Healthcare Retail Hospitality Insurance 52

LoyaltyPlus

JANUARY 22, 2019

Taking care of the modern, tech-savvy consumer. South Africa has long been considered a market of brand-loyal and brand-conscious consumers. The popularisation of loyalty programmes and digital solutions that automate transactions, implies that the modern tech-savvy consumer is more empowered than ever before.

Consumers 40

Consumers Customer Relationship Management Social Media Retail 40

LoyaltyPlus

JANUARY 22, 2019

Taking care of the modern, tech-savvy consumer. South Africa has long been considered a market of brand-loyal and brand-conscious consumers. The popularisation of loyalty programmes and digital solutions that automate transactions, implies that the modern tech-savvy consumer is more empowered than ever before.

Consumers 40

Consumers Customer Relationship Management Social Media Retail 40

Comm100

MARCH 16, 2022

Even back in 2018, the Office of Management and Budget in the US ordered all executive branch agencies to add CX into their ‘strategic decisions, culture, and design of services.’. Technological advancements are benefiting businesses and consumers alike, but it’s also causing challenges for the public sector. Digital communication .

Government 200

Government Customer Service Chatbots Effort Score 200

Currency Alliance

JUNE 21, 2018

In brief: what we’d fully expected (and set out in our ‘ Top Loyalty Trends ’ blog several months ago) was large scale proliferation and diversification of loyalty marketing, as brands beyond established loyalty sectors discovered how better customer experience could deliver bigger ROI. You can see the full list of winners here.

Loyalty 45

Loyalty Multi-Channel Gamification Loyalty Programs 45

Alida

FEBRUARY 22, 2017

the way in which two or more people or groups regard and behave towards each other.” To keep up with rising consumer and market expectations, an ever increasing number of companies are now prioritizing becoming customer-led. The customer relationship management (CRM) market, for instance, reached $26.3

Customer relationships 180

Customer relationships CRM Customer Centricity Loyalty Programs 180

ijgolding

JULY 18, 2018

Already listed as the top pan-European customer service conference to attend in 2018, the summit will take place on 18th and 19th September at the Grange Tower Bridge Hotel. Attendees at the summit include representatives from Bose, Financial Times Orange Group, GlaxoSmithKline, Lucozade Ribena Suntory Ltd and many more.

Self Service 123

Self Service Customer Service Customer Experience Groups 123

ReviewTrackers

MARCH 31, 2021

Specifically, they can make two major changes to the way they present, offer, and market products and services. A 2018 report from Bain & Company revealed that customers look for value quality and ease of use from their insurer. markets, according to the report. Offer more than insurance. Cultivate an online reputation.

Insurance 123

Insurance Customer Retention Industry How To 123

Grade.us

MARCH 13, 2018

Time's reasoning goes something like this: "By outing dubious, planted, solicited, and otherwise inauthentic reviews, consumers will have more reason to trust the reviews that remain, the thinking goes. Are reviews becoming less important in 2018? Here's how online review management and marketing is changing in 2018. #1:

Marketing 41

Marketing Management Retail Travel 41

Oracle

JULY 31, 2018

This week, the SmarterCX.com team is in attendance at Insight 2018 , the second annual conference hosted by PipelinePros, the Oracle ATG, Endeca, and Oracle Commerce Cloud user group. How do brands compete with digital native companies and meet the needs of digitally native consumers?

Conference 40

Conference Retail Travel Tips 40

Chadwick Martin Bailey

OCTOBER 22, 2018

Couldn’t make it to TMRE 2018? Here are some highlights: Market research and data science offer parallel tracks to answer critical questions—but all too often they are completely siloed. Invest in relationships with your consumers. By understanding the nuances between these distinct groups (e.g.,

Hospitality 45

Hospitality Innovation Conference Travel 45

Dapresy

JANUARY 17, 2018

Over the next couple of years, the market research industry will undergo a significant restructuring phase. To stay relevant, Market Research agencies will need to continue optimizing their offerings by further integrating modern specialist technology platforms with their niche consultancy expertise.

Industry 40

Industry Consulting Report Technology 40

C3Centricity

NOVEMBER 20, 2017

If we’d only looked at other fruit flavoured soft drinks we would have missed a whole – and large – section of category consumers. This shows the power of taking the consumers’ perspective, especially when segmenting a market. – Consumers of coffee … or … people who have bought insurance for natural disasters.

How To 168

How To Insurance Groups Consumers 168