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Thinking Ahead: 14 Strategic Imperatives to Thrive: 2025 Marketing Predictions 

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Successful marketers always keep their eyes on the horizon. While 2024 has just begun, now’s the time to look ahead if you want to thrive in 2025. All marketing should start with the customer. 

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Why are Contact Centres Adopting a Digital-First Strategy?

Comm100

The importance of customer service cannot be understated. A positive customer service experience makes 94% of consumers more likely to purchase. With a higher value placed on customer service comes higher expectations too. In fact, 99% of customers believe that companies need to improve their support offering.

Strategy 131
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6 Ways to Maintain a Winning Customer Service Strategy

Kustomer

It’s no secret that a strong customer service strategy is the cornerstone of a successful business. Even if your products or services are exceptional, customer loyalty can be lost if the customer experience is tainted with one poor interaction. But it’s not enough to simply create a strategy and let it run its course.

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How to Use Automation Without Losing Personalization: Achieving an Efficient & Effective CX Strategy

Kustomer

Quick service is one of the top three most valued customer service attributes. When it comes to building customer loyalty, every interaction matters. A CX strategy must be both efficient and effective in order to set up an organization for success — here’s how to achieve personalized service with limited resources.

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Evolution of Customer Experience in E-Commerce 2023

Lumoa

The evolution of customer experience in e-commerce has grown exponentially since the pandemic making customer experience more important than ever. Customers search for easy shopping solutions on clear, engaging websites. trillion by 2025. trillion by 2025. Multiple customer support options.

e-support 208
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Customer service trends for 2021: Top analyst predictions

TechSee

Challenged by continuing uncertainty and perhaps uncharted territory, it has never been harder to predict what lies ahead in the world of consumer trends and customer service. We may not have a crystal ball – but we can take a look at five key customer service trends that leading analyst firms agree on.

Trends 124
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Customer Self-Service: Pros, Cons, Examples

TechSee

Let’s start with the bottom line – keeping customers satisfied is the key to a successful and profitable business. Customer experience and engagement are not buzzwords – they are solid performance indicators that continue to gain traction and are a top priority for businesses. What is Customer Self Service? By 2025, 50.7%