Dare to Rethink What’s Always Been Done: A Case Study in Rethinking the Wait
Customer Bliss
SEPTEMBER 28, 2021
For my whole life (and probably yours), old and dog-eared magazines have been a part of my doctor, dentist and hospital visit experience. The crazy thing about this weird foible in the healthcare experience is that what we seek in those rooms a place of “c-a-l-m.” They reimagine the ‘waiting’ experience.
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