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Product positioning: 5 straightforward tips for improving your strategy

delighted

Competitive advantages. Even if your market is relatively new, you’re likely going to face some competition. What are the key competitive advantages your product has and how can you market and promote them? How can you market this product so that they see it as more attractive or “worth it”?

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5 Top Customer Service Articles of the Week 4-25-2022

ShepHyken

Retail Customer Experience) More than half, 60%, of consumers would rather sit in a traffic jam than have a poor customer experience, according to a Telus International survey. Apparently, 60% of the consumers surveyed would rather sit in a traffic jam than have a poor customer experience. Magazine) What makes a brand essential?

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5 Top Customer Service Articles of the Week 11-22-2021

ShepHyken

Magazine) Organic baby food company Little Spoon unlocked a competitive advantage when a conversation about baby food turned into something bigger. So, we surveyed 1,000+ US consumers to learn what they thought. The Secret to a Superb Customer Service Team? Hiring Actual Customers by Gabrielle Bienasz.

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What is Feedback Looping? Its Importance, Examples, and Impact

SurveySparrow

For instance, SurveySparrow lets you not only create engaging surveys and collect data but also analyze and act upon the rich insights you gather from the process. Data Collection Sources of Information: Feedback loops begin by collecting data from various sources like customer surveys, social media interactions, or product reviews.

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Customer Engagement Leads to Competitive Advantage for B2B Companies, Says New Study

CSM Magazine

The survey further reinforced the evolving nature of the vendor-customer relationship as 81 percent of respondents stated that customers are now more likely to expect vendors to engage with them and 73 percent said that customers also tend to compare current vendors with their competitors in regards to how they are engaged after initial sale.

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Results of First UK Contact Centre Quality Monitoring Survey Results Announced by Agilisys

CSM Magazine

Agilisys has released the findings of its first UK Contact Centre Quality Monitoring Survey, a study into how organisations approach quality monitoring and the tools and technologies they use to measure customer experience. Full results of the survey can be found here.

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The Power of Online Review Platforms: Benefits for Users and Businesses   

CSM Magazine

According to a 2023 survey by Power Reviews , nine in 10 consumers say they consider reviews when making a purchase decision. As a centralized source of information and evaluation, expert and user review platforms are powerful tools for users and businesses in various industries.