Q&A From My CXPA Webinar: From Journey Mapping To Journey Management
Kerry Bodine
AUGUST 14, 2020
For the Shop sub-journey, a micro-journey during the time of COVID-19 might be “Get into the store,” which includes actions like waiting in line, putting on a mask, using hand sanitizer, and interacting with a store employee in order to get a cart or basket. (At A Deep Dive Into Customer Experience. Deliver The Journey.
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